GS1’s Carrie Wilkie & Bitly’s Ayub Mohammed discuss how brands utilize QR codes for marketing, customer engagement, and seamless transactions.

Watch the full video here : https://www.youtube.com/watch?v=D6QBmcUiz9A

#retail #retailing #fashionretail #luxuryretail #advertisingandmarketing #onlineshopping #shoppingandtheretailindustry #supplychainmanagement #SupplyChain #QRCodes #BrandInnovation #CustomerEngagement Chris Walton Anne Mezzenga