Sept. 21, 2024

Boosting Listener Engagement with AI Voice Cloning

Boosting Listener Engagement with AI Voice Cloning

Send us feedback/questions via Text We start today by help you avoid burnout, but also talk about the dangers of the word "Donate" and Mark from Solo Talk Media explains how using AI voices from 11 Labs to stand in for audience members who hate the sound of their voice. SPONSORS: Podcast Branding.co - They see you before they hear you Based On a True Story Podcast - How much of that is true? Mentioned In This Episode Eleven Labs https://supportthisshow.com/elevenlabs Podtrak P4 https://supp...

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Send us feedback/questions via Text

We start today by help you avoid burnout, but also talk about the dangers of the word "Donate" and Mark from Solo Talk Media explains how using AI voices from 11 Labs to stand in for audience members who hate the sound of their voice.

SPONSORS:
Podcast Branding.co - They see you before they hear you
Based On a True Story Podcast - How much of that is true?

Mentioned In This Episode
Eleven Labs
https://supportthisshow.com/elevenlabs
Podtrak P4
https://supportthisshow.com/zoomp4
Rodecaster Pro
https://supportthisshow.com/rodecasterpro
Notion
https://supportthisshow.com/notion
Notejoy
https://supportthisshow.com/notejoy
School of Podcasting
https://learn.schoolofpodcasting.com use the coupon coach
Podpage
https://podpage.com
Ecamm
https://www.askthepodcastcoach.com/ecamm
Profit From Your Podcast
https://www.profitfromyourpodcast.com/book
Buzzsprout
https://supportthisshow.com/buzzsprout
Captivate
https://supportthisshow.com/captivate
Dave's Newsletter
https://www.podcastingobservations

Featured Supporter: Jodi Krangle
Check out her show: Audio Branding the Hidden Gem of Marketing

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Listen on: Apple Podcasts Spotify

Featured Supporter: Jodi Krangle
Audio Branding: The Hidden Gem of Marketing. A great podcast talking about the power of audio.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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00:00 - Introduction and Greetings

00:43 - A Little Groggy

01:17 - PodcastBranding.co

02:43 - Based On A True Story Podcast

03:24 - Listener Feedback and Burnout Discussion

05:18 - Podcasting Tips: Interaction and Competition

10:02 - Why the P4 is a Great tool

12:42 - Rodcaster Duo and Pro

19:56 - Is It Worth The TIme? (Notejoy

20:12 - Notion Seems really Cool

21:34 - File Management and Cleanup

29:03 - Using AI for Podcast Feedback

42:06 - Legal Considerations for Donations

44:05 - [Ad] Audience Connection

44:54 - (Cont.) Legal Considerations for Donations

45:00 - Understanding IRS Concerns for Podcasters

01:02:41 - Thanks Our Awesome Supporters

01:05:32 - Is This Word Better?

01:08:09 - My Podcast May Turn Into a TV Show

01:10:54 - Two Podcasts One Feed: BAD IDEA

01:14:58 - Kelce Brothers Reviewed

01:15:27 - How man Calls To Actions are Too Many?

01:21:11 - 10% Cap on Ads

WEBVTT

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Ask the Podcast Coach for September 21st 2024.

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Let's get ready to podcast.

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There it is.

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It's that music.

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That means it's Saturday.

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It's time for Ask the Podcast Coach, where you get your podcast questions answered live.

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I'm Dave Jackson from theschoolofpodcastingcom, and joining me right over there is the one and only Jim Cullison from TheAverageGuytv.

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Jim, how's it going, buddy?

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Greetings, dave.

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Happy Saturday morning to you.

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We are here a little bit late this morning, sorry about that, my fault.

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I came in, was telling Dave my woes, we got distracted, and so, anyways, welcome to Ask the Podcast.

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Yeah, it's funny.

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I actually got up earlier than usual and felt like I had all day and all of a sudden Jim's like hey, you never updated the live link.

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And I'm like, oh okay, yeah, that was kind of fun.

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But you know, it's sometimes you go left to center, you try something new and then sometimes you just want those things the way they always have been, like starting off your day with a hot cup of java.

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Do you not have the pot this morning?

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No, I do there.

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It is Sorry I'm so distracted.

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Welcome to Ask the Podcast Coach ADHD edition today.

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And, of course, that steaming hot cup of java is brought to you by our good friend Mark over at yay, this worked Podcast Branding, if you need.

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Now we talk a lot about artwork because Mark makes really pretty artwork.

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He's done all of my shows pretty much the last five at least.

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But I also want to remind you that if you need a website, or if you need to update your website or if you need anything that and it's just one of those days that Mark can help you with pretty much everything, whether it's business cards, whether it's a lead magnet, if it's something you want to look good and it's going to be facing your audience, then you got to go talk to Mark and he's going to sit down with you one-on-one to make sure that whatever he makes is in alignment with your brand.

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And if you're like Dave, I don't even know what my brand is Well, mark can help with that.

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He's the marketing brain.

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You're the podcaster.

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When you get together with Mark, you're going to get your message in alignment so that you can get maximum impact, whether it's via audio video, pdfs, whatever you need.

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It's all there at podcastbrandingco.

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And, of course, big thanks to our good friend Dan LeFebvre over there.

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Based on a true story, based on a true story podcast.

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That's his podcast this week.

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It's called or I mean it's called based on true story podcast, but this group through this week Frida Chaplin, tolkien, tolkien, there we go, you know the guy who wrote Lord of the Rings.

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Tolkien.

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Tolkien, tolkien.

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I don't know how they pronounce it, it's available.

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That should be a podcast Talking Tolkien.

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This could be a super interesting podcast, dan.

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Thanks, check it out today, based on truestorypodcastcom.

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Dan, thanks for your sponsorship.

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This could be an interesting show today.

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We're both a little rattled.

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I think We've had some.

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You and I have been working on some technology backup.

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Yeah, I mentioned it on my show on Thursday.

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We won't go in.

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We'll go into this, maybe a little bit later.

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In a second, if it seems like we're a little distracted.

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It's just because we've been trying to get some things working.

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But I saw this and I was like, oh, I want to use this for the beginning today.

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It says no interaction.

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I'm podcasting into the void.

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And he says the good news.

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I've been podcasting consistently for almost three years.

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I have recently had six great guests that have given me very positive feedback and increased listeners a bit.

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I always get 100 or more downloads per episode with the first week or so Not bad but I get no feedback, no comments, no interaction, no corrections, even when I specifically ask which is interesting because I told him you got to ask specific questions.

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But anyway, he says according to analytics, more than 50% of my audience listens to the entire episode.

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I'm not sure I'm proud of 50%.

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I'm an old teacher.

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I'm looking for 80, 90%.

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Those are B's and A's, but anyway.

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But then he goes no, no.

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Therefore, I'm getting kind of burnt out.

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I've planned episodes for the rest of 2024, but unsure about 2025 and beyond.

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I'm even developing resentment issues when I'm trying to control which I'm trying to control.

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I see this happens when I see other podcasts at my level getting feedback letters, words or praises to where he then thinks well, what about me and my podcast?

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Ha, I know it's pathetic, but it's true.

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This is merely a venting session and so there are a couple of things, although I missed it when he said, even when I asked specifically, because I know a lot of people like I'd love to hear your feedback on the show.

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And I'm like okay, when you ask a generic question, you're going to get a generic answer Like it's good, you know nothing.

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But he says he's asking specifically.

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But when I saw he's getting burnout, followed by I'm looking at my competition I was like, yeah, don't do that.

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That, really, I've seen that.

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Just suck the life out of people.

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When they'll be like I can't believe I'm getting 100 downloads, that's like five classrooms, that's amazing.

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And they're thrilled to death.

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And then somebody will go into some sort of Facebook group and like, hey, we just went over 5 million.

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And they're like don't compare yourself to.

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I now have my new saying podcasting is like darts, because if you think about it, your dart game is dependent on one thing you Like that's it.

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If you're, if you throw a little left, it's your fault.

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If you throw a little right, it's your.

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It's like if you want to get better at throwing bulls' dice.

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Do more of it and find out what you're doing wrong, and do less of that.

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Find out what you're right doing.

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You know, it's really that Now, granted, you can play darts against somebody and see how you stack up to them, and sometimes that's good.

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It lets you see maybe you could be better, things like that.

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But I just I saw that, and so you were saying, when I say, though, judging that 50% is not a good ratio, you're like no.

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No, it's always lower than you think.

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And even established podcasters who get a lot of feedback, who have a lot of audience engagement some of those kinds of things they don't get as much as they'd want either.

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This is one of those kinds of things that you know you get 10, you want 11.

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You get 12, you want 15.

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It's just the human psyche is built to just continue to want more.

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I'm not saying you shouldn't that's bad Use that more as a desire to continue to reach out and reach people.

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I'm always intrigued, dave, when we get comments like this, or when you read comments like this and they're like I'm doing this and I get zero feedback and I, you know it, kind of you gotta ask the.

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I have to ask the question what are you doing?

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And the statement maybe it's you is probably true.

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I don't listen.

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I don't mean to be mean in this case, but people who are good at attracting people, it's talent, it's one of those kinds of things that just some people can do it and others just can't, and so you may, you may not be doing the right things For me.

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Let me just talk personally.

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For me, I don't get a lot of interaction.

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But I realized my writing interaction is terrible.

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Like I'm short, I short sentences, I'm kind of grumpy when I'm writing.

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I don't write a lot, I don't sometimes want to respond.

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Well, yeah, you know what.

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You have a history of those kinds of things and people are like, well, I don't want to, I don't want to send that guy a message.

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He's going to bite my head off.

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So because I, you know, because I am short that way, I'm not encouraging people to send me notes.

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Now, get me on a call, I'll talk to you and maybe I can, if I can, ask some people who would be honest with me right, because you're listen, your mom's going to say you're great.

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But if I could ask some people hey, how do I come off publicly?

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It wasn't until someone told me that, honestly, one day they're like hey, your written communication and your verbal communication are two completely different things.

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I needed a little self-awareness and I still struggle with it.

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Dave, it's not like I've over magically overcome that.

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I just don't like writing.

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I hate writing, so it comes across as few words.

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I never say I hope your day is great and then start the you know or you know, hope you're doing well today.

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I just start with I need this from you right now.

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Yeah, absolutely Well, I know with Ralph says it's all about finding contentment.

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Yep, and I, that's what I said.

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I said go back and ask yourself why am I doing this?

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Cause if the one thing that leads to burnout is when you don't get your why you're like well, then why am I doing this?

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Because if the one thing that leads to burnout is when you don't get your why you're like well, then why am I doing this?

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And the answer is I don't know.

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And then you quit.

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So think that out.

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And but I know, just moving from Libsyn to Podpage, libsyn had a lot more tickets and so it was very much.

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Do your research answer the question?

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Get them going.

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You know, blah, blah, blah.

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And at PodPage we get far less tickets.

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And so I have the opportunity now, and there are times when Brennan will say like hey, you could have been a little more like, you don't have to be so, like you said, short, and I'm just trying to get to the point, and he's like, you know, he's like mix in a little Dave Jackson in there, and I'm like, oh, okay, so I'm just used to like get to the point.

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Here's your answer, thank you.

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Goodbye, you know, see, ya, so that's always kind of fun.

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We do have a question from the chat room.

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This is from Mark.

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He says what would be the best setup for three podcast hosts in the same room to record each host simultaneously on separate tracks.

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You got two.

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Well, you got a couple options.

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The cheap one, 150 bucks right now.

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The Zoom PodTrack P4 is my favorite piece of equipment because A it's $150.

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You can record up to four people in the same room, or three people in the same room and somebody on Zoom, or two people in the same room, one person on Zoom and somebody on the phone, and they all hear each other.

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It's got a built-in headphone amplifier.

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If you want to play little jingles like you can do that on that, and this is why I like it more than any other Zoom product and I wish they would.

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It's a recorder and an interface at the same time, and I'm dying for the new, like the new version of this in 32-bit float.

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That would be awesome, but everything they keep coming out is you know the new version of the H1 and the new version of this and that, and then, if you got the budget and you're going to be doing live streaming, then you can go up to a Rodecaster Duo or a Rodecaster Pro things like that?

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I don't know, jim, any thoughts?

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Well, he said for separate tracks and that's always.

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That's to me, that is always the key.

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Yes, you'll get separate tracks, you'll also have bleed over.

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So if you're hoping to have super clean, if you're all in the same room, and you're hoping to have super clean separate tracks because you want to do some things, oh, some of it'll be okay If they talk over each other, you're going to have, you're going to.

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You're going to struggle If somebody sneezes, even if they hit the mute button on their own, you're going to hear it.

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So you want that room as flat.

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If you have to do it that way, I always say listen, if you want clean, separate tracks, you need clean, separate rooms.

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That's just the way it works.

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You got to separate people out, right?

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And when you notice people like on YouTube doing this, a lot of times they're at a round table and that's actually good, because you don't want people sitting side by side, because you're going to get more bleed, things like that, like Joe Rogan has one guest and they're across the table from them, not sitting next to it, and just realize you're going to get bleed.

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When I did a show with my now ex-wife, I was in this tiny little office and at one point she was in one corner of the office and I was in the other, pointing directly.

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You know, the microphones were pointing the direct opposite direction.

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And now the fun thing was I was sitting in a quiet office with my headphones on going.

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Yeah, I can still hear your.

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You know, when I'm listening to the playback there's still a little bit of bleed.

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And then at dawn, dummy, nobody sits in a quiet office pressing their headphones into their head, like that's not how people listen.

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Uh, you know, but I would.

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That's where the roadcaster comes in handy.

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Why is my thing paused?

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Okay, well, I guess we're using the audio from youtube.

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I went to make a chapter and hit pause instead.

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Yeah, but, that's where the roadcaster comes in handy, because it has noise gates so it can kind of turn off your mic when you're not talking, kind of thing, and those are good, go ahead.

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No, I say you could treat that room a little bit too, to make sure the flatter, softer you can get that room, the less the other vocals will be bouncing around in there.

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Just a lot of people when you're doing that kind of scenario, a lot of people don't want to treat the room.

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You know, and you're like, yeah, you should probably throw some blankets up, test it.

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If it's the first time you're doing something, test it.

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Listen, you can do it.

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It sounds okay.

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If you're going to do a single-track recording, you could even do multiple tracks.

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Just know you're going to have bleed in those tracks and it's what you think you're getting may not be exactly what you're looking for.

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So just make sure you know what you're doing when you get into it.

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If it, if none of the bleed matters, like, if you're like, oh, I want a separate tracks, just so I could do some edits, well, you probably 85 or 90% of the separate tracks you're going to get there are going to be just fine.

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It's going to be one person talking at a time on that track.

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If you're good at that, if you're good at separating them, you could throw some gates and some things at this, but that just complicates it even more in the process.

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You could do some audio or editing on the backside to take some of that out.

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It's going to wash out some of the sound of some of the people you know.

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The bleed over will wash out some of the sound of the other.

00:14:02.780 --> 00:14:05.610
So just know you yes, you can do this.

00:14:05.960 --> 00:14:13.852
Just know what you're getting when you get into it, you're going to have bleed and you have to be okay with it as long as it's not, you know, crazy bleed.

00:14:13.852 --> 00:14:18.350
You know, randy Black points out the RODECaster Pro 2 and Duo.

00:14:18.350 --> 00:14:30.000
I have a beta firmware out there and this was kind of made towards streamers, so you basically make this.

00:14:30.000 --> 00:14:30.581
When I watched it I was okay.

00:14:30.581 --> 00:14:31.082
I think I get it.

00:14:31.082 --> 00:14:38.686
Where you create this virtual input so you can say, hey, assign the sound of my Spotify that I'm listening to while I'm playing games to this channel, assign this sound to.

00:14:38.686 --> 00:14:39.809
So that was kind of neato.

00:14:39.809 --> 00:14:48.325
I just don't know if I'll ever use that, because I can't stream Spotify while I'm streaming live because I'm like that's a red flag right on YouTube.

00:14:48.325 --> 00:14:52.682
So it was interesting and I guess it was to me.

00:14:52.682 --> 00:14:58.461
I just I'm like I don't see where a podcaster is going to use that, but you know somebody is going to see that and go oh, I could do this with it.

00:14:58.461 --> 00:15:03.923
But for me I wasn't like oh, yippee, because I'm not a gamer and it just wasn't that.

00:15:03.923 --> 00:15:04.802
Here's a fun one.

00:15:04.863 --> 00:15:09.485
Daily Sports History says what is the best way to batch, record episodes?

00:15:09.485 --> 00:15:15.826
I'm not sure I understand the question, because the answer is well, when you get done with the first one, press record again and do the second one.

00:15:15.826 --> 00:15:19.568
But I think, if I, I think what you mean, how do you?

00:15:19.568 --> 00:15:26.530
I use NoteJoy to anytime I get an idea and I'm thinking, oh, I'll remember this later.

00:15:26.530 --> 00:15:31.013
Well, I'm not, I've learned that, so I write it down in NoteJoy and you can use whatever you want.

00:15:31.013 --> 00:15:38.475
I used to use Evernote until they tripled the price and this week right now, I do not know what I'm talking about tomorrow for the School of Podcasting.

00:15:38.475 --> 00:15:39.196
Now am I worried?

00:15:39.196 --> 00:15:44.498
No, because I know I've got billions of ideas in note joy that I've forgotten about that.

00:15:44.498 --> 00:15:53.145
I was like, oh, I should talk about this in the future and so I'll open it up, cause I go like I got nothing and I'm like, oh, actually I have like 13 ideas here, so maybe that's what you mean.

00:15:53.145 --> 00:15:53.620
I don't know what.

00:15:53.620 --> 00:15:56.229
Do you, jim, any thoughts or can you expand on that?

00:15:56.389 --> 00:16:01.403
Yeah, lots of meth just to keep you awake?

00:16:01.403 --> 00:16:02.445
Yeah, it gets.

00:16:02.445 --> 00:16:07.989
Listen, if you're batch processing, the technology is the least of your concerns.

00:16:07.989 --> 00:16:12.873
The stamina to do this is a much bigger deal.

00:16:12.873 --> 00:16:18.937
You think, oh, I love podcasting, I'm a podcaster, I love podcasting, I could batch, I'll sit down.

00:16:18.937 --> 00:16:30.606
I think John Lee Dumas used to do six or seven hours of he would re-record them all in one day.

00:16:30.606 --> 00:16:31.307
I tried doing that with.

00:16:31.307 --> 00:16:36.179
I've actually tried doing that a couple times with folks at Gallup and boy, you get about an hour or two in and you get on.

00:16:36.519 --> 00:16:55.010
Especially when you try to repeat things over and over again or create quick episodes, it the fatigue sets in pretty quick and you're like oh, like, yeah, you can sit down with a group of people where it's you know, not you all the time and maybe go for three or four hours.

00:16:55.010 --> 00:16:59.894
I mean I know everybody's like, oh, yeah, I could create a four hour podcast, you could do that, like that's.

00:16:59.894 --> 00:17:02.655
But usually generally you've got somebody else with you.

00:17:02.655 --> 00:17:03.697
You're doing some things like that.

00:17:03.697 --> 00:17:10.530
So just be aware of your stamina and your quality starts dropping pretty fast as you're going out.

00:17:10.530 --> 00:17:17.008
I mean I do Home Gadget Geeks and it's a fun show, but at the hour 30 mark.

00:17:17.008 --> 00:17:19.133
I start slurring my words.

00:17:19.133 --> 00:17:25.938
I mean that might be the old-fashioned too, but I start slurring my words a little bit bit and I kind of begin to dip.

00:17:25.938 --> 00:17:29.244
So just be aware of your stamina in that kind of scenario.

00:17:30.126 --> 00:17:39.542
Yeah and ask Ralph says I took a week off and didn't want to miss any of my daily episodes while I was gone, so I had to do two a day for a week and it was grueling.

00:17:39.542 --> 00:17:49.826
Yeah, if you're doing interviews cause I think that's what John does he has a day where he just does back-to-back-to-back-to-back interviews and by the time you get to the fourth one, you know it's.

00:17:49.826 --> 00:18:17.891
I know this just from teaching and any time, well, even on this show, when I get done with this show, after being kind of up for 90 minutes and going, hey, here we like I'm not putting on a persona, but I've got a lot going on and I'm paying attention I will go make whatever lunch I have and it's not a big lunch and I will sit down and take a nap, whether I want to or not, because there's just this coming from all this adrenaline for 90 minutes.

00:18:17.891 --> 00:18:21.728
And now you're like, ah, and so I think that would be the toughest.

00:18:21.728 --> 00:18:25.006
But now it's great, and I know some people with businesses.

00:18:25.006 --> 00:18:33.131
They will have someone like Mike Wilkerson or Chris Stone or whoever, and they'll go and record a bunch.

00:18:33.131 --> 00:18:36.705
They'll just go in and talk and that's the easy part.

00:18:36.705 --> 00:18:37.909
If it's a solo show.

00:18:37.909 --> 00:18:41.446
Right, they'll just go in and do that Again still by episode four.

00:18:41.446 --> 00:18:42.871
You're a little wired.

00:18:42.871 --> 00:18:48.990
But then they'll hand it off to somebody and that's the best way to batch is just you walk in and talk.

00:18:48.990 --> 00:19:01.970
But it is a performance in a way and Jim hit the nail on the head in my book it's a matter of keeping that energy up and that whole nine yards Craig says I batch, record three episodes back to back with my co-host.

00:19:01.970 --> 00:19:03.626
We record in the same room.

00:19:03.626 --> 00:19:05.066
So it saves him two trips to my co-host re-record in the same room.

00:19:05.066 --> 00:19:05.925
So it saves him two trips to my studio.

00:19:05.925 --> 00:19:07.829
Yeah, there you go and it's just.

00:19:07.829 --> 00:19:09.133
I think a lot of it is just planning.

00:19:09.133 --> 00:19:10.061
It really is.

00:19:10.061 --> 00:19:12.229
That's half the reason for me.

00:19:12.229 --> 00:19:25.712
And time you know Jim and I were both talking earlier about is something worth your time, and so it's funny because when you ever see something new and it's bright and shiny for me.

00:19:25.814 --> 00:19:42.567
I moved from Evernote to NoteJoy Seamless integration, awesome, clicked a button, imported, done right, and then forgot to cancel my Evernote and they charged me anyway and so I had to go through this whole thing of getting a refund, but anyway, and I moved to PodPage recently.

00:19:42.567 --> 00:19:47.234
That's my job now and he really is into Notion.

00:19:47.234 --> 00:19:53.573
And the more I play with Notion, the more I'm like, ooh, this could replace Todoist as my to-do list tool.

00:19:53.573 --> 00:19:55.748
It could replace this, it could replace this.

00:19:55.748 --> 00:20:04.833
And the one thing you need to remember, which is kind of what I'm doing now, is if I actually switch to NoteJoy or from NoteJoy to Notion A.

00:20:05.453 --> 00:20:07.221
It's not as seamless Like.

00:20:07.221 --> 00:20:30.115
While Notion imports a lot of stuff, notejoy only exports and I need to double check on this to Google Docs, and then I have to import the Google Docs and it doesn't really say I'm not sure how it works, but the thing I saw there was oh, if I want to move to Notion, that's going to take a lot of time and it would actually be two more dollars a month.

00:20:30.115 --> 00:20:31.880
But that's where you start doing math.

00:20:31.880 --> 00:20:41.244
You're like, yeah, but if I use Notion, I could cancel my Todoist and I could cancel NoteJoy and that's actually saving me money and it's a matter of just saving whatever $13 a month.

00:20:41.265 --> 00:20:53.115
Saving whatever $13 a month, is that worth the probably six hours it's going to take to import, export, import, export, import, import.

00:20:53.115 --> 00:20:57.685
Move this over here, like I just imported something and it was just a mess.

00:20:57.685 --> 00:21:09.467
And that's where it dawns on you that like, oh, you know what, this was a mess in Evernote and the mess from Evernote moved into NoteJoy in the same very messy thing and I'm like eventually you have to clean things up.

00:21:09.467 --> 00:21:11.541
And so that's where you have to think about the time.

00:21:11.541 --> 00:21:18.042
And, jim, you were doing some stuff with file cleanup this week and that gets you thinking.

00:21:19.045 --> 00:21:22.161
Yeah Well, you start going through your folders and you're like, do I need this?

00:21:22.161 --> 00:21:26.000
No, and you know, you know, you do, I, yeah, I should probably hold on to this.

00:21:26.000 --> 00:21:39.019
But then you get to some like I really have a hard time detaching from files that I don't need, I just have a hard time with it, and that that too requires some stamina.

00:21:39.019 --> 00:21:40.682
Right, you're going into.

00:21:40.682 --> 00:21:50.721
You know, I have 623 episodes just of Home Gadget Geeks and I keep raw and I keep edited and I'm like do I need this and is it going to?

00:21:50.721 --> 00:21:57.340
You know, you start doing that for about 30 minutes, I get tired, and so you kind of almost need a plan.

00:21:57.340 --> 00:21:58.162
This is where I'm at.

00:21:58.162 --> 00:22:14.281
I need a better plan for some of those things, because you get in and then you're like, oh, this was exhausting, and then I don't want to go back to it, so I let it sit for six months, and then when I come back to it six months later, it's twice as bad and I never really get to the bottom of it.

00:22:14.281 --> 00:22:27.863
So I think I need to do some better planning around that, some thinking through, figure out how do I do this in a way that's sustainable, because otherwise I just say I'll just say to myself I'm just going to delete it all, and I feel so guilty when I do that.

00:22:27.863 --> 00:22:29.586
I mean I could easily.

00:22:29.906 --> 00:22:37.650
I'm dealing with a B2 Backblaze, backup Marv and I talked about this on Thursday that I'm going to have to go to and download these files out of.

00:22:37.650 --> 00:22:38.711
And here's the.

00:22:38.711 --> 00:22:40.082
Here's the conflicting things.

00:22:40.082 --> 00:22:42.546
I'm sure nobody else is this way, but here's my conflict.

00:22:42.546 --> 00:22:47.494
I got all this valuable stuff to me emotionally on B2 that I backed up.

00:22:47.494 --> 00:22:55.233
It costs me money to pull it off of B2 with egress and I'm super cheap.

00:22:55.233 --> 00:23:01.348
So I have this emotional conflict where I have meaningful things to me.

00:23:01.348 --> 00:23:06.487
I don't want to pay to get them back right and, to be honest, I don't have to pay.

00:23:06.487 --> 00:23:09.265
I've been, they've been sitting there for 20 bucks a month.

00:23:09.265 --> 00:23:11.509
They can continue to sit there for 20 bucks a month.

00:23:11.509 --> 00:23:13.480
It's a conflict.

00:23:13.721 --> 00:23:18.846
And listen, you guys I'm sure everybody else listening you guys are perfect, you got this all figured out.

00:23:18.846 --> 00:23:19.386
It's you're.

00:23:19.386 --> 00:23:22.829
You're like I don't worry about this, jim, but it's emotionally.

00:23:22.829 --> 00:23:23.631
It's one of those things.

00:23:23.631 --> 00:23:24.592
And then, so what do I do?

00:23:24.592 --> 00:23:28.715
I get in, I do it for a few minutes and then I'm like I'm not going to do this anymore.

00:23:28.715 --> 00:23:36.634
I walk, I walk away, and it's now I have seven years worth of a problem out there that you know I'm going to have to clean up eventually.

00:23:36.634 --> 00:23:38.924
So I'm going to have to, I'm going to have to trick myself.

00:23:38.924 --> 00:23:42.192
Go in, do some things just.

00:23:49.569 --> 00:24:04.395
Because the way I have it, I have a folder called podcasts and in the podcast folder I have you guessed it a folder called ask the podcast coach and in that folder I have another folder called production, which is everything I need the intro music and all that stuff.

00:24:04.395 --> 00:24:07.619
I have a folder called episodes and I have a folder called finished.

00:24:07.619 --> 00:24:09.354
And I what was that?

00:24:09.354 --> 00:24:20.173
Oh, ralph is here, or no, mark is here We'll see in just a second, mark Cause I'm like I have that now make a noise.

00:24:20.173 --> 00:24:20.555
It freaked me out.

00:24:20.555 --> 00:24:22.019
I was like what magic fairy has entered the room?

00:24:22.019 --> 00:24:23.002
I was like what the heck?

00:24:23.002 --> 00:24:35.781
But anyway, I'm now comfortable Once I make sure the finished file is there and I'm not going to lose it, going in and deleting the episode folder, because the way Hindenburg works, when you save a Hindenburg project and this is not a huge deal, but it saves all the files again.

00:24:36.383 --> 00:24:37.324
So I open it up.

00:24:37.324 --> 00:24:38.065
I have a template.

00:24:38.065 --> 00:24:41.575
There's all my intro music and stuff and when I click save, it saves all those.

00:24:41.575 --> 00:24:51.055
So I have, like the intro music of the School of Podcasting saved 949 times on my show and I was like I don't really need that, I need it once.

00:24:51.055 --> 00:25:09.387
And so it is weird because there are shows like the Customer Service Show, which had all of seven episodes, and I'm like, yeah, I could probably delete that one, but there is a weird thing in your head that goes, yeah, but you spent hours like working on that and I'm like, is this for the Dave Jackson Museum?

00:25:09.387 --> 00:25:11.971
Like, why am I saving files?

00:25:11.971 --> 00:25:18.144
Have I listened to an episode from School of Podcasting, episode 200 to 300?

00:25:18.144 --> 00:25:19.556
No, not at all.

00:25:19.556 --> 00:25:21.655
So it's weird.

00:25:21.816 --> 00:25:21.997
Hold on.

00:25:21.997 --> 00:25:24.278
Before we move on, let me just say one more thing.

00:25:24.278 --> 00:25:28.579
I'm thinking of doing file amnesty where I just delete everything.

00:25:28.579 --> 00:25:32.799
To be honest, Like when I get a new phone, I don't customize it at all.

00:25:32.799 --> 00:25:34.895
When I get a new computer, I just use it.

00:25:34.895 --> 00:25:37.672
Yeah, I've got stuff on YouTube and stuff hanging around.

00:25:37.672 --> 00:25:38.994
My host providers got files.

00:25:38.994 --> 00:25:44.836
I'm kind of thinking I don't need to keep any of those things, just to be honest, because you you said this to me.

00:25:44.836 --> 00:25:50.094
When was the last time you went back and pulled from those data files to get something for your podcast?

00:25:50.094 --> 00:25:52.577
The answer for me is zero.

00:25:52.577 --> 00:25:57.105
I have never gone back to anything that I've kept for anything.

00:25:57.105 --> 00:25:58.330
I used to think it was a big deal.

00:25:58.330 --> 00:26:10.916
I'm kind of thinking I may go inbox zero on this thing and I know some of you are dying inside at the moment for me saying that and wiping out all back episodes.

00:26:10.916 --> 00:26:12.558
Maybe keep 10.

00:26:12.558 --> 00:26:18.031
Like, like, just keep the most current 10 things there and wipe everything else out.

00:26:18.031 --> 00:26:19.935
Why wouldn't I Cause?

00:26:19.976 --> 00:26:30.294
I know like there are, like you know, maybe out of the almost a thousand episodes I've done at the school of podcasting, like when I used to do the a hundred episodes I'd go pull a bunch of clips.

00:26:30.815 --> 00:26:31.836
I don't do that anymore.

00:26:31.855 --> 00:26:50.951
I've never done that and when you start saving and you've got and heaven help you if you're doing video, and I know hard drive space is cheap, storage is cheap but there just comes a time when you're like I kind of regret it now but I can live with it.

00:26:50.951 --> 00:26:56.931
My ex-wife, her hobby was moving, so every year we would move to a different house.

00:26:56.931 --> 00:27:10.193
We rented houses when I was married and I eventually kept moving boxes of actual vinyl that I never even unboxed from the last three moves and I just was like, why am I moving these vinyl?

00:27:10.193 --> 00:27:15.896
And I actually just put all my vinyl records on the curb because I had them on CD, I had Spotify, what was the point?

00:27:15.896 --> 00:27:18.142
And so I just got rid of it.

00:27:18.142 --> 00:27:19.931
So I think that's again part of it.

00:27:19.931 --> 00:27:21.134
You have to be okay with that.

00:27:21.134 --> 00:27:24.300
But theory, this should work.

00:27:24.300 --> 00:27:28.714
When I hit this button, we should have the one and only Mark Ducote from podcastbrandingco.

00:27:28.714 --> 00:27:30.076
Is that true in theory?

00:27:30.076 --> 00:27:32.059
No, it's this button.

00:27:32.059 --> 00:27:36.384
It says I know I have a button here that says three people.

00:27:39.930 --> 00:27:41.090
That's this one there he is the one, and only.

00:27:41.090 --> 00:27:41.550
How are you, mark?

00:27:41.550 --> 00:27:44.493
Hey, great, just feel sorry for you putting that vinyl on the road.

00:27:44.493 --> 00:27:47.876
I mean today, with people, collectors and all that would be worth a fortune.

00:27:48.557 --> 00:28:02.377
Yeah, it was, and a lot of it was just childhood memories and original Beatles, Abbey Road that was worn from, you know, just, you know Sergeant Pepper and like yeah, but I just I'd moved it enough, even just moving CDs.

00:28:02.377 --> 00:28:14.490
I used to have bookcases, I had all my cases and I eventually took all the cases, threw them away and got this giant binder of CDs where I just have the book and the actual CD and I don't touch that at all, even yeah.

00:28:15.192 --> 00:28:19.761
Yeah, but I'm coming to you today not as podcastbrandingco.

00:28:19.761 --> 00:28:22.032
I want to come to you as solotalkmediacom.

00:28:22.032 --> 00:28:27.592
Many of your listeners may not know that I got into podcasting in 2013 as a TV fan podcaster.

00:28:27.592 --> 00:28:30.457
I've been doing TV fan podcasts since 2013,.

00:28:30.457 --> 00:28:31.779
Still doing them.

00:28:31.779 --> 00:28:35.092
Currently doing the show Rings of Power the Lord of the Rings, rings of Power.

00:28:35.092 --> 00:28:37.557
I've got another podcast for the show the Last of Us.

00:28:37.618 --> 00:28:39.211
Anyways, that's not what I want to talk about.

00:28:39.211 --> 00:28:50.153
What I want to talk about is how I'm using AI to help me with that show in a way that you haven't really talked about before, and that is when I first got started.

00:28:50.153 --> 00:28:52.296
And I'm a solo podcaster.

00:28:52.296 --> 00:28:56.179
I don't have a co-host, so when I talk about a TV show, I don't have somebody to say hey, what do you think?

00:28:56.179 --> 00:28:59.141
I talk about it, but I rely on my audience.

00:28:59.141 --> 00:29:02.963
It's a feedback driven show, so I need people to submit stuff.

00:29:02.963 --> 00:29:08.627
You know what they thought of the episode and that's what my whole podcast is about, and my community loves it because they get to hear so many different voices.

00:29:09.788 --> 00:29:18.133
So when I first started, I set up a Google Voice, I set up SpeakPipe and, of course, email where they can send me stuff, and at the beginning.

00:29:18.133 --> 00:29:19.634
You know I would accept anything.

00:29:19.634 --> 00:29:25.317
If somebody sent me an email, I would read it on air and you know it's very easy to read something that you wrote.

00:29:25.317 --> 00:29:32.821
It's not easy to read something somebody else wrote and I hated reading the emails, especially some of them sent long emails.

00:29:32.821 --> 00:29:43.911
So after, when things started picking up and I was getting dozens of feedback submissions per episode, I eventually I just said you know what?

00:29:43.911 --> 00:29:45.496
I'm no longer going to read email.

00:29:45.496 --> 00:29:47.971
If you want to submit feedback, it has to be an audio format.

00:29:47.971 --> 00:29:49.335
This is a podcast after all.

00:29:49.335 --> 00:29:57.816
I started accepting just the Google Voice SpeakPipe and just email me the audio and that went well for a number of years.

00:29:57.816 --> 00:30:05.299
But earlier this year, when I was doing, I did the show Orphan Black, which is what originally got me into podcasting.

00:30:05.299 --> 00:30:10.531
They had a new show or from Black Echoes that came out that AMC just canceled a couple of days ago after season one.

00:30:10.551 --> 00:30:17.372
But anyways, what I'm, what I started doing is I signed up for 11 labs and you're familiar.

00:30:17.372 --> 00:30:30.272
You've got an affiliate for 11 labs and I started telling my audience that if you want to send me a written email, you could write your email in and I will put it through 11 labs and it will read it.

00:30:30.272 --> 00:30:34.119
It'll read the thing in a very human-like voice.

00:30:34.119 --> 00:30:38.173
And I know the first time I did this I got.

00:30:38.173 --> 00:30:46.839
My very first email came in from somebody named Aaron, like R-O-N and I in my mind that was a guy, so I put a guy's voice.

00:30:46.839 --> 00:30:50.051
In the next week they said yo, I'm a woman, could use a woman's voice.

00:30:50.112 --> 00:30:58.376
So since that time now I say if you want to submit a written email, do so, but let me know if you want a female or a male voice to read it.

00:30:58.376 --> 00:31:01.711
And I don't hide the fact, I say it on the podcast.

00:31:01.711 --> 00:31:04.316
I'll say here's Monica's feedback.

00:31:04.316 --> 00:31:10.232
It is read by the voice of Nancy from 11 Labs.

00:31:10.232 --> 00:31:13.039
And now let's hear what Monica had to say.

00:31:13.059 --> 00:31:20.881
Say, and I can tell you that I've had a whole bunch of people reach out to me that say mark, I've been following you for a long time.

00:31:20.881 --> 00:31:23.454
I've always wanted to send something into your show.

00:31:23.454 --> 00:31:26.913
I don't like the sound of my voice and that was what was holding me back.

00:31:26.913 --> 00:31:29.461
I didn't want to record, I didn't want to submit my voice.

00:31:29.461 --> 00:31:33.565
But now that you are allowing this, I feel like I can be part of your community.

00:31:33.746 --> 00:31:41.219
I can now participate because, you know, and some of them are funny, like some of them, it's like please could you give me a British accent or something like that.

00:31:41.219 --> 00:31:43.890
You know, just I want to sound cool, but yeah.

00:31:43.890 --> 00:31:50.202
So now I've been using that and so I signed up for a subscription to 11 labs and I'm loving it.

00:31:50.202 --> 00:32:00.432
I've opened up a whole bunch of people that now had always wanted to but never could are now participating with my podcast and I'm getting tons and tons of submission from feedback.

00:32:00.432 --> 00:32:07.820
And so I just thought you know your listeners, if anybody has a show that has feedback and that and I know a lot of people will read emails on air.

00:32:07.820 --> 00:32:15.181
But it got to the point when I was getting, you know, 40 submissions and you know 10 or 12 of them were emails.

00:32:15.181 --> 00:32:15.842
It was enough.

00:32:15.842 --> 00:32:17.244
This is a podcast, give me audio.

00:32:17.244 --> 00:32:18.452
But now I've opened it up.

00:32:18.593 --> 00:32:24.500
That's a great idea because, if you think about it, I always do this thing where I'll show somebody's question on the screen.

00:32:24.500 --> 00:32:29.015
I could have easily copied and pasted that into 11 labs and just played the question.

00:32:29.015 --> 00:32:30.558
That's interesting.

00:32:30.739 --> 00:32:32.824
Yeah, mark, I had that same idea.

00:32:32.824 --> 00:32:39.096
So I subscribed early in the week and then I've been messing around with it and I had that same idea.

00:32:39.096 --> 00:32:45.323
I was like you know, I should have listener feedback just played through these voices, that's great.

00:32:45.323 --> 00:32:52.804
And the speech-to-speech which I just changed the label on yesterday I think it's called Voice Impersonator or something.

00:32:52.804 --> 00:33:00.313
Now yesterday I think it's called Voice Impersonator or something.

00:33:00.313 --> 00:33:02.717
Now they you can have, you can put a voice in and have it redo that voice in another voice.

00:33:02.717 --> 00:33:03.198
Or you can train.

00:33:03.198 --> 00:33:12.916
You know, on the free plan or I think on the $5 plan you get minimal training on your own voice and on the $11 plan you get that you can.

00:33:12.916 --> 00:33:17.903
I mean, you can submit a ton of audio and have it build a model for you.

00:33:17.903 --> 00:33:23.217
And so what I did this week is I recorded an intro for a podcast we were doing.

00:33:23.217 --> 00:33:27.510
I was too far away from the mic when I recorded it but the take was really good.

00:33:27.510 --> 00:33:39.897
So I put the take in, had it read it, had it re-read it in my own voice and that that AI voice whatever we're going to call it is perfect audio Like.

00:33:39.897 --> 00:33:41.057
It's really good.

00:33:41.057 --> 00:33:47.102
So it took a substandard recording of me re-recorded it as me kept the inflections.

00:33:47.102 --> 00:33:52.224
In fact, at one point I even chuckled in it and it chuckled for me in the audio.

00:33:52.224 --> 00:33:59.632
Right, I thought, holy moly, like, what a like, what a next step in cleaning up bad audio.

00:33:59.632 --> 00:34:05.201
You know we get this question all the time, like, hey, I got a piece of bad audio, how do I fix it?

00:34:05.201 --> 00:34:07.391
Well, this is how you fix it.

00:34:07.391 --> 00:34:10.715
Now you make sure you have a good AI version of your own voice.

00:34:10.715 --> 00:34:12.518
Run that thing through.

00:34:13.260 --> 00:34:16.664
In theory, with 11 Labs, you could also like your co-host.

00:34:16.664 --> 00:34:21.097
You have slots for more voices that you can make there.

00:34:21.097 --> 00:34:24.083
So you could get a couple hours of your co-host.

00:34:24.083 --> 00:34:26.432
You don't have one, but just say you did Mark for a second.

00:34:26.432 --> 00:34:28.597
A couple hours of your co-host.

00:34:28.597 --> 00:34:29.860
Train them.

00:34:29.860 --> 00:34:37.755
You're going to need to get them to talk to the model before it starts because they want to verify that the person's you're not impersonating the person.

00:34:37.755 --> 00:34:40.780
You know you're not making a without their permission.

00:34:40.780 --> 00:34:46.059
But you could do your co-host that way and you could fix bad audio with 11 Labs.

00:34:46.059 --> 00:34:50.510
Clones, basically it's slick, it's once you start doing this.

00:34:50.510 --> 00:34:53.096
I wasn't a believer in this until I started doing it.

00:34:53.096 --> 00:34:57.875
Dave put the link to his affiliate out there and it makes sure you use that as you go through.

00:34:57.875 --> 00:35:00.538
But yeah, it's, and I did the $5 plan.

00:35:00.538 --> 00:35:01.340
I was so impressed.

00:35:01.340 --> 00:35:05.581
I immediately upgraded to the $11 plan to get that, that model mark.

00:35:05.581 --> 00:35:06.594
Have you done your own?

00:35:06.815 --> 00:35:07.115
clone.

00:35:07.115 --> 00:35:11.117
I haven't bothered because I don't need my voice done, like I've never run into.

00:35:11.117 --> 00:35:19.371
I may at some point, but for now I'm just on the $5 plan they have.

00:35:19.371 --> 00:35:20.436
I don't even know how many voices they have.

00:35:20.436 --> 00:35:20.938
There's so many.

00:35:20.938 --> 00:35:22.326
Like you know, I start off and they're kind of alphabetical.

00:35:22.326 --> 00:35:25.371
I think I've gotten down to, like you know, the B's or the C's because there's so many.

00:35:25.371 --> 00:35:40.126
My issue is I have to now keep track of okay, you know, monica, I used the voice of Nancy to read Monica, so now I have to keep track that every week I use the same voice for her or, you know, for somebody else, like you know, when, when.

00:35:40.465 --> 00:35:41.347
Do you have to, though?

00:35:41.347 --> 00:35:43.096
Do you think listeners will remember?

00:35:43.670 --> 00:35:46.949
My listeners will, because you know my listeners get to know each other.

00:35:46.949 --> 00:36:00.112
Like people call in and they, like they listen to the podcast for me, but they, a lot of them, say, like you know, I love hearing from Jeff, I love hearing from Fred, I love hearing from AJ, you know, I love hearing from Aaron and, and you know all these Denise and all these people.

00:36:00.112 --> 00:36:02.356
So they get to know these people.

00:36:02.356 --> 00:36:14.951
So I want to use the same voice so that, even though somebody is writing in, if it was a different voice every week, they wouldn't associate like this is the same person every week, but if I'm using the exact same voice and I only use that voice for that person.

00:36:14.951 --> 00:36:17.478
But with 11 labs, I don't even know how many voices there are.

00:36:17.478 --> 00:36:20.480
As I said that you can just scroll and scroll and yeah, there's a lot.

00:36:20.500 --> 00:36:21.987
There's some, you know different ones.

00:36:21.987 --> 00:36:23.211
You can go by gender.

00:36:23.211 --> 00:36:26.099
There's nationalities, there's even they can tell you like.

00:36:26.099 --> 00:36:32.420
You know, here's a voice if it's for entertainment, here's a voice for technical stuff and all sorts of really cool things.

00:36:32.420 --> 00:36:40.577
Yeah, so I have to keep track of you know I use this voice and then so if that person ever submits something in the future, I'll know that voice was used for that person or not.

00:36:40.577 --> 00:36:42.063
To use that voice for a different person.

00:36:42.063 --> 00:36:49.552
But yeah, it's really helped out and, as I said, a lot of people have reached out and said thank you so much for letting me do this, because now I could be a part of your community.

00:36:49.552 --> 00:36:53.659
I've always wanted to be, but I never felt comfortable with my voice.

00:36:53.659 --> 00:36:54.782
I didn't want to submit my voice.

00:36:54.782 --> 00:36:56.505
Very cool.

00:36:58.432 --> 00:37:01.742
And now, in Mark's case, his audience is all over it.

00:37:01.742 --> 00:37:08.123
Ralph says I did the same with 11 Labs, but I've had listeners tell me that they can tell it's AI, and I've moved away from it.

00:37:08.123 --> 00:37:10.115
Well, mark is being upfront, though.

00:37:10.115 --> 00:37:11.099
I think that's the difference.

00:37:11.099 --> 00:37:27.208
I think, if you're trying to pull it off, as this is a real caller, that you're putting your integrity on the line well, okay, but I put some text in, I did text to speech and on some models that I trained didn't sound great.

00:37:27.447 --> 00:37:30.414
On some models that they trained sounded a lot better.

00:37:30.414 --> 00:37:36.543
So you have to mean it's not just a slam-dunk read it Like.

00:37:36.543 --> 00:37:54.047
When I had it read it in my immediately trained that the cheap $20 one or the cheap 20-minute one, it was slow and it sounded like this and it you know you're like oh, okay, that's not great, but if you get one of the really good voices it will add the inflections and do all the necessary.

00:37:54.047 --> 00:37:59.369
So make sure, yeah, some of the AI stuff that we're doing is it's not as good.

00:37:59.369 --> 00:38:01.197
So you got to kind of work and train the model.

00:38:01.197 --> 00:38:02.735
I played it for my wife.

00:38:02.735 --> 00:38:07.802
She came down here and I'm like you got to hear this is me, but not me, and I played it.

00:38:07.822 --> 00:38:16.534
She goes dad is the creepiest thing I've ever heard, right.

00:38:16.534 --> 00:38:17.438
And so, yeah, it's uncanny and it used to be.

00:38:17.438 --> 00:38:20.048
You had to spend a lot of time and I guess if you want it to be really close, you know the more info you give it.

00:38:20.048 --> 00:38:24.699
But I had a cassette deck of my grandpa reading the Christmas story.

00:38:24.699 --> 00:38:32.416
I cleaned it up and I was like, wow, I can't believe, from this hissy, crappy recording, this sounds really good.

00:38:32.416 --> 00:38:33.338
And then the bell went off.

00:38:33.338 --> 00:38:34.760
Wait a minute, can I clone grandpa?

00:38:34.760 --> 00:38:35.880
And I did.

00:38:35.880 --> 00:38:37.242
And I ended up.

00:38:37.523 --> 00:38:42.456
I made a message for my brother that said hey, doug, love what you're doing with your girls, so proud of you.

00:38:42.456 --> 00:38:44.041
Keep up the good work, love Popo.

00:38:44.041 --> 00:38:46.436
And sent it to him and he sent me a text.

00:38:46.436 --> 00:38:50.373
He's like I am crying like a baby because it sounded like my grandpa.

00:38:50.373 --> 00:38:53.097
And then he said you know what voodoo are you playing with now?

00:38:53.097 --> 00:38:54.820
And I said I just cloned grandpa.

00:38:54.820 --> 00:38:58.875
It's no big deal, but it is kind of where my aunt, when she was in town that's her dad was.

00:38:58.875 --> 00:39:21.599
Yeah, I don't want to hear it Like I want to hear it, but it's kind of like giving a crack addict a little bit of crack, just a little bit no-transcript, because at first I was like I'm still not a fan of using AI for content.

00:39:21.599 --> 00:39:34.443
But there are some things that I think it's funny that I'm going to be a thought leader by using regurgitated thoughts and I'm like, yeah, that's not thought leading unless you have somehow you know, yeah, but that's really cool.

00:39:34.750 --> 00:39:41.295
But I thought, anyways, if anybody that you yeah, if your audience has a feedback driven show, then yeah this is great for them.

00:39:41.295 --> 00:39:48.690
It opens up a new venue if you don't feel like reading, because I got sick and tired of reading emails and stumbling over words and stuff, especially the poorly written ones.

00:39:48.690 --> 00:39:52.655
And it's funny because the AI voice will read the poorly written ones just as well.

00:39:52.655 --> 00:39:56.842
I mean, they're still poorly written, but the AI voice does a great job reading them.

00:39:57.902 --> 00:39:59.284
Nice, excellent.

00:39:59.284 --> 00:40:00.606
Anyway, thanks, mark.

00:40:00.606 --> 00:40:01.547
Thanks for coming in.

00:40:01.867 --> 00:40:02.329
We'll see you.

00:40:02.329 --> 00:40:03.110
Thanks a lot, guys.

00:40:03.110 --> 00:40:04.351
See you, oh, by the way.

00:40:04.351 --> 00:40:05.456
Solotalkmediacom.

00:40:05.918 --> 00:40:06.278
There you go.

00:40:06.278 --> 00:40:09.632
Solotalkmediacom is where you can find that.

00:40:09.632 --> 00:40:10.632
Sorry about that.

00:40:10.652 --> 00:40:16.956
Mark, I spent a couple hours on 11 Labs this week and so, mark, thanks for bringing that up.

00:40:16.956 --> 00:40:17.637
It's a good topic.

00:40:17.637 --> 00:40:26.784
I think there's a lot of voiceover for yourself opportunities with this and I'm going to continue to work on my model.

00:40:26.784 --> 00:40:29.626
Whatever, I gave it about two hours worth of stuff.

00:40:29.626 --> 00:40:39.775
Whatever I gave it when I ran the model against just regular text, it was't.

00:40:39.775 --> 00:40:41.297
It was very deliberative and slow and I thought do I talk?

00:40:41.297 --> 00:40:42.059
Do I normally talk that slow, is it?

00:40:42.059 --> 00:40:42.800
So I got some work to do there.

00:40:42.800 --> 00:40:53.753
The voice-to-voice is amazing Like that is the most incredible, and then I'm hoping I think Mark alluded to this the endgame here is I can replicate my voice in different languages.

00:40:53.753 --> 00:40:55.059
That's the end game.

00:40:55.059 --> 00:40:59.081
I can take stuff I've already done and convert it into different languages.

00:41:00.231 --> 00:41:09.596
Gary said he sent some video on a green screen to HeyGen as in hey G-E-N, and it made him talk some other language.

00:41:09.596 --> 00:41:17.384
I know I have a video that Libsyn did of me talking about some feature in German and it sounds it's definitely my voice.

00:41:17.384 --> 00:41:21.077
It's interesting because that video this was a couple years ago.

00:41:21.077 --> 00:41:26.518
The video didn't sync with my mouth so it looked like I was in a bad Godzilla movie.

00:41:26.518 --> 00:41:32.505
But from what I understand now they can make it to where it syncs with your mouth and that's just creepy.

00:41:32.505 --> 00:41:37.621
Yeah, the other thing I wanted to talk about, ralph brought this up.

00:41:37.621 --> 00:41:57.059
Ralph, if you want to jump in, you can, but I think it was last week or maybe the week before and we were talking probably about Patreon or I use Supercast now and things like that, and he said you've got to be really careful with the word donation, because the last time I checked we are not a, what is it?

00:41:57.059 --> 00:41:59.322
1030, 10, something C?

00:41:59.322 --> 00:42:02.396
I forget the actual 503?

00:42:02.396 --> 00:42:02.677
, that's it.

00:42:04.769 --> 00:42:05.956
Yeah, we're not a 503C.

00:42:06.829 --> 00:42:16.795
And when you start using words like I'm- not a lawyer, and I didn't stay even at a holiday and experience last night, and so it's one of those where you have to be careful throwing out, hey, thanks for the donation.

00:42:17.349 --> 00:42:42.304
I think a better phrase might be thank you for the support would be because when you say donation, it's one of those things, because the FTC has kind of, you know, for 20 years of podcasting, kind of been sleeping because they're like, oh, podcasting that's just you know weirdos in a closet trying to think they're on the radio, and now that people are actually making money at it, a couple of years ago it wasn't the FTC.

00:42:42.304 --> 00:42:43.586
There he goes, the one and only Ralph.

00:42:43.586 --> 00:42:48.842
I love the fact that I can assign him to guest two and just click on this button and there he is.

00:42:48.842 --> 00:42:57.103
But yeah, the SEC, which is kind of a government thing about money, fined Kim Kardashian.

00:42:57.123 --> 00:43:00.309
I think it was $2,500 or $25,000.

00:43:00.309 --> 00:43:03.969
It was a lot of money, whatever it was, unless you're Kim Kardashian, to where she goes, $25,000.

00:43:03.969 --> 00:43:14.963
Oh, I got that here in the couch cushions, but she had promoted a brand that she part-owned and did not disclose that she kind of part-owned.

00:43:14.963 --> 00:43:30.811
Same thing the guy from Diary of a CEO has been promoting some sort of protein drink that he owns like lots of stock in, and they're yeah, you need to disclose that when you're saying this is the best thing ever and I'm going to profit when you buy my yeah, so you have to do that.

00:43:30.811 --> 00:43:36.181
So, ralph, thanks for coming on the All right, I'm not a 501 three C.

00:43:36.181 --> 00:43:37.083
What's?

00:43:37.083 --> 00:43:37.804
How's that gonna?

00:43:37.804 --> 00:43:41.840
What's going to happen if I just make that a habit of saying donation?

00:43:43.190 --> 00:43:44.436
Well, the problem you're going to run to.

00:43:44.436 --> 00:43:46.054
I'm trying to get the right camera on here.

00:43:46.054 --> 00:43:47.099
Bear with me one second.

00:43:47.550 --> 00:43:47.833
All right.

00:43:48.574 --> 00:43:52.074
But it is, it is good, it's really full.

00:43:52.074 --> 00:43:54.521
The problem, Okay, it's really full.

00:43:54.521 --> 00:43:55.545
The problem, Okay.

00:43:55.545 --> 00:44:10.045
The problem technically is that if you hold yourself out that you're taking on a donation, then the IRS could effectively say that you know you don't have that 501c3, so you can't take that donation.

00:44:10.045 --> 00:44:11.255
That's issue number one.

00:44:11.255 --> 00:44:31.213
Issue number two is if you don't have that quote for profit motive, then when you go to do a tax return at the end of the year for your podcast and you want to take the expenses or you want to take a loss on your podcast as a side business, the IRS will disallow that loss and call it a hobby.

00:44:31.213 --> 00:44:32.315
So it's really twofold.

00:44:32.315 --> 00:44:41.692
Number one you're putting yourself out there in basically saying that you are a nonprofit because you're using the word contribution.

00:44:41.692 --> 00:44:47.132
You're using the word donation, all that kind of stuff, and the second thing is just that whole for-profit motive.

00:44:47.132 --> 00:44:48.675
So that was my main concern, Dave.

00:44:49.677 --> 00:44:50.601
Got it, and so what is?

00:44:50.601 --> 00:44:53.193
Like I said, maybe I should use the word support.

00:44:53.193 --> 00:44:54.958
Is that more?

00:44:54.958 --> 00:44:55.581
Does that keep me?

00:44:56.909 --> 00:45:07.601
Because Stephanie asked the same thing in like the school podcasting group, and I'm even worried about using the word support, unless somehow you disclose on there this is a for-profit venture.

00:45:07.601 --> 00:45:08.362
You know.

00:45:08.362 --> 00:45:13.407
You could say something like thanks for helping me out in my business, thanks for I just think.

00:45:13.407 --> 00:45:16.815
Even the word support I think can be dangerous.

00:45:16.815 --> 00:45:21.416
Now, like I said, I'm not the world's policeman, but I just feel like there is a question.

00:45:21.416 --> 00:45:24.213
Why create the question in the first place if you can avoid it?

00:45:24.916 --> 00:45:32.900
But you know a lot of people use the word support, so I'm not going to move against it, other than to say that you know you might want to say this is not a tax deductible contribution.

00:45:32.900 --> 00:45:34.744
This is not X, y or Z.

00:45:34.744 --> 00:45:43.601
If you're using one of the third parties, I'm less concerned about it, because then I think the liability falls on them, like the Patreon or the Super Chat or something like that.

00:45:43.601 --> 00:45:53.135
But if you've got a website that's saying donations or contributions, I'm just concerned about that.

00:45:53.135 --> 00:46:00.090
Like I said, I'm not the world's policeman, so I'm not trying to make it this complicated discussion, but I just feel like it's somewhat dangerous.

00:46:00.913 --> 00:46:11.460
So if we are accepting money, we need to somehow disclose and it's funny because I could say this is a for-profit podcast, but I probably lose money.

00:46:11.460 --> 00:46:12.322
Well, actually I don't.

00:46:12.322 --> 00:46:18.360
We have enough patrons that I'm not, but if I was paying myself we would be, you know, is there any?

00:46:18.360 --> 00:46:20.324
Is that the key?

00:46:20.324 --> 00:46:25.822
It's not a matter of what word to use, it's a matter that I have to disclose that I'm not a nonprofit.

00:46:26.791 --> 00:46:27.492
I think that.

00:46:27.492 --> 00:46:40.882
No, I think it is a function of the word, because I think if you use the word support, donation, contribute, then I think that it it leads the let me say it this way, it's the perception.

00:46:40.882 --> 00:46:45.014
What is the perception of the person who is reading that term?

00:46:45.014 --> 00:46:47.139
What is the perception of the?

00:46:47.139 --> 00:46:54.536
Because you know, when we, like I, do audit work, you know one of the things about our audit is you could have something's completely right, but what is the person's perception of it?

00:46:54.536 --> 00:47:02.384
So if their perception is they're supporting your show from the standpoint of, they're not going to take a deduction for it, then I think you're fine.

00:47:02.384 --> 00:47:12.253
But if the, if I see the word contribute, if I see the word donate, if I see the word and support is one of those ones, I think it's very gray, yeah, so.

00:47:12.253 --> 00:47:21.773
So I would say that if you can get away from using the word support, I think you're better off, and I don't know what the wordsmith word to use for that is.

00:47:21.833 --> 00:47:24.438
Thank you for the help.

00:47:24.438 --> 00:47:25.119
Even help worries me.

00:47:25.699 --> 00:47:30.583
Yeah, but help worries me too, because help could be like I go to church on Sunday.

00:47:30.583 --> 00:47:35.646
You know, we have a benevolence fund where we help people, so I just think that all of those things.

00:47:35.646 --> 00:47:43.971
Now I think you can use one of those words if they hit your page and it says something along you know, thank you for your support of the show.

00:47:43.971 --> 00:47:48.873
As a you know, or so you can say it this way Thank you for your support of the show.

00:47:48.873 --> 00:48:04.940
This is not a nonprofit organization and there's no expectation that you will be able to take a deduction for this as long as you say that I wouldn't use the word donate, I wouldn't use the word contribute, support the show.

00:48:05.041 --> 00:48:10.510
I think is fine with that mark that says, hey, this is not a donation.

00:48:10.510 --> 00:48:28.869
Because even at my church, if we sell a t-shirt or if we have a trip or something like that and people pay for those things, we have to disclose to them that the cost of this t-shirt or the cost of going to this dinner or something like that is not a charitable contribution.

00:48:28.869 --> 00:48:31.940
So I think you just have to be cautious in how you do that.

00:48:31.940 --> 00:48:33.686
And, dave, here's my big concern.

00:48:33.686 --> 00:48:36.092
Right, and it's going to come out the wrong way.

00:48:36.400 --> 00:48:40.652
But a lot of people are like podcasting from their basement and that's not a bad thing.

00:48:40.652 --> 00:48:51.590
But the problem is it's those people that'll end up getting tied up in knots by the Federal Trade Commission and from the IRS and from some stupid person that wants to sue them because they don't have a team of lawyers.

00:48:51.590 --> 00:48:53.835
They don't have these people that surround them.

00:48:53.835 --> 00:49:01.610
So that's why I think it's more important If you were one of the big podcasting platforms use whatever term you want because you've got a team of lawyers that can fight those things.

00:49:01.610 --> 00:49:07.141
But if you're this person that's just doing it as a side gig or doing it for fun or something like this?

00:49:07.141 --> 00:49:10.009
Why set yourself up for a problem in the first place?

00:49:10.610 --> 00:49:12.114
or doing it for fun or something like these.

00:49:12.114 --> 00:49:13.739
Why set yourself up for a problem in the first place?

00:49:13.739 --> 00:49:17.244
Yeah, Craig asks, because he's not in the States.

00:49:17.264 --> 00:49:19.090
He says do Patreon donations count as nonprofit in the States?

00:49:19.090 --> 00:49:19.431
I don't think so.

00:49:19.431 --> 00:49:21.902
I would argue no, absolutely not, because see what it comes down to.

00:49:21.902 --> 00:49:23.103
Let me back up a step.

00:49:23.103 --> 00:49:35.114
To become a 501c3 or one of those ilk you've got I'm doing one right now for a church You've got to make an application with the IRS and that application is like ridiculous.

00:49:35.114 --> 00:49:36.222
It's like a hundred pages.

00:49:36.222 --> 00:49:51.655
They have a short, easy form but then they have the big form and if you don't have that letter or you don't have that notification from the IRS that says yes, you are a 501 C3 technically well, I shouldn't say technically, you are a 501c3 technically.

00:49:51.655 --> 00:49:52.559
Well, I shouldn't say technically, you are not.

00:49:52.559 --> 00:49:53.782
So it's like this is a funny thing.

00:49:53.782 --> 00:49:57.380
Dave and jim, like a lot of people, think they go out and they give money to go fund me.

00:49:57.380 --> 00:50:01.248
Well, go fund me isn't a 501c3 technically.

00:50:01.248 --> 00:50:02.429
Those go fund me.

00:50:02.791 --> 00:50:06.882
Quote donations or help or contributions are not tax deductible.

00:50:06.882 --> 00:50:15.054
I know I've lost this in the tax deductible weeds but, like I said, I say these things only because I hate to see the sideline podcast.

00:50:15.054 --> 00:50:18.764
People get themselves tied up in knots when they can avoid it.

00:50:18.764 --> 00:50:20.427
That's my big concern.

00:50:20.427 --> 00:50:27.641
Do I think the guys from the IRS with the gold badges and guns are going to come take you out of your basement and take you away to the clink.

00:50:27.842 --> 00:50:32.005
No, but if you can prevent that from being, because here's where it'll be an issue.

00:50:32.005 --> 00:50:44.769
It'll be an issue when somebody gets audited who made a contribution to your show, and the IRS is going through their records and saying, oh well, every week I send Dave and Jim 20 bucks because I support their show.

00:50:44.769 --> 00:50:46.942
It's a contribution and I put it on my tax return.

00:50:46.942 --> 00:50:52.246
That's when you're going to get yourself in trouble, because then the IRS is going to say, well, let me go find Dave and Jim.

00:50:52.246 --> 00:50:57.744
It's not so much that they're going to just pick on Joe who's making a contribution.

00:50:57.744 --> 00:50:59.844
They're going to say, well, where are those contributions going to?

00:51:01.668 --> 00:51:02.269
Interesting.

00:51:02.269 --> 00:51:18.155
Yeah, maybe I'll have to put a disclaimer somewhere on, maybe on your about page or if you have a don't like I know pod page has a page where you can put buy me a coffee and paypal and supercast and patreon all on one page.

00:51:18.155 --> 00:51:20.523
Maybe we need a disclaimer there to say I think it's missing.

00:51:20.543 --> 00:51:25.929
I think if you say buy me a coffee, you're not asking for a contribution, you're buying a coffee.

00:51:25.929 --> 00:51:27.195
There's something tangible.

00:51:27.195 --> 00:51:27.920
That's what I'm saying.

00:51:27.920 --> 00:51:51.710
I think that one doesn't worry me, that one doesn't worry me at all, patreon, in fact, that one doesn't worry me as much unless the funnel is somehow saying you know, contribute to the show, donate to the show, as long as it's saying, I think the word, like I said I'm going to go back with what I said a little bit if you use the word support, then I think you have some kind of you you know wording or something that says that this is not a contribution.

00:51:52.492 --> 00:51:57.969
If you're using the word buy, dude, if you want to sell something, there's no question mark there at all.

00:51:57.969 --> 00:52:00.905
You know, buy me a coffee is you're buying something.

00:52:00.905 --> 00:52:03.172
You know support the show by buying a.

00:52:03.172 --> 00:52:07.226
You know I love Dave t-shirt, or you know whatever those things.

00:52:07.226 --> 00:52:07.967
I think you're fine.

00:52:07.967 --> 00:52:11.311
But it's when we use the word contribute, when you use the word donate.

00:52:11.311 --> 00:52:13.094
Those things make me nervous.

00:52:13.094 --> 00:52:21.980
So if I said thank you for helping me pay off my window loan, that would be.

00:52:21.980 --> 00:52:25.420
Actually, I think that's fine.

00:52:25.420 --> 00:52:27.365
But again, like I said, I don't want to get so legalistic that we lose ourselves in crazy town.

00:52:27.365 --> 00:52:39.771
I just think that some podcasters don't think about the legal ramifications of the things they're doing and unfortunately, we live in a time where now there is regulation upon regulation and there's regulations of regulations.

00:52:39.771 --> 00:52:43.210
It's what you don't know that ends up biting you in the long run.

00:52:44.161 --> 00:52:48.431
Yeah Well, I know I claim them as income, so I'm paying income tax on those things.

00:52:48.431 --> 00:52:49.382
That's the thing.

00:52:49.583 --> 00:52:50.385
And that's what I'm saying.

00:52:50.385 --> 00:52:51.728
You're doing your part, dave.

00:52:51.728 --> 00:52:53.391
That's not what I'm concerned about.

00:52:53.391 --> 00:53:03.268
It's that person that tunes into your show once a year because there was a particular topic that you wanted to cover, and I go oh, I really learned a lot from that.

00:53:03.268 --> 00:53:05.340
Oh, I'm going to make a donation.

00:53:05.340 --> 00:53:08.146
And then they come into someone like me to get their taxes done.

00:53:08.146 --> 00:53:09.989
I said, okay, well, what did you make for donations?

00:53:09.989 --> 00:53:11.711
Well, I gave $1,500.

00:53:11.711 --> 00:53:13.902
I'm not really going to dig into what they gave it to.

00:53:13.902 --> 00:53:16.534
I'm going to assume that what they said was accurate.

00:53:16.534 --> 00:53:19.844
I might ask them to give me some receipts so I can scan it into their file.

00:53:19.844 --> 00:53:21.791
But you're still claiming income.

00:53:21.791 --> 00:53:22.211
I get it.

00:53:22.211 --> 00:53:24.103
I'm not worried about that side of the transaction.

00:53:24.103 --> 00:53:29.150
I'm worried about the perception of the person who is making that payment.

00:53:29.150 --> 00:53:30.813
That's what I'm concerned about.

00:53:32.014 --> 00:53:34.927
All right, give them the stuff to think about.

00:53:34.927 --> 00:53:38.269
I'll have to figure out how to word this and put anything on a website, things like that.

00:53:38.269 --> 00:53:40.869
But, jim, any other questions before we let Ralph go?

00:53:41.860 --> 00:53:42.724
No, I think that's good.

00:53:42.724 --> 00:53:48.780
Yeah, I wanted to say a few things, but then I'm like you know, I'm not a lawyer, because it's listen, the burden of proof.

00:53:48.780 --> 00:53:51.242
Like you know, I'm not a lawyer Because it's listen, the burden of proof.

00:53:51.242 --> 00:53:52.121
This is a burden of proof.

00:53:52.121 --> 00:53:52.581
Who is responsible?

00:53:52.581 --> 00:53:56.403
Say I give to you, you say it's a donation, I take a tax write-off.

00:53:56.403 --> 00:53:57.864
The IRS comes back to me.

00:53:57.864 --> 00:53:59.224
Is it?

00:53:59.224 --> 00:53:59.824
Whose problem?

00:53:59.824 --> 00:54:00.065
Is it?

00:54:00.065 --> 00:54:03.025
Is it my problem for trying to take it as that, or do you?

00:54:03.025 --> 00:54:05.286
Is it your problem because I gave it to you?

00:54:05.286 --> 00:54:11.050
And I'd love to say, well, it's obviously my problem, but this is legal stuff and you never really know.

00:54:11.050 --> 00:54:20.233
So I'm just really hesitant to give any kind of tax or legal advice to folks, and disclosures and disclaimers don't always cover you.

00:54:20.452 --> 00:54:30.036
So, like Ralph said, you just got to be really careful and Jim, let me address that I am not an attorney either, but here's the deal and I'll talk to you from both parties.

00:54:30.036 --> 00:54:43.074
So, from the standpoint of the person making the contribution, the IRS code says that it is an incumbent upon that person to go confirm that this organization is a 501 C three.

00:54:43.074 --> 00:54:46.811
So there's a confirmation bias at the front end of that.

00:54:46.811 --> 00:54:48.346
I can say that as a tax expert.

00:54:48.346 --> 00:55:02.773
Now, from the other side, my point, jim, was just if you're using the word donation, contribution or something like that, are you holding yourself out to be something that you are not, and could that be seen as misleading?

00:55:02.773 --> 00:55:03.782
That's my big concern.

00:55:04.003 --> 00:55:05.327
Yeah, yeah, no, it makes sense.

00:55:05.327 --> 00:55:05.987
Makes sense.

00:55:05.987 --> 00:55:32.481
I don't take a strict, I don't do.

00:55:32.481 --> 00:55:32.882
I'm not as strict on donation as you are.

00:55:32.882 --> 00:55:34.050
In this case, I think we do use that word in a way where it's not taxed.

00:55:34.050 --> 00:55:35.043
You know it's not a tax event when a donation is made.

00:55:35.043 --> 00:55:35.625
So I think I'm a little more liberal on that word than I think you're approaching it to.

00:55:35.625 --> 00:55:36.539
I think you could say it because of that burden of proof, concept written.

00:55:36.539 --> 00:55:38.385
Again, we're very US-centric right now.

00:55:38.385 --> 00:55:39.733
Everybody, all other countries, consult your tax advisor in the country that you're living in.

00:55:39.733 --> 00:55:39.929
But I'd be a little more open.

00:55:39.929 --> 00:55:45.371
I do, it's a good thought and I don't think it's the best word, and so I love support.

00:55:45.371 --> 00:56:42.630
I love support that doesn't have any implications of tax, where donation kind of does and and especially if you're, if you've been in the 503, 503, no 50C3, is, I think, the right way to say it no-transcript and at the end of the year you go to your tax person and you want to take a loss.

00:56:42.769 --> 00:57:06.210
right, that's when it becomes an issue for you, the podcaster, because if the IRS code says that in order to take that loss you've got to have a quote, for-profit motive, if they go look at your site and they go look at your podcast and you're using the word donate, contribute, support, they're going to say this clearly is not a for-profit thing, and I know we're getting down to this small level of people who that affects.

00:57:06.210 --> 00:57:07.161
But I'm just saying like.

00:57:07.161 --> 00:57:10.686
That's why I say it's got multiple porcupine things sticking out of it.

00:57:10.706 --> 00:57:15.835
That's my only point, yeah, and you can get stuck on them so excellent.

00:57:15.835 --> 00:57:17.809
All right, my friend, thanks for sharing that.

00:57:17.809 --> 00:57:19.659
I appreciate it Always will.

00:57:19.659 --> 00:57:23.195
Going to be hard to because some of those are built into my vocabulary.

00:57:23.195 --> 00:57:24.621
I'll have to pay attention.

00:57:24.621 --> 00:57:26.103
But thank you so much.

00:57:26.103 --> 00:57:31.373
Everybody and Ralph's got 30 plus years probably more than that in tax.

00:57:33.202 --> 00:57:37.773
Yeah, 30 years this year, but that's when I finished college and started.

00:57:37.773 --> 00:57:52.110
But listen, the truth is I started doing this when I was eight, because my dad has an accounting practice and I'm at the photocopier when I was eight making copies of tax return and kitchen table discussion with us was debits and credits and capital gains.

00:57:52.110 --> 00:57:54.487
I lived a warped life.

00:57:54.487 --> 00:57:57.969
You can tune into my podcast to hear all about Ralph's crazy life.

00:57:57.969 --> 00:58:00.487
But anyway, thank you very much.

00:58:00.760 --> 00:58:02.885
Find him at AskRalphPodcastcom.

00:58:02.885 --> 00:58:03.447
Thanks, buddy.

00:58:03.447 --> 00:58:04.871
Thank you, you're welcome.

00:58:06.721 --> 00:58:06.961
Dave.

00:58:06.961 --> 00:58:09.630
Another word that may fit into that is give.

00:58:09.630 --> 00:58:13.820
Yeah, dave.

00:58:13.860 --> 00:58:20.141
Another word that may fit into that is give that it's a giving is a pretty common, you know, especially in the religious sector like hey, give see, but when you go religious that's a non-profit.

00:58:20.181 --> 00:58:29.367
That's where I'm like well, but well, but that may imply that may be another word that made him, may imply that this is a tax deductible, right?

00:58:29.367 --> 00:58:32.510
I've been saying just join my Patreon team.

00:58:32.510 --> 00:58:35.476
I don't use support, I don't use.

00:58:35.476 --> 00:58:48.489
I just say, hey, you know, if you want to join the Patreon, if you want to join our Patreon team, we have plans that are as little as $5 a month and you can join for one month or as many as you want, but appreciate it if you want to support it.

00:58:48.489 --> 00:58:52.275
So if you want to support this show, see, I do say support.

00:58:52.275 --> 00:58:54.487
So I have to think, I have to think through that.

00:58:55.179 --> 00:58:57.567
See, she says if I send money to someone, this is DR.

00:58:57.567 --> 00:58:59.150
By the way, dr, thank you so much.

00:58:59.150 --> 00:59:00.724
Oh, that's not the right button.

00:59:00.724 --> 00:59:01.306
I wanted this one.

00:59:01.306 --> 00:59:02.449
There we go.

00:59:02.449 --> 00:59:04.887
Dr sent us a $10 super chat.

00:59:04.887 --> 00:59:12.320
Thank you so much for that and much for that.

00:59:12.320 --> 00:59:13.083
And she says I just had it doggone it.

00:59:13.083 --> 00:59:16.717
If I send money to someone who is a coach and I categorize it as education Consult your tax advisor?

00:59:16.737 --> 00:59:18.922
Yeah, I'm going to say you know what you need to do.

00:59:18.922 --> 00:59:22.371
You need to ask Ralph at ask ralphpodcastcom.

00:59:22.371 --> 00:59:24.059
Yeah, that's a good question.

00:59:24.059 --> 00:59:25.300
Yeah, that's a.

00:59:26.161 --> 00:59:27.362
Yeah, all those questions are.

00:59:27.362 --> 00:59:27.802
Really.

00:59:27.802 --> 00:59:31.065
It depends and we're not going to give you advice on that.

00:59:31.065 --> 00:59:33.567
It depends on how you categorize yourself.

00:59:33.567 --> 00:59:35.527
It depends upon what the education was.

00:59:35.527 --> 00:59:40.070
It kind of depends upon the status of the education institution in itself.

00:59:40.070 --> 00:59:41.851
That's interesting.

00:59:41.851 --> 00:59:43.592
Jim Collison, yeah, join, join our Patreon.

00:59:43.592 --> 00:59:52.585
I'd love to have you join our Patreon team.

00:59:52.585 --> 00:59:55.387
I think I'll just work on striking out the.

00:59:55.387 --> 01:00:09.369
So I say at the end of that spiel so if you want to support the show and so maybe I'll, maybe I'll say if you want to just join our team, just cause I say that in the beginning, why wouldn't I just say that at the end, if you want to join our team, join us.

01:00:09.369 --> 01:00:11.070
Theaverageguytv slash Patreon.

01:00:11.070 --> 01:00:13.373
That's kind of the spiel I give.

01:00:13.373 --> 01:00:17.987
By the way, I like having that memorized so that I say it the same every time.

01:00:17.987 --> 01:00:23.523
You're not making up different things that may go awry on you.

01:00:23.523 --> 01:00:26.670
When words matter, you might want to memorize something.

01:00:26.670 --> 01:00:29.576
So now I got to change that there you you go.

01:00:29.717 --> 01:00:39.706
and then to tie it in, dan says maybe the ai voices can generate a legal disclaimer to automatically check an update for the best verbiage and then use dai to keep the automatically updated.

01:00:39.706 --> 01:00:57.411
There you go, and yeah, and read it really fast like in the car commercials well speaking of, because we do call them awesome supporters, our awesome givers that have joined our community.

01:00:57.411 --> 01:01:00.469
No, not give, yeah they don't give.

01:01:01.021 --> 01:01:06.949
So thank you to everyone who is doing that and for some reason this is not letting me go to the here.

01:01:06.949 --> 01:01:08.092
Can I use my arrow keys?

01:01:08.092 --> 01:01:09.824
What is going on?

01:01:09.824 --> 01:01:15.797
All right, kids, I cannot advance my slides and Ecamm will not let me move this.

01:01:15.797 --> 01:01:16.599
There it is to another.

01:01:16.599 --> 01:01:17.342
Here we go.

01:01:17.483 --> 01:01:27.992
Teams yes, you can be an awesome supporter by going to askthepodcastcoachcom slash support or help pay the bills, something like that.

01:01:27.992 --> 01:01:31.304
Yeah, and the show is brought to you by the school of podcastingcom.

01:01:31.304 --> 01:01:32.927
You can be a.

01:01:32.927 --> 01:01:37.963
You can join the school of podcasting by going to ask the podcast coachcom.

01:01:37.963 --> 01:01:41.210
No, go to school of podcastingcom slash coach.

01:01:41.210 --> 01:01:43.384
I think we'll get you there and that'll use the coupon code.

01:01:43.384 --> 01:01:46.512
Coach, you can join with a 30 day money back guarantee.

01:01:46.512 --> 01:01:51.141
So if it's not for you, you can quit on day number 29 and I'll give you your money back.

01:01:51.141 --> 01:01:54.489
Ask the Podcast Coach if you go to askthepodcastcoachcom.

01:01:54.489 --> 01:01:59.126
That runs on PodPage and you can learn PodPage at learnpodpagecom.

01:01:59.126 --> 01:02:13.204
Or you can try PodPage that's my affiliate link at trypodpagecom and we are using right now Ecamm, which in a second I'll be switching screens and we'll be doing the wheel of names which we have figured out is illegal.

01:02:13.204 --> 01:02:14.347
So that's fun.

01:02:14.347 --> 01:02:16.380
We're rebels and we run with scissors.

01:02:16.380 --> 01:02:19.750
But if you want to check out Ecamm, go to askthepodcastcoachcom.

01:02:19.750 --> 01:02:22.380
Slash Ecamm, I don't know why.

01:02:22.380 --> 01:02:22.742
There we go.

01:02:22.742 --> 01:02:29.192
If you need more Jim Cullison and who the heck doesn't need more Jim Cullison you can find him over at theaverageguytv.

01:02:29.192 --> 01:02:30.835
Check out his show Home Gadget Geeks.

01:02:31.800 --> 01:02:36.291
And again, it's time for the Wheel O' Names.

01:02:36.291 --> 01:02:38.719
So who will it be?

01:02:38.719 --> 01:02:41.588
Will it be Chris at castaheadnet?

01:02:41.588 --> 01:02:46.331
Ed at Sonic, cupcake, ross Brand they're all there.

01:02:46.331 --> 01:02:48.027
Craig at AI Goes to College.

01:02:48.681 --> 01:02:57.012
We spin the wheel and the winner is this week the one, and only maybe because I said his name.

01:02:57.012 --> 01:03:03.773
Is he, like Beetlejuice Chris Stone over at castaheadnet, which I think is the current one?

01:03:03.773 --> 01:03:07.336
I know I've made a thing, because what I do is at the beginning of the episode.

01:03:07.336 --> 01:03:10.568
My pre-roll now is whoever the featured supporter is.

01:03:10.568 --> 01:03:17.010
So thank you, Chris, for enlightening my wallet in a positive way.

01:03:17.010 --> 01:03:18.072
How's that?

01:03:18.072 --> 01:03:18.974
That'll work?

01:03:18.974 --> 01:03:22.380
And if you would like to be an awesome supporter?

01:03:22.380 --> 01:03:23.907
This is so weird.

01:03:23.907 --> 01:03:27.543
This is the part that always is a crash and burn, because I end up what it is.

01:03:27.543 --> 01:03:33.123
There's a preview window of Ecamm and then there's the actual Ecamm window and I keep clicking on the preview window.

01:03:33.123 --> 01:03:38.668
But hey, if this show saved you time, save you money, saved your headaches, or it keeps you educated.

01:03:38.668 --> 01:03:46.443
You can be an awesome supporter by going to ask the podcast coachcom slash awesome and join our community, is that?

01:03:46.443 --> 01:03:47.903
Yeah, see, he's got me thinking.

01:03:47.903 --> 01:03:48.907
Now that's kind of tricky.

01:03:50.780 --> 01:03:51.240
I like I like is that?

01:03:51.260 --> 01:03:51.862
yeah, see, he's got me thinking.

01:03:51.862 --> 01:03:52.402
Now that's kind of tricky.

01:03:52.402 --> 01:03:53.364
I like, I like join our community.

01:03:53.385 --> 01:03:56.291
That's yeah, I like that yeah, so you never know and join our team.

01:03:56.291 --> 01:03:57.233
Join maybe.

01:03:57.233 --> 01:04:00.525
So the word join is really the unique word there.

01:04:00.525 --> 01:04:10.474
Right, you could say join our, fill in the blank of what you know, join our, yeah, yeah, yeah, I like it and you now get.

01:04:11.175 --> 01:04:13.119
if you're an awesome supporter, you get the show advertising.

01:04:13.119 --> 01:04:14.862
I should say advertising free.

01:04:14.862 --> 01:04:22.382
I have Buzzsprout putting in little baby ads that I have like hey, join my newsletter.

01:04:22.382 --> 01:04:26.262
It's at, you know, askthepodcastcoachcom slash newsletter and it puts those in.

01:04:26.262 --> 01:04:30.545
And then I have I'm going to be speaking at Pod Indie on November 9th.

01:04:30.545 --> 01:04:34.391
Use the coupon code, dave, and so that also gets inserted in there.

01:04:34.391 --> 01:04:41.481
And so if you're tired of hearing about PodIndy and that's not nice because Brad's a great guy and it's going to be a great event, but you know you can.

01:04:41.481 --> 01:04:44.445
An awesome supporter now doesn't get the dynamically.

01:04:44.445 --> 01:04:47.469
You get the because I upload it directly from the computer there.

01:04:47.469 --> 01:04:53.076
So you'll hear me talk about the awesome supporters and such, but you won't get those dynamic ads thrown in.

01:04:53.076 --> 01:04:54.827
Yeah, I'm going to close this preview window.

01:04:54.827 --> 01:04:58.391
It's nice to see what's going on, but I don't need that.

01:04:58.391 --> 01:05:01.483
But here's the ace, since we're on a go ahead.

01:05:01.503 --> 01:05:09.621
Jim, you had Just one more thought on that Subscriber may be what pulls like we used to say awesome subscribers.

01:05:09.621 --> 01:05:11.483
Subscriber may be what pulls like we used to say awesome subscribers.

01:05:11.483 --> 01:05:12.003
And then we changed it.

01:05:12.003 --> 01:05:19.413
Kind of supporters and subscribers has got that kind of implication that you're paying for this right.

01:05:19.413 --> 01:05:23.157
There's no free subscribing Right, or maybe there is Followers, but there isn't.

01:05:24.201 --> 01:05:34.295
Well, follow and subscribe are the two words right, all of the many of the podcasts at both spotify and apple podcast.

01:05:34.295 --> 01:05:36.186
When you now follow, you don't subscribe.

01:05:36.186 --> 01:05:37.291
We used to say subscribe.

01:05:37.291 --> 01:05:41.063
Now you follow on those two platforms and so follow.

01:05:41.063 --> 01:05:42.606
I like subscribe.

01:05:42.606 --> 01:05:43.447
I'll just be.

01:05:43.447 --> 01:05:44.731
I'll just be honest.

01:05:44.731 --> 01:05:50.014
I think if there was one word that I would needed to use in that, besides join, I'd say subscribe.

01:05:50.014 --> 01:05:51.501
That's pretty clean.

01:05:51.882 --> 01:06:04.400
Yeah, you know well, holy cow, we got another super chat and normally I would make it rain here with the little money falling down, and this is what got us on the subject of cleaning up files.

01:06:04.400 --> 01:06:10.911
I cleaned up a bunch of files and when I click on the make it rain button, nothing's happening.

01:06:10.911 --> 01:06:16.788
Because, yeah, there you go, jim, jim has his what are those called reactions going?

01:06:16.788 --> 01:06:18.351
Can we get some balloons?

01:06:18.351 --> 01:06:18.972
Can we?

01:06:18.972 --> 01:06:19.474
Can you do a?

01:06:19.559 --> 01:06:20.523
little double p sign.

01:06:20.523 --> 01:06:22.407
And is it double p?

01:06:22.407 --> 01:06:26.257
Sign your microphone's in the way there we go.

01:06:26.557 --> 01:06:27.199
Riveting audio.

01:06:27.199 --> 01:06:31.271
There we go, excellent, but uh, thank you, ralph for the awesome super chat.

01:06:31.271 --> 01:06:33.929
Again, check him out askralphpodcastcom.

01:06:33.929 --> 01:06:37.307
And as much as DR gives us $10 a week.

01:06:37.307 --> 01:06:38.331
Thank you so much for that.

01:06:38.800 --> 01:06:44.409
Mouthy Broad Media is her company, so if you need help with your podcast, look for Mouthy Broad Media.

01:06:44.409 --> 01:06:46.327
I'm 90% sure that's the right name.

01:06:46.327 --> 01:06:48.306
I know it's Mouthy Broad something.

01:06:48.306 --> 01:06:53.481
So I just remember, like, if I say it, I'm like am I going to get in trouble because I said the word broad and I'm a middle age white guy?

01:06:53.481 --> 01:06:55.125
That could be, you never know.

01:06:55.425 --> 01:07:02.461
But I saw this one, since we're in the category of let's talk about legal things that we don't have the legal expertise to talk about.

01:07:02.461 --> 01:07:07.043
But this one I was like oh, get a lawyer, and that is the.

01:07:07.043 --> 01:07:14.186
This was out of Reddit and the person said my friend is a TV writer and asked if he could adapt my podcast into a series.

01:07:14.186 --> 01:07:15.547
I think it's fine.

01:07:15.547 --> 01:07:19.307
It could potentially be very good for the podcast, right?

01:07:19.307 --> 01:07:21.809
Has anyone else been through something like this?

01:07:21.809 --> 01:07:24.831
Are there things I should be considering before giving permission?

01:07:24.831 --> 01:07:42.737
Yes, contact a lawyer, because if this person writes it and it gets picked up now there's a lot of you know this might happen, that might happen, but you better get that in writing, that you know any sale of this, like what percentage?

01:07:42.737 --> 01:07:44.278
And this is where I don't know what I'm talking about.

01:07:44.278 --> 01:08:18.457
But I would get a lawyer involved because I mean, we've heard of all these bands and Van Halen was in a horrible contract because they're just like look boys, it's a record contract and they're like woohoo, and they signed it and it was like I own your soul and it's like so know what you're getting into, because on one hand, it could be great for the podcast, because on one hand, it could be great for the podcast, but if the podcast isn't, you know okay, I always say congratulations, I've waved my magic wand, voila, you have 25,000 downloads.

01:08:18.457 --> 01:08:25.384
What are you going to do with that?

01:08:25.384 --> 01:08:25.725
Like ads, great.

01:08:25.725 --> 01:08:26.729
So you have 25 times 20,.

01:08:26.729 --> 01:08:28.819
You know, like a couple of hundred bucks, whatever it is, thousand maybe, like.

01:08:28.819 --> 01:08:29.863
But you know that's one of those.

01:08:29.863 --> 01:08:30.386
I think it was.

01:08:30.560 --> 01:08:39.930
Sylvester Stallone on the first Rocky movie took all sorts of stuff because he kept insisting I'm the actor, I'm the support, I'm the rescue.

01:08:39.930 --> 01:08:46.065
And they said, okay, but then we're not paying you for this and that and you have to give up the rights to this and that.

01:08:46.065 --> 01:08:55.350
But he got the first Rocky made, but and then he made money on, you know, the second, the third, the 12th, the 27th version of Rocky, and so I would.

01:08:55.350 --> 01:09:01.572
Just when I saw that I was like, oh yeah, don't tread in waters that could have legal issues later.

01:09:01.572 --> 01:09:06.826
And you go, oh, I didn't know that there was a something fee and I could have made this or that.

01:09:06.826 --> 01:09:13.354
And so I know the Beetlejuice movie I just saw the sequel and it is that's, that's once.

01:09:13.354 --> 01:09:14.435
Don't say it yeah.

01:09:14.435 --> 01:09:17.747
And it's one of those where it's like you can wait till that comes to.

01:09:17.747 --> 01:09:19.612
The streaming Wasn't a bad movie, it was cute.

01:09:19.612 --> 01:09:27.323
But at the beginning it said based on characters from such and such, which is probably the guy that you know.

01:09:27.323 --> 01:09:29.467
The screenplay from the first one was made on that.

01:09:29.467 --> 01:09:33.568
But I'm like, well, that guy's probably getting paid because you're still using his characters.

01:09:33.568 --> 01:09:39.189
But if he said, well, it'll be good for the book and didn't get anything, that would be a problem.

01:09:39.189 --> 01:09:42.711
So anything like that you got to be careful with.

01:09:42.711 --> 01:09:43.480
This.

01:09:43.480 --> 01:09:44.604
One is just a great.

01:09:44.604 --> 01:09:45.488
Please don't do this.

01:09:46.159 --> 01:09:49.149
Is someone who still kind of works in podcast or tech support?

01:09:49.149 --> 01:09:53.543
Does anyone produce two podcasts on one feed?

01:09:53.543 --> 01:09:57.311
And I always used to say, well, do you watch everything on Netflix?

01:09:57.311 --> 01:10:05.641
And they'd be like, no, and I'm like, well, so you're assuming your audience wants to listen to everything that you do, because that usually was it.

01:10:05.641 --> 01:10:10.230
Now Captivate, I believe, does have a network feed.

01:10:10.230 --> 01:10:15.386
So if you want to have a, like hey, if you want all things, dave, subscribe to this feed.

01:10:15.386 --> 01:10:21.524
But what happens is people try to save, you know, 12 bucks a month.

01:10:21.524 --> 01:10:28.591
So instead of having two separate podcasts with two separate feeds and, of course, with Captivate, it doesn't cost you extra to start a second show.

01:10:28.650 --> 01:10:42.804
But let's say you're on Libsyn or Buzzsprout or somebody like that different business model, they're trying to save 12 bucks and what inevitably happens months later is their audience is like is there any way I can just get show A and not show B?

01:10:42.804 --> 01:10:47.270
And then they come to the support people like how do I separate these?

01:10:47.270 --> 01:10:51.980
And it's a mess, it's a giant mess and you don't want to do it.

01:10:51.980 --> 01:11:05.302
Yeah, don't do that because it's just you know, like I say, if there's something that I captivate where they give you a network feed, I think Libsyn Pro has a network feed, but in general, most people don't want everything you do.

01:11:05.302 --> 01:11:16.350
There's a, you know, there's that fringe of people that just love everything you do, but it's a nightmare to unravel and you're saving $12 a month and I'm like, just skip a Starbucks and you should be good to go.

01:11:16.479 --> 01:11:20.150
Or use Captivate, where it's $19 a month for as many shows as you want.

01:11:20.150 --> 01:11:23.429
Just don't go over 30,000 downloads, which I just checked.

01:11:23.429 --> 01:11:29.082
I was nowhere near it and we're three-fourths of the way through the month and I've got probably 12.

01:11:29.082 --> 01:11:31.166
Now, you know three-fourths of the way through the month and I've got probably 12, now.

01:11:31.166 --> 01:11:39.690
Granted, probably 50% of the shows that I have on Captivate are dead and that's why they're there, because Captivate doesn't charge you anymore for an extra podcast.

01:11:39.690 --> 01:11:42.548
But you know school podcasting's on there, a couple other ones.

01:11:42.548 --> 01:11:43.945
Do you have anything like that?

01:11:43.945 --> 01:11:47.300
For I know you do a bunch of shows for Gallup, but is it all separate feeds for everything?

01:11:47.319 --> 01:11:48.881
There For Gallup to, but is it all separate feeds for everything?

01:11:48.881 --> 01:11:54.582
There's two that I listen to that have two shows in a single feed and actually appreciate it.

01:11:54.582 --> 01:11:58.724
I don't want, I don't want another, I don't want another feed to keep up.

01:11:58.724 --> 01:11:59.944
I like both shows.

01:11:59.944 --> 01:12:01.484
They're both very similar.

01:12:01.484 --> 01:12:04.466
They one's two hours, the other's 30 minutes.

01:12:04.466 --> 01:12:08.167
In both cases the podcasts two separate podcasts.

01:12:08.167 --> 01:12:11.847
They have a long form, two hours in a 30 minute short show.

01:12:11.847 --> 01:12:13.569
They in.

01:12:13.849 --> 01:12:22.792
In the case of one, they added it to the feed, they took it out of the feed, they added it back to the feed and then they canceled it.

01:12:22.792 --> 01:12:24.773
The short show part of it.

01:12:24.773 --> 01:12:28.073
And so I, you know, I was like no guys, I just want to go.

01:12:28.073 --> 01:12:32.515
I, I like your content, I just want to go there and listen to it.

01:12:33.095 --> 01:12:41.438
In the other case, the long show actually gets better numbers than the short show does, and so you kind of wonder how is that possible in the same feed?

01:12:41.438 --> 01:12:41.957
It is.

01:12:41.957 --> 01:12:43.279
It's possible for whatever reason.

01:12:43.279 --> 01:12:45.280
It's a quandary, dave.

01:12:45.280 --> 01:12:48.010
I think there are some who say don't do it like you're saying.

01:12:48.010 --> 01:13:08.081
I think there are some who say don't do it like you're saying.

01:13:08.081 --> 01:13:19.328
I think there's some listeners who say do it, because if the content's very similar, I would say if the content's drastically different different in style, different in content, different in hosts, different in those kinds of things yeah, it's probably good to have its own feed.

01:13:19.328 --> 01:13:22.930
If it's the same, just throw it in the same throw it in the same feed Folks can figure out.

01:13:22.989 --> 01:13:26.412
If they don't want to listen to it, they can skip it.

01:13:26.412 --> 01:13:30.394
It's literally a swipe and a delete, saying you know, it'd just be a lot easier.

01:13:30.394 --> 01:13:37.360
The confusing thing is if you get an audience that says a little bit of both, they're like get rid of it.

01:13:37.360 --> 01:13:42.100
The other half of the audience is like keep it, and then you have a us presidential election.

01:13:43.042 --> 01:13:53.771
You know, you never, you never, you never, really know well, dr has a good question here I want to bring up and I'm going to put a link in the show notes to this was before Taylor Swift.

01:13:53.771 --> 01:14:05.188
I did a review of the Kelsey Brothers the New Heights show and to me they just it was just a giant pitch fest and they never really got to the content.

01:14:05.188 --> 01:14:06.168
Because she's asked.

01:14:06.168 --> 01:14:10.954
Well, first of all, she said yes, I am Mouthy Broad Media and I appreciate middle-aged white guys.

01:14:10.954 --> 01:14:11.475
Thank you for that.

01:14:11.475 --> 01:14:21.234
But she says so if Buzzsprout is putting the newsletter blurbs and then there is pod indie blurbs, how many call to actions are in the episode?

01:14:21.234 --> 01:14:22.036
I'm always worried.

01:14:22.036 --> 01:14:27.842
Well, number one, these little blurbs are little Like the one is.

01:14:27.842 --> 01:14:33.403
Well, first of all, buzzsprout will be like you know, we'll be right back.

01:14:33.403 --> 01:14:37.362
And then you hear me go hey, if you enjoy this podcast, you should join my newsletter.

01:14:37.362 --> 01:14:39.306
That's the podcastcoachcom slash newsletter.

01:14:39.306 --> 01:14:40.952
It's literally like 15 seconds or less.

01:14:40.952 --> 01:14:41.421
It's quick.

01:14:41.421 --> 01:14:52.320
And then it's back and I am approaching too many calls to action because it does interrupt the flow and that's actually a strategy, not one.

01:14:52.320 --> 01:14:59.282
I'm really I'm playing with this right now, but there is a strategy of like Pocket Cast, wait a minute.

01:14:59.282 --> 01:15:09.930
Podcast Addict has this strategy If you go to their website, you will be swarmed with advertising and, from what I understand, it's in their app as well.

01:15:10.431 --> 01:15:13.506
And they're hey, are you sick of all these ads smacking you in the face?

01:15:13.506 --> 01:15:15.372
Pay us some money and they'll go away.

01:15:15.372 --> 01:15:22.413
And I remember Kevin Smith in the early days of his podcast Jay Moore, they all did the.

01:15:22.413 --> 01:15:24.560
I'm going to YouTube is the best for this.

01:15:24.560 --> 01:15:27.344
It's weird because my Gmail for my personal stuff.

01:15:27.344 --> 01:15:29.185
Weird because my Gmail for my personal stuff.

01:15:29.185 --> 01:15:31.707
I'm on YouTube Premium.

01:15:31.707 --> 01:15:35.389
My email at PodPage is not.

01:15:35.389 --> 01:15:42.954
And I'm always amazed when I go to YouTube and I'm logged in as Dave from PodPage because it's just like ad after ad on YouTube.

01:15:43.034 --> 01:15:46.317
So how many calls to action are too many calls to action?

01:15:46.317 --> 01:15:49.042
That's a great question.

01:15:49.042 --> 01:15:56.173
I think part of it is and this comes from Tom Webster people hate ads when they're bad ads Like you know what I mean.

01:15:56.173 --> 01:15:58.864
It's like now, there's always that extreme person.

01:15:58.864 --> 01:15:59.788
I loved it.

01:15:59.788 --> 01:16:07.426
I, when I interviewed Tom, you know there are people like well, you know, conan O'Brien does five ads at the beginning and he's like okay.

01:16:07.426 --> 01:16:14.673
So if you're going to do a podcast like Conan O'Brien, step one is be Conan O'Brien, be funny, yeah.

01:16:14.673 --> 01:16:16.015
And I was like that's it.

01:16:16.015 --> 01:16:25.828
But I think to me too many calls number one the Kelsey brothers had all their calls to action at the beginning and I'm like you know there's a reason the offering in the church.

01:16:25.828 --> 01:16:36.766
Actually it's funny because the offering is usually before the sermon, at least when I go to church.

01:16:36.787 --> 01:16:39.514
It'd be interesting if it was after the sermon and you were paid based on the value the sermon gave you.

01:16:39.514 --> 01:16:40.216
That's fighting words right there.

01:16:40.216 --> 01:16:43.341
But I guess to me it drives me nuts, like I've noticed.

01:16:43.341 --> 01:16:49.454
When I listen to Jordan Harbinger, who I think does a good job with his ads, and I listen to Feedback Friday, I don't.

01:16:49.454 --> 01:17:06.681
I mean, I'm sorry, jordan, I don't usually listen to the other episodes unless it's somebody really cool, but I love Feedback Friday and he will do two stories and these are horrendous stories, like well, I found out my stepdad's got a peephole in the bathroom and blah, blah and like, oh, what kind of advice is Jordan going to give to this person?

01:17:06.681 --> 01:17:07.762
They're horrible stories.

01:17:07.762 --> 01:17:12.247
But he'll do two stories and then he'll do two ads and his ads are super.

01:17:12.748 --> 01:17:13.729
This is why I like this.

01:17:13.729 --> 01:17:14.451
Here's what it is.

01:17:14.451 --> 01:17:15.391
Go to.

01:17:15.391 --> 01:17:16.613
You know I forget.

01:17:16.613 --> 01:17:18.095
This is funny, I can't remember.

01:17:18.095 --> 01:17:19.735
Oh, jordanharbingercom slash ads.

01:17:19.735 --> 01:17:32.421
And then it's another one.

01:17:32.421 --> 01:17:33.283
It's quick, it's succinct, it's to the point.

01:17:33.283 --> 01:17:33.985
Go to jordanharbingercom slash ads.

01:17:33.985 --> 01:17:41.047
And then he's now back to the show and he always kind of has the ads are pre, I think they're pre recorded, but he always has a clear break that we're going to it and I don't mind them because the two stories I just heard were very valuable.

01:17:41.047 --> 01:17:52.721
It's when you give me crap and then make me listen to ads that are also crap, that I'm like, wow, I'm 30% into this show and I've got nothing but crap, that I go.

01:17:52.721 --> 01:18:01.331
And then when they come back from the ads and it's more crap and I get some point, I go okay, I've now wasted 15 minutes on this swipe left delete.

01:18:01.331 --> 01:18:02.860
I'll give you another chance next week.

01:18:02.860 --> 01:18:10.021
But if next week is the same thing, I think the calls to action is more of a ratio with the value.

01:18:10.021 --> 01:18:12.628
Jim, you have any shows that have too many?

01:18:12.710 --> 01:18:13.412
calls to action.

01:18:14.541 --> 01:18:16.067
They all do, but they all don't.

01:18:16.067 --> 01:18:22.212
I mean, I think everybody's looking for a magic formula and there isn't one.

01:18:22.212 --> 01:18:33.721
It kind of depends on you and your audience and what your audience is used to and what your audience is used to Listen.

01:18:33.721 --> 01:18:38.050
If you've been doing your show for, say, you've got 100 episodes, you've gathered all the people that like your show by 100, most people have left.

01:18:38.050 --> 01:18:43.005
If they show up and they didn't like it, then they left again, like they're not there anymore.

01:18:43.005 --> 01:18:48.203
So you're probably in a situation where your audience is tolerant of what you're doing.

01:18:48.203 --> 01:18:50.307
The risk then is change.

01:18:50.307 --> 01:18:56.270
If you change some things, you know, oh, I did 100, I'm going to, I think I'm going to change it up because I'm sick of it.

01:18:56.270 --> 01:18:57.695
Well, guess what?

01:18:57.695 --> 01:18:59.480
Your audience isn't.

01:18:59.480 --> 01:19:01.262
They're there because they like you.

01:19:01.262 --> 01:19:07.770
If you're consistent, they're there because they like you.

01:19:09.231 --> 01:19:10.432
People keep listening.

01:19:10.432 --> 01:19:12.435
Do 50 call to actions.

01:19:12.435 --> 01:19:16.341
Like it, it works, keep doing it.

01:19:16.341 --> 01:19:17.503
If you know.

01:19:17.503 --> 01:19:23.841
Now you have to ask yourself the question are my 50 CTAs keeping new people from listening?

01:19:23.841 --> 01:19:25.923
That's a completely different question.

01:19:25.923 --> 01:19:27.787
Right, and so you?

01:19:27.787 --> 01:19:29.109
But just be cautious.

01:19:29.109 --> 01:19:37.387
Like you may have gathered with the style that you have, you may have gathered some very loyal people, especially if you've been consistent for a while.

01:19:37.387 --> 01:19:42.386
This speaking of churches, this happens every time a church changes a pastor.

01:19:42.386 --> 01:19:44.511
Right, they new guy comes.

01:19:44.511 --> 01:19:45.975
I don't like this guy.

01:19:45.975 --> 01:19:51.591
He does a massive turnover in the church, but usually, in a lot of cases, I shouldn't say it that way.

01:19:51.591 --> 01:19:58.769
Sometimes the audience goes down and then it comes right back up because it attracts a new you know new people.

01:19:58.769 --> 01:20:01.034
Oh, I really like this guy or lady.

01:20:01.578 --> 01:20:05.511
Yeah, the other thing that I just thought of, why I have so many ads.

01:20:05.511 --> 01:20:17.726
This is a 90 minute show, so I can do an ad every 20 minutes and still have five ads in the show, and when they're quick, maybe that's why it doesn't really bother me.

01:20:17.726 --> 01:20:22.489
But right now I'm just playing with it, because Buzzsprout and this is for the person.

01:20:22.489 --> 01:20:23.822
There's no right or wrong answer.

01:20:23.822 --> 01:20:26.006
I love Captivate because I can put the ads where I want.

01:20:26.006 --> 01:20:41.149
Buzzsprout listens to your content and does a pretty good job, as does AI most of the time, of putting a spot with the ad, and then you just pick what ad, and so I made one for Pod Indie, I made one for the newsletter and then I have a post roll at the end.

01:20:41.149 --> 01:20:42.702
So after we're done, thanks for coming.

01:20:42.702 --> 01:20:43.663
See you next week.

01:20:43.684 --> 01:20:45.550
Another episode of Ask the Podcast Coach.

01:20:45.550 --> 01:20:52.091
Then there's one that says hey, if you're not listening live and you want to ask a question, go to askthepodcastcoachcom.

01:20:52.091 --> 01:20:55.067
Slash voicemail, and so far nobody's done that.

01:20:55.067 --> 01:20:56.645
But I throw that at the end.

01:20:56.645 --> 01:21:03.233
So that's another dynamic tool, but that's, I think, another reason why I can get away with these little baby ads is they're every 20 minutes.

01:21:03.720 --> 01:21:05.662
The guy from Oxford Road, dan.

01:21:05.662 --> 01:21:20.314
I love that guy because there are people that are into the advertising bubble of podcasting and there are some people that just want to bring as much money in because they're going to earn a commission and they could care less what happens to the content.

01:21:20.314 --> 01:21:26.460
Dan seems to be a guy that is at podcast movement said we need to kind of cap this at about 10%.

01:21:26.460 --> 01:21:35.386
So if your podcast is 10 minutes long, you know you shouldn't have more than a minute of ads in your show 10%.

01:21:35.386 --> 01:21:36.948
And so we have cause.

01:21:36.948 --> 01:21:50.085
Radio is 30% and there are people that came over from radio and they're trying to make podcasting radio, and those are the people that I politely want to and lovingly, you know punch in the face and go, please don't make podcasting radio, and then I forget.

01:21:50.085 --> 01:21:50.567
That's not your style.

01:21:50.567 --> 01:21:54.304
Punch in the face and go, please don't make podcasting radio, and then I forget that's not your style, but that's not your style.

01:21:54.345 --> 01:21:58.105
Dave, that's what you, let's be clear, that's what you don't prefer.

01:21:58.105 --> 01:22:04.073
There may be individuals who have nostalgia for radio and that's they're used to it.

01:22:04.073 --> 01:22:08.833
And they come to podcasting and go, oh, I really like this because it sounds like radio, what I'm comfortable with.

01:22:08.833 --> 01:22:10.679
So I and go ooh, I really like this because it sounds like radio what I'm comfortable with.

01:22:10.698 --> 01:22:18.045
That's true I think we have to be careful the way we say that, right, I mean, yeah, we don't prefer that, but that's not our preference, that's not the way we do things.

01:22:18.045 --> 01:22:27.505
You and I don't have a radio background, but for folks that do, and maybe for some individuals that want and maybe there's some folks who never listen to radio, who go this format is great.

01:22:27.505 --> 01:22:28.907
So I think we have to be careful there.

01:22:28.926 --> 01:22:32.891
Yeah, Well, and that's one where you know we used to say vote with your wallet, vote with your play button.

01:22:32.891 --> 01:22:34.994
For sure, Don't like it.

01:22:34.994 --> 01:22:35.716
Yeah yeah.

01:22:35.899 --> 01:22:39.788
So, yeah, Well, and listen still, people still vote with their wallets.

01:22:39.788 --> 01:22:42.609
I mean, you can only do this so long as a hobby.

01:22:42.609 --> 01:22:56.664
Maybe some people can do it forever, but for for most, you need something to give back to you for you to keep doing this.

01:22:56.664 --> 01:22:58.869
And that's how people you know we both Ralph and DR today put dollars in Super Chat.

01:22:58.869 --> 01:23:06.003
That's a real thing, right, and that then you kind of go oh okay, someone's listening, they're finding value.

01:23:06.003 --> 01:23:08.228
People just don't throw their money at you.

01:23:08.228 --> 01:23:12.524
They do it because they want to and there's value associated with it.

01:23:12.524 --> 01:23:16.502
How do you know you're doing well when these kinds of things happen on a regular basis?

01:23:16.502 --> 01:23:18.405
I think people do vote with their money.

01:23:19.568 --> 01:23:21.792
Yeah, absolutely, and thanks guys for that.

01:23:21.792 --> 01:23:22.942
I really appreciate it.

01:23:22.942 --> 01:23:27.127
Next week we'll be here Askthepodcastcoachcom slash life.

01:23:27.127 --> 01:23:29.051
Oh good, We'll actually be on time.

01:23:29.051 --> 01:23:32.015
We won't be disheveled and confused.

01:23:36.180 --> 01:23:37.363
And it was only one minute late.

01:23:37.363 --> 01:23:37.703
We got talking.

01:23:37.703 --> 01:23:38.145
It's our fault, sorry.

01:23:38.145 --> 01:23:38.525
Thank you so much.

01:23:38.525 --> 01:23:47.063
If you are listening later, you can now you're going to hear me see, I shouldn't say this because I'm going to say it in about.

01:23:47.063 --> 01:23:50.547
You know 49 seconds that you know you can go to ask the podcast coachcom slash voicemail and leave us a message.

01:23:50.547 --> 01:23:55.274
Maybe next week we'll have AI read some of our questions that I get from Reddit and things like that.

01:23:55.274 --> 01:23:56.600
Just to play with Jim.

01:23:56.600 --> 01:23:58.146
What's coming up on Home Gadget Geeks?

01:23:58.960 --> 01:24:02.912
Uncle Marv same Uncle Marv that's in the chat room over there is on.

01:24:02.912 --> 01:24:04.726
We just spent some great time.

01:24:04.726 --> 01:24:05.845
He's just a great guest.

01:24:05.845 --> 01:24:08.362
By the way, if you ever want him on your podcast, you should ask guest.

01:24:08.362 --> 01:24:10.023
By the way, if you ever want him on your podcast, you should ask.

01:24:10.023 --> 01:24:10.524
He's a great guest.

01:24:10.524 --> 01:24:11.203
A great guy Comes on.

01:24:11.203 --> 01:24:14.226
We did some old home server show chat.

01:24:14.226 --> 01:24:19.952
He talked about earbuds Are expensive earbuds worth it, and so that's available for you right now.

01:24:19.952 --> 01:24:22.154
Homegadgetgeekscom and Marv.

01:24:22.154 --> 01:24:25.896
Thanks for joining me as you do every other month or so Appreciate that.

01:24:25.896 --> 01:24:26.157
There you go.

01:24:26.157 --> 01:24:28.180
Rich says such good info today.

01:24:28.180 --> 01:24:33.947
I'd love to a two or three hour show like this and to that I lovingly say no, not happening.

01:24:33.947 --> 01:24:37.331
But I appreciate the feedback on the School of Podcasting.

01:24:37.331 --> 01:24:37.990
Thanks, mark.

01:24:37.990 --> 01:24:42.783
I'm finally because I've been working on ideas about AI and podcasting and things like that.

01:24:42.783 --> 01:24:44.335
I think that's what I'm going to end up talking about.

01:24:44.335 --> 01:24:46.884
Mark will probably make it to the School of Podcasting.

01:24:46.884 --> 01:24:50.351
I'll probably pull a clip from that because I have been using things I know.

01:24:50.351 --> 01:24:50.612
Well.

01:24:50.612 --> 01:24:56.146
I'm not going to tell you you have to listen at the School of Podcasting, but I've got my Saturdays back thanks to some tools that I'm using.

01:24:56.146 --> 01:25:16.783
But thanks to everyone at the chat room, thanks to podcastbrandingco, based on a truestorypodcastcom, mouthy Broad Media and Ask Ralph at askrffpodcastcom.

01:25:16.783 --> 01:25:17.345
We're askthepodcastcoachcom.

01:25:17.345 --> 01:25:17.885
We're here every Saturday.

01:25:17.885 --> 01:25:18.725
We will see you next week.