In this episode, Chris Walton and Anne Mezzenga have fun dissecting Target’s partnership with Cassie Ho for the wildly popular "Blogilates" athleisure line. They also take a trip down memory lane, dreaming up Omni Talk’s hypothetical apparel brand featuring Canadian tuxedos and a cheeky shoutout to their Canadian fans.
0:01-0:30 – Target’s athleisure launch with Cassie Ho
0:31-1:00 – Omni Talk’s fashion inspiration: Blogilates and Canadian tuxedos
1:01-1:30 – The role of humor in retail branding
1:31-2:00 – Would Justin Trudeau wear a Canadian tuxedo?
2:01-End – Reflecting on fashion trends in retail collaborations
Don’t miss this playful take on retail meets fashion and how nostalgia and creativity can drive success in apparel.
