Dec. 28, 2024

Is Your Podcast Ready for 2025?

Send us feedback/questions via Text Welcome to the final 'Ask the Podcast Coach' of 2024! Join Dave Jackson from schoolofpodcasting.com and Jim Collison from theaverageguy.tv as they reflect on the past year, share tips on preparing for taxes, and discuss various podcast monetization strategies and community building. They also touch on the impact of Spotify and YouTube on podcasting, the importance of keeping your finances in check, and much more. Don't miss out on their predictions and plan...

Send us feedback/questions via Text

Welcome to the final 'Ask the Podcast Coach' of 2024! Join Dave Jackson from s choolofpodcasting.com and Jim Collison from theaverageguy.tv as they reflect on the past year, share tips on preparing for taxes, and discuss various podcast monetization strategies and community building. They also touch on the impact of Spotify and YouTube on podcasting, the importance of keeping your finances in check, and much more. Don't miss out on their predictions and plans for 2025! Tune in and get ready to elevate your podcast game. Cheers to another year of podcasting!

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00:17 - Opening

01:14 - Podcast Branding.co

02:31 - Based On a True Story Podcast

03:27 - Getting Ready for 2025

05:14 - Subscriptions

10:56 - Wave App For Tracking Business

11:21 - SOFI Online Banking - Great Interest Rates

12:23 - Missed Deadline

12:53 - Jim's Favorite

15:15 - Is It Time To Unsubscribe?

15:43 - Make Your Own Wrap Up

20:43 - The Negative Side of Affiliate Marketing

21:50 - Podcasts That Don't Sell Stuff - Options?

25:53 - Setting Themselves Up For Burnout

28:34 - [Ad] Audience Connection

29:23 - (Cont.) Setting Themselves Up For Burnout

29:29 - Ralph Joins - When is Too Much and Finances

43:52 - Making Your Own LLM

49:47 - Confronting Guests

53:53 - Honey Scam Stealing Affiliate Sales

55:59 - Acorns Banking

56:28 - More Ads in Podcasts

59:27 - The Fire Inside: Money is Recognition

01:02:11 - Awesome Supporters

01:04:44 - Do We NEED Video?

01:12:56 - Creating a Community

01:21:54 - What is a View on YouTube?

01:25:12 - Three Easy Payments Guy

01:25:52 - GPT USe Will Be Up

01:26:49 - Video... Really?

WEBVTT

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What is "Fre Podcast Consulting?" LOL

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Morning!

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Merry Christmas gentlemen!

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Holla! & Happy Holidays

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Merry Christmas!!!

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Morning Everyone

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@David Jackson you have a typo in the title, you have Fre when you meant Free reminder to change when you wrap up today

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morning all!

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Love me some Indy! Will have to check it out.

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Fre is better than Free

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//www.basedonatruestorypodcast.com/

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that extra E costs money

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Fre Covid for everyone!

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oh thats right, how are you feeling Dave? Did you test negative?

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@Uncle Marv thats right all the coins for the holiday LOL

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The only time I had COVID the test it turned positive within 60 seconds.

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Good morning, friends!

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"If you're hearing this episode, I have COVID"

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Dave did you ever think of taking a week off for Covid? We your fans would have understood.

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@Jim Collison That would require editing... I couldn't do that

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I need to try the dynamic stuff it feels so intimidating

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I heard there was free coffee this morning

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** Props to Dave Jackson and his podcaster ear who found an issue with my new intro - lesson learned - use headphones to listen closely to any voice over work you order or send it to Dave! ***

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So true @Uncle Marv

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Dave can come out with a bunch of scripts "hey this is future dave", you have a few good sale scripts you have said here, you can put them together and sell that.. and free for school of podcast lol LOL Taylor Swift had a Instax Q6 that resells for so much money and its a really good instant camera

00:11:24.000 --> 00:11:29.000
when you remove episodes do you change your episode count? No right thats not needed

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Wow 14 years!!! Thats amazing 14 years podcasting man

00:12:08.000 --> 00:12:13.000
@Stephanie Graham do you say the number in the episode? If so, don't change. It not, go ahead.

00:12:20.000 --> 00:12:57.000
im at episode 65@Randy Black not for me, i meant for dave becasue he was deleting episodes.. I personally dont say the number in the audio

00:12:55.000 --> 00:13:00.000
I would update. I’m not standing on principle. My content is meant to serve. My ego has been busted and moved out of the way many times in fielty to this goal (service). It’s part of the process.

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there is internet archive too

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and the first sentence has a typo lol becuase instead of because... lol... @David Jackson the Typo King!

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)~

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I despise writing show notes. Castmagic and now Captivate has taken this chore away from me. Captivate’s chapter markers save so much time

00:16:48.000 --> 00:16:53.000
Praise in Public, Peel in Private

00:16:49.000 --> 00:16:54.000
I have taken entire episodes, dropped the transcript into ChatGPT, and asked for a summary / show notes. I adjust as needed. Not worried about it too much.

00:17:01.000 --> 00:17:06.000
thats a good plan @Coach Dave

00:17:20.000 --> 00:17:25.000
"It's just as easy to be right as it is go be wrong" - had a teacher say every time she corrected us. Man I wish I could have slapped her.

00:17:27.000 --> 00:17:32.000
Add a typo in your AI content. Instant authenticity! ;)

00:18:08.000 --> 00:18:13.000
Do chapter markers actually make a difference? Asking for a friend.

00:18:48.000 --> 00:18:53.000
started a new podcast . Christian based radio drama. stories with a message.

00:18:57.000 --> 00:19:02.000
I've been recording all week with my daily show and even doing an extra episode each day - full on Cold with scratchy voice

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I'm taking next week off from recording, so no shows the last week in December and I think that's going to be the standard when there's 5 Tuesday's in a month.

00:19:00.000 --> 00:19:05.000
@Jeff Sieh, even if someone doesn't use chapters for skipping things, they're still useful for providing context and even more actionable links.

00:19:31.000 --> 00:19:36.000
@Jeff Sieh if i am looking for a specific topic of a podcast im not subscribed to I will use them.

00:19:31.000 --> 00:19:36.000
Thanks Daniel!

00:19:37.000 --> 00:20:25.000
Oh look, I'm "Podgagement" again today. I promise you I'm not doing this on purpose! I _should_ be "Daniel J. Lewis"! I should do ye olde "log out and back in."

00:22:14.000 --> 00:22:19.000
Shenanigans!

00:22:54.000 --> 00:22:59.000
Have you found an easier way to add spots to lots of previous episodes in captivate?

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as a teacher, there are always dumb questions

00:23:28.000 --> 00:23:33.000
podcast is a journey

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rode interview pro, but it's not discreet

00:24:05.000 --> 00:24:10.000
My saying is, "There are no stupid questions, only stupid people." JK

00:24:46.000 --> 00:24:51.000
"There's no such thing as stupid questions, just stupid people" - Herbert Garrison, South Park, Colorado

00:25:06.000 --> 00:25:26.000
i’m had a call from a friend wanting to do a video podcast - FROM THE SAUNA! and asked me what I would recommend for gear.

00:25:30.000 --> 00:25:35.000
hot tub water and electricity don't mix well

00:25:36.000 --> 00:25:41.000
I once had a client who wanted to record their podcast _while_ in an airsoft battle!

00:25:51.000 --> 00:25:56.000
Record your show on a small recorder, then go back afterwards and create your show. I do this sometimes. I always have a small digital recorder in my pocket.

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@David Jackson Maybe he could recourd his thoughts out side for an agenda and do the podcast later?

00:26:44.000 --> 00:26:49.000
@Jason Bryant, I'm now imagining your friend as that Swedish guy with the sauna from Frozen. 🤣

00:26:56.000 --> 00:27:01.000
I meant to say Record your thoughts on a small recorder, then go back afterwards and create your show. I do this sometimes. I always have a small digital recorder in my pocket.

00:27:00.000 --> 00:27:05.000
The great thing about Apple notes it now transcribes audio notes. Go walk, talk to yourself, then come back and record without road noise

00:28:24.000 --> 00:28:29.000
Audio Pen might be great for this.

00:28:34.000 --> 00:28:39.000
The talking while walking and driving is now a genre. It’s called IRL In real life.

00:28:46.000 --> 00:28:51.000
What is your special podcast-realted Christmas/Holiday memory?"

00:29:55.000 --> 00:30:00.000
your noise gate is opening a bit too much, like for half a second with each breath. I'm not sure how much you can fix that in the RCP.

00:30:11.000 --> 00:30:16.000
*I mean the RØDECaster that you have.

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)

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I have great memories of talking about nostalgia.

00:31:50.000 --> 00:31:55.000
//www.aroundthelayout.com/

00:32:53.000 --> 00:32:58.000
@Around The Layout Podcast Very Nice!

00:33:40.000 --> 00:33:45.000
I've done Santa Claus Says Podcast for three seasons now. I've got a number of touching "Texts to Santa" sent my way from kids from around the world. Lots of downloads too

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"Merry Christmas to Dave, Jim, and the chat room! You inspire, keep us from podfading, spark gear upgrades, and bring smiles all year. Your dedication, even when tired or sick, adds amazing value to our community. Thank you!"

00:33:52.000 --> 00:33:57.000
@Around The Layout Podcast I just bookmarked your site, will check it out.

00:33:55.000 --> 00:34:00.000
You tortured your knuckles with that evil knievel as well

00:34:33.000 --> 00:34:38.000
@Coach Dave Ditto, Coach! Nice.

00:35:04.000 --> 00:35:09.000
Any recommendations on a relatively inexpensive interface/recorder combo (other than the P4)? Not ruling out the P4, just wondering about alternatives.

00:36:02.000 --> 00:36:07.000
"What Coach Dave said"

00:36:06.000 --> 00:36:11.000
Thanks @John Spencer and @Coach Dave

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"Thank you guys for helping me become a better podcaster and answering my weekly questions and rants. You have made an impact on me and my listeners/viewers will feel the ripple effects of the positive impact you've made on my life. God bless you both."

00:36:32.000 --> 00:36:37.000
Thanks @AI Goes to College and @Ask Ralph -Christian Finance

00:38:03.000 --> 00:38:08.000
PodTrak P8 has been slashed down to $249 from $549

00:38:19.000 --> 00:38:24.000
My Vocaster One is awesome, BTW.

00:38:19.000 --> 00:38:24.000
My RCP1 is scaring the heck out of me. Several times it took multiple reboots to see my mic.

00:38:50.000 --> 00:38:55.000
@Brad Miller That has to be encouraging!

00:39:31.000 --> 00:39:36.000
)

00:40:25.000 --> 00:40:30.000
John. it is inspiring and a lot of fun. I do the Santa Claus Says daily Thanksgiving to Christmas

00:42:10.000 --> 00:42:15.000
My RCP1 needs an iFi iEMatch+ between the TRRS monitor headphones port and my ZS10 Pro IEM. Impedance mismatch causes low level hiss. iEMatch+ makes it easier on my ears. No impact on recording.

00:42:31.000 --> 00:42:36.000
Armchair Expert with Dax Shephard pretty mich does that

00:43:23.000 --> 00:43:28.000
"Happy holidays, guys. You make me want to be a better podcaster. 😀"

00:43:37.000 --> 00:43:42.000
Beautiful Stories from Anonymous People also kinda does this

00:44:38.000 --> 00:44:43.000
Thanks @La Mansión del Inglés - Improve your English

00:45:14.000 --> 00:45:19.000
Humans used to be better able to handle discussions and other actions that require integrity, but that was when Faith gave us boundaries and filled the gaps between human laws.

00:47:14.000 --> 00:47:19.000
Our Constitution was never meant to operate in an environment not supported by Faith and in the United States case, Judeo-Christian principles.

00:47:23.000 --> 00:47:28.000
People self governed individual behavior in the face of a higher power.

00:48:17.000 --> 00:48:22.000
The first cave people fought each other all the time.

00:48:42.000 --> 00:48:47.000
When Adam was by himself, maybe.

00:49:23.000 --> 00:49:28.000
Exactly, @Jim Collison - everyone is responsible for the world around them.

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If you want to have a better world, be a better person.

00:50:02.000 --> 00:50:07.000
John Krasinski. He sold it and it turned to crap.

00:50:06.000 --> 00:50:11.000
I say that in my daily show - fix your own financial house before you try to fix everything else. You have to get your world in order first.

00:50:10.000 --> 00:50:15.000
Never forget that even the smallest good act can have an impact on the world.

00:50:13.000 --> 00:50:18.000
Self-control improves when the risk of a real punch in the face keeps you grounded.

00:51:03.000 --> 00:51:08.000
Do your best with no expectations.

00:51:30.000 --> 00:51:35.000
To @Jim Collison 's point, no matter what else happens, you can only control what YOU do, but that's enough.

00:52:18.000 --> 00:52:23.000
Whatever you call it, the Golden Rule applies. And I don’t mean the one that says “he who has the gold makes the rules.”

00:52:27.000 --> 00:52:32.000
we can't control what other people do or say, but we can control how we react to it.

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)

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lol @Coach Dave

00:52:59.000 --> 00:53:04.000
"Merry Chirstmas!"

00:53:19.000 --> 00:53:24.000
Hey New Podcaster - buckle in. It's a long ride, my friend.

00:53:22.000 --> 00:53:27.000
Social media is pretty crap for driving listeners. Useful for community, but actual new listeners? Not so much. Be more direct though proper community building.

00:53:37.000 --> 00:53:42.000
Thanks @Randy Black

00:53:58.000 --> 00:54:03.000
Newsletters. Paid promos on actual podcast apps. Trailer/promo swaps. All far more effective than social media.

00:56:17.000 --> 00:56:34.000
TwiX lol Just start talking about your show

00:56:39.000 --> 00:56:44.000
Twitter has been a shit show for a long time. Moreso since October 2022.

00:56:42.000 --> 00:56:47.000
(generally) "Are you this type of person and have this problem? We talk about how you can solve that here - let us know if it helped you"

00:57:12.000 --> 00:57:17.000
Free tip of the day - This is a great time to get your entity created for your podcast so you will be organized for the new year. That can be an LLC or Corp - but now is the time to do it.

00:58:11.000 --> 00:58:16.000
Elon said that hashtags are no longer necessary. He also said they make posts look ugly.

00:58:39.000 --> 00:58:44.000
Have you guys collectively thought about promoting this more to expand the live audience? How far would you guys actually go with FREE consulting for someone who shows up and 'calls' in?

00:58:44.000 --> 00:58:49.000
Has anyone switched from X to Bluesky?

00:59:14.000 --> 00:59:19.000
@La Mansión del Inglés - Improve your English I'm in the midst of a 30-day all in challenge on bluesky

00:59:16.000 --> 00:59:21.000
@La Mansión del Inglés - Improve your English I have. It's a fantastic platform, no algorithm crap, and actual posts seen and replied to.

00:59:57.000 --> 01:00:02.000
I've dropped out of x completely. I'm on bluesky

01:00:23.000 --> 01:00:28.000
BlueSky is a cesspool just like all other social media

01:00:40.000 --> 01:00:45.000
I'm in the process of moving newsletter from Substack back to my own site on WP, using Kit for my newsletter.

01:00:49.000 --> 01:00:54.000
)

01:01:22.000 --> 01:01:27.000
@Danny Brown truth must hurt your breain

01:01:52.000 --> 01:01:57.000
Good throw back to old man Dave voice! Last one for 2024.

01:03:08.000 --> 01:03:13.000
I used to offer a free consultation, but I learned that people are willing to pay if you offer value so NO free consults for me. I do offer the daily podcast for free.

01:03:33.000 --> 01:03:38.000
@Ask Ralph -Christian Finance 👍

01:03:37.000 --> 01:03:42.000
I totally agree, smaller is better

01:03:43.000 --> 01:03:48.000
Agreed @Jim Collison there are 22 in here now. if there were 100s the chat would be a mess

01:03:48.000 --> 01:03:53.000
I'm your diversity

01:04:00.000 --> 01:04:05.000
Diversity Day the Office LOL.

01:04:30.000 --> 01:04:35.000
Thanks @Uncle Marv

01:04:44.000 --> 01:04:49.000
I add the bald guy demographic. 🖐

01:05:15.000 --> 01:05:20.000
Scottish Canadian demographic here

01:05:18.000 --> 01:05:23.000
Podpage hiring Dave was a baller move!

01:05:49.000 --> 01:05:54.000
dang @David Jackson that noise gate is going crazy!

01:07:12.000 --> 01:07:17.000
LOL

01:07:22.000 --> 01:07:27.000
I still don't find proactive voice/messaging options on websites to be super effective. Could be wrong (Dave, I'm sure you can see stats for Podpage), but just don't see listeners taking that action.

01:07:59.000 --> 01:08:04.000
@Jim Collison 100%

01:07:59.000 --> 01:08:04.000
200 DL is wonderful. People trip on numbers. Do good work.

01:08:24.000 --> 01:08:29.000
@The Brett Allan Show 👍

01:08:24.000 --> 01:08:29.000
I just get annoyed that some podcasts get emails and feedback and I can't get a larger % of my audience to take action and share thoughts with me.

01:08:38.000 --> 01:08:43.000
don't listen to subscribers unless they're engaged in other ways?? that means we have to get them better engaged.

01:08:47.000 --> 01:08:52.000
Danny Brown I was in a talk with a bunch of creators about Substack yesterday. I would be curious why you are moving

01:08:48.000 --> 01:08:53.000
Thanks, Dave. You just chilled out my house.

01:09:18.000 --> 01:09:23.000
Nevetheless, Jim, what most podcasters want is to grow their show.

01:09:24.000 --> 01:09:29.000
Truth - I've grown my audience by paid advertising and that is what has worked best for me, Having my weekly live show has also helped.

01:09:32.000 --> 01:09:37.000
Just kidding. I don’t use Alexa. I even turn off my wifi every night.

01:09:49.000 --> 01:09:54.000
@Stephanie Graham A mix that their recent actions don't align with personal beliefs, but also lack of tools (better oEmbed, drip campaigns, algorithmic bias, etc)

01:09:51.000 --> 01:09:56.000
)

01:10:06.000 --> 01:10:11.000
Good morning, gentlemen. Happy Holidays.

01:10:40.000 --> 01:10:45.000
You have to be delusional. Haha.

01:10:56.000 --> 01:11:01.000
I always declare I'm the best Scottish podcaster in my little village!

01:11:01.000 --> 01:11:06.000
@Jim Collison you should write a newsletter that names the top podcast about podcasting and pop @David Jackson at the top 🙂

01:11:02.000 --> 01:11:07.000
@Danny Brown yep that’s what a lot of folks were saying I have such a small audience there that I wondered about leaving too but I also support a lot of newsletters there. Will watch for your update

01:11:21.000 --> 01:11:26.000
I think it would be funny to add “Alexa... do this” or “Alexa... do that” to shows. Imagine the thermostat adjustments and music selections you could play. 😆

01:11:51.000 --> 01:11:56.000
LOL

01:12:23.000 --> 01:12:28.000
)

01:13:16.000 --> 01:13:21.000
That’s a good point @Danny Brown folks mentioned a site called write freely and Button down if you are looking for other options

01:13:29.000 --> 01:13:34.000
I've got to run -- but I wanted to let you know that I appreciate you two, and I hope you have a MAGICAL holiday season.

01:13:32.000 --> 01:13:37.000
GO HUSKERS!

01:13:40.000 --> 01:14:01.000
GBR Thanks for jumping in @Late Night Internet Marketing

01:14:18.000 --> 01:14:23.000
👍 TIme to start the Thumbs Up Train 👍👍👍

01:14:23.000 --> 01:14:28.000
@Stephanie Graham Thx - just gonna focus on owned property now, already imported all my Substack posts, and got my newsletter landing page/automations set up, so now just site design.

01:15:12.000 --> 01:15:17.000
Party on the 28th?

01:15:14.000 --> 01:15:19.000
Oh cool! I’m excited about that for you @DannyBrown looking forward

01:15:28.000 --> 01:15:33.000
opus clips

01:15:38.000 --> 01:15:43.000
IHeart will continue to falsely claim they are the #1 in podcasting.

01:16:13.000 --> 01:16:18.000
Noise gate is much better

01:16:32.000 --> 01:16:37.000
10 people on screen?

01:16:40.000 --> 01:16:45.000
😀

01:16:56.000 --> 01:17:01.000
people will realize video first isn't the magic tool for huge audience growth and monetization, and focus on continuing to deliver an outstanding experience on audio for those listeners

01:17:24.000 --> 01:17:29.000
)

01:17:28.000 --> 01:17:33.000
What is the maximum number of folks Ecamm supports on screen? LOL

01:17:45.000 --> 01:17:50.000
Indeed

01:17:57.000 --> 01:18:02.000
Great idea, Jim.

01:18:44.000 --> 01:18:49.000
@Danny Brown Agreed.

01:19:00.000 --> 01:19:05.000
100%. Also, most of the journalists that are writing for the big publications are talking about podcasting since 2020, not before. Elsie Escobar has some great thoughts on this.

01:20:58.000 --> 01:21:03.000
Blind men and the elephant parable. Perspective matters.

01:24:01.000 --> 01:24:06.000
It's always good to reflect, but if we have a public voice, we're going to offend someone at some point!

01:24:23.000 --> 01:24:28.000
)

01:24:51.000 --> 01:24:56.000
@Jim Collison What about keeping it real??🤣

01:24:53.000 --> 01:24:58.000
Once people learn to embrace the fact that humans are a work in progress - we’re all flawed and we’re all evolving - we’d be better off. Changes in perspective are a sign of healthy growth.

01:26:11.000 --> 01:26:41.000
I blame participation trophies for all of this.. 🤣Love that advice from the lady!

01:27:05.000 --> 01:27:10.000
Doing an impression of that kind woman probably isn't the best idea when telling the story though...

01:27:54.000 --> 01:27:59.000
Merry Christmas to the best chatroom on the interwebs!

01:28:01.000 --> 01:28:06.000
May all your Christmas Podcasting Wishes come true!

01:28:03.000 --> 01:28:08.000
)

01:28:14.000 --> 01:28:19.000
Blessed Christmas and Holiday to all

01:28:21.000 --> 01:28:26.000
party on garth

01:28:22.000 --> 01:28:27.000
Happy Holidays, everyone! Hope it's full of joy!

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Happy festive season, all!🎄

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We’re all going to level up eventually. #BeyondTheMeatSuit

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I'm offended by your Brit accent, Dave!

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I've got the government tracking chip too.

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nite nite everyone