BuyBuy Baby’s decision to move entirely online reflects broader industry trends influenced by declining birth rates, influencer-driven marketing, and the commoditization of baby products. As big players like Amazon, Walmart, and Target dominate, the shift away from physical stores is dicey.
This week's episode was brought to you in partnership with the Alvarez & Marsal Consumer and Retail Group, Mirakl, Avalara, Ownit AI, and Ocampo Capital.
#buybuybaby #babyshoppingonline
