April 28, 2021

Seniors . . . The Brick and Mortar of Small Business!

Seniors . . . The Brick and Mortar of Small Business!
Spotify podcast player icon
Spotify podcast player icon
Seniors! An interesting term. It denotes thoughts such as aging, retirement and the slowing down of a previously active lifestyle. Now, the Baby Boomers, one of the largest birth generations are NOW those Seniors. It's really amazing to to contemplate this generation of Haight Ashbury, Free-Love, Communes, Kent State, Woodstock, Pot Parties and reviling one of the longest foreign wars that the US Military has ever undergone, Vietnam NOW being the next Senior Generation. I am one of these Seniors and have been involved with many of the above stated events and lifestyles. Yes, in fact I was a hippy and wore tie died t-shirts, long hair and dare I say drugs. Well enough of that. This generation now has become the following positive characteristics. First and foremost, one of the wealthiest generation of American's ever. In fact, 7 out of 10 Boomers own Small Businesses, the backbone of our economy and we are AGING fast. Also with this we have brought the following: Strong work ethic. Baby boomers aren't afraid to put in a hard day of work.Self-Assured. This generation is independent and self-assured. ..Competitive. Baby boomers like competition. Competitive. Baby boomers like competition. Resourceful. Mentally focused. Team oriented. Disciplined. This generation is not ending up; as it started out. Today, I will interview an entrepreneur, not a Baby Boomer but his family experienced a Senior Event in his life that prompted him to found the CA Senior Guide which has become a premier magazine publication, widely accepted in the Senior Community at large. We will find out what he is up to now and how Seniors are benefiting from his influence.