The #1 trend independent grocers are watching? E-COMMERCE!
Josh Kuhbander from Neighborhood Fresh reveals they haven't done e-commerce yet, but they're "thinking hard" about it. The key insight? Don't rush into it wrong - bad e-commerce execution will just upset customers and hurt your business.
His approach: "When we jump in, it's going to be both feet and really hit it right."
Timing and execution matter more than being first. Companies have learned that doing e-commerce poorly is worse than not doing it at all.
Smart strategy for independent grocers navigating digital transformation!
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