The World Retail Congress 2026 in Berlin just wrapped, and the message is clear: Retail isn't just changing; it's being completely re-engineered. From AI-managed stores in San Francisco to the emotional science behind private labels in Italy, the industry is entering its "Third Wave."
In this recap, we’ve curated the most impactful insights and hard-hitting questions from our interviews with CEOs and transformation leaders at Kingfisher, Walmart, Best Buy, Ulta, and more.
Catch all of the full interviews here: https://www.youtube.com/playlist?list=PLhlbTg57CFdAihPNZ04kRKCE7HS6wDdF3
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