Lowe's just announced a major marketplace partnership with Mirakl that could reshape home improvement retail. In this week's Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital, Infios, and ClearDemand, retail experts Chris and Anne explain why combining marketplace expansion with loyalty rewards and in-store returns is a brilliant strategy to compete with Amazon. They break down how this move opens up new customer segments and creates a differentiated shopping experience that Amazon can't easily replicate.
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