In this episode, we talk about The Children’s Place joining Shein’s platform and why it could be a winning move for expanding kidswear online. From reaching a younger, active customer base to testing new markets, we dive into the strategic benefits of this retail experiment.
Key Moments:
[0:00] The Children’s Place partners with Shein for kidswear
[0:10] Why retailers are testing products on Shein
[0:19] The appeal of Shein’s platform for younger demographics
[0:37] Expanding kidswear in the digital retail space
#childrensplace #shein #retailexcellence