Amazon might be blurring the lines between premium organic and mass-market grocery.

Their new Whole Foods test includes Doritos and Pepsi... a far cry from the chain’s “nothing artificial” roots. 👀

It raises a big question: Is Amazon creating the ultimate one-stop shop… or slowly erasing what made Whole Foods special?

Would you shop there if you could buy milk, kale, and Mountain Dew all in one trip?

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