"People are only as loyal as their options."
With Instacart and Shipt introducing AI-powered conversational shopping, price transparency and marketplace power are reaching new heights. Watch as we analyze what this shift means for grocers, marketplace strategies, and customer retention.
4 Action Steps for Retailers:
Re-evaluate marketplace partnerships strategically.
Invest in competitive and dynamic pricing tech.
Launch generative AI on your owned platforms.
Double down on loyalty program value.
