I Launched A Viral Water Brand In 8 Weeks

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Episode 735: Shaan Puri ( https://x.com/ShaanVP ) talks to Dan Porter ( https://x.com/tfadp ) about how he turned canned water into a viral hit.

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Show Notes:

(0:00) Making water viral

(24:12) Marketing from the bottom

(45:15) Positioning is everything

(58:22) How I got 100M followers

(1:04:29) How to spot gold

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Links:

• 67 Water - https://www.67water.com/

• Overtime - https://itsovertime.com/

• Teach for America - https://www.teachforamerica.org/

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Check Out Shaan's Stuff:

• Shaan's weekly email - https://www.shaanpuri.com

• Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents.

• Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies!

Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC

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Check Out Sam's Stuff:

• Hampton - https://www.joinhampton.com/

• Ideation Bootcamp - https://www.ideationbootcamp.co/

• Copy That - https://copythat.com

• Hampton Wealth Survey - https://joinhampton.com/wealth

• Sam’s List - http://samslist.co/

My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano