Have I Underestimated the Power of Apple Podcast Reviews?

Today I am joined by Joe Saul-Sehy fromStacking Benjamins(which was recently added to the Westwood One Network). Joe recently took a class lead by Sinan Aral (author of the bookThe Hype Machine) and while it's been proven over and over that Apple ratings and Reviews do not help you in the apple podcast charts, but how much influence do ratings have for those looking for new podcasts?

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Mentioned In This Episode:

Stacking Benjamins

The Hype Machine Book

Podpage

Learn Podpage Free Course

Leave a 5 Star Review For the School of Podcasting

Take this quick three-question surveyabout Podcast Reviews

Google Trends

Jacobs Media

My Podcast Reviews

Join the School of Podcasting

Topics:

05:26 The Importance of Reviews (outside of Apple charts) 12:35 Follow Trends ( seeGoogle Trends) 15:48 A Faster Way To Create Audiograms 16:38 Managing a Community (want a Facebook Alternative? Check out theCircle Platform) 20:26 SPONSOR:schoolofpodcasting.com/trypodpage22:09 Give Your Listeners What They Want 25:13 78% of Podcast Discovery is Word of Mouth according toJacobs Media29:49 Looking at My Reviews viaMy Podcast Reviews( 4 months free on your first yearly subscription ) 31:29 Another Strategy to Battle 1 Star Reviews 33:16 Have I Frightened You From Pressing Record? 34:05 Getting Out Of Our Own Way 37:14 You WILL Get a One Star Review 38:32 Getting Reviews Outside of Apple 39:45 Thanks To My Team 40:31 Bloopers

Mentioned in this episode:

2025 Audience Survey

I Want Your Opinion

I am doing an audience survey and I want your input to help me make this show exactly what you want. If you have a few minutes, I have a quick survey at www.schoolofpodcasting.com/survey25

2025 Audience Survey