Name: Fresh First: How Lidl Challenges Discount Grocery Norms
Uploaded: 2025-10-03T18:09:14+00:00
Description: Lidl US: 190 Stores Leading with Fresh, Not Cans and Boxes Joel Rampoldt, CEO of Lidl US, explains how the European discount grocery chain is differentiating itself…

Lidl US: 190 Stores Leading with Fresh, Not Cans and Boxes

Joel Rampoldt, CEO of Lidl US, explains how the European discount grocery chain is differentiating itself in the American market through a fresh-forward approach. In this segment from our Groceryshop 2025 interview, discover Lidl's strategic footprint and unique positioning.

🎙️ Recorded at the VusionGroup Podcast Studio at Groceryshop 2025

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Fresh First: How Lidl Challenges Discount Grocery Norms

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