Nov. 14, 2024

Illuminating Lives Ben Rousseau's Journey in Emotion-Driven Design

Illuminating Lives Ben Rousseau's Journey in Emotion-Driven Design

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Join us on this enlightening episode of the Living the Dream podcast with Curveball as we explore the world of visionary designer Ben Rousseau. Known for his emotion-driven, aesthetically captivating light installations and timepieces, Ben shares his journey from England's oldest recorded town to creating stunning experiences worldwide. Discover how his passion for lighting transforms spaces and touches human emotions. Plus, learn about his innovative projects like the Tempus timepiece collection and the unique 'Kiss My Art' gift box. Don't miss this inspiring conversation!
Want to be a guest on Living the Dream with Curveball? Send Curtis Jackson a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1628631536976x919760049303001600

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00:00:00.719 --> 00:00:09.205
> Curtis Jackson (also known as DJ Curveball)>Welcome, um, to the Living the Dream podcast with Curveball. If you believe you can achieve, cheat.

00:00:19.304 --> 00:00:35.344
> Curtis Jackson (also known as DJ Curveball)>Welcome to the Living the Dream with Curveball podcast, a show where I interview guests that teach, motivate and inspire. Today I am joined by visionary designer Ben Russo.

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> Curtis Jackson (also known as DJ Curveball)>Ben focuses on creating emotion driven.

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> Curtis Jackson (also known as DJ Curveball)>Have you said that word?

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> Curtis Jackson (also known as DJ Curveball)>Aesthetically captivating lighting, installation. Aesthetically.

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> Curtis Jackson (also known as DJ Curveball)>Okay, there you go. Aesthetically captivating light installations and timepieces. So he focuses on that. So we're going to be talking to him about everything that he's up to and what he creates and why he does it, and if he's, you know, if anybody wants to reach out to him and get those aesthetically captivating light installations and timepieces. So, Ben, thank you so much for joining me today.

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> Ben Russo>Thank you. Curtis. Lovely to be here. Uh, how are you doing today?

00:01:23.275 --> 00:01:24.814
> Curtis Jackson (also known as DJ Curveball)>Oh, I'm doing pretty good.

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> Ben Russo>Brilliant.

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> Curtis Jackson (also known as DJ Curveball)>Definitely glad to have you. Why don't you start off by telling everybody a little bit about yourself?

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> Ben Russo>Thank you. Well, my name's Ben Rousseau.

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> Ben Russo>I am, um, currently in the UK on the south coast. Um, I have a art and design studio I've been running since 2001. And I kind of specialize in illuminating people's lives with my work. And what I do with that is I kind of use emotion and interaction and connection to create beautiful, engaging experiences with the interiors that I create, the artworks and some of the kind of artistic installations. Um, so it's exciting work that has a connection with people and brings joy and excitement to their lives.

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> Curtis Jackson (also known as DJ Curveball)>Well, what made you get started in this type of work?

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> Ben Russo>You know, I, um, I, I, I, I use this story quite a little bit that, um, I, I grew up in England's oldest recorded town, where we have this old castle, which is amazing detail. 2000 years old. It stooped in history. But as a young kid, I was just excited about how I was going to shape the future. You know, I had a burning ambition to put my mark on the world creatively. And I loved the early James Bond films. And I had this, um, interest, uh, in these futuristic buildings and these beautiful settings that you saw in the James Bond films.

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> Ben Russo>I loved all the gadgets. Um, you know, I loved the amazing cars.

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> Ben Russo>And there was something kind of void, voyeuristic, um, exciting, a little bit kind of almost fantasy led that allowed you to take, take us off into a new, a new area that didn't exist.

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> Ben Russo>And I feel I had this imagination and I wanted to take us into places that, you know, just didn't exist. So it was, I had this burning ambition to move away from these historical places and create the future.

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> Ben Russo>Um, and yeah, that's kind of where it all started from.

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> Curtis Jackson (also known as DJ Curveball)>Well, tell us about somebody that the clients that, that you, you tailor your business towards.

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> Ben Russo>So, you know, I, When I, um. When I left school, I went on to do an art, um, uh, an art and design course. And my interest was then just, you know, expressing my creativity.

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> Ben Russo>I was happy to discover how to just make people happy. And um, I remember the first, first few times seeing people's eyes light up when they were interacting with my work. And that was a real special kind of wow moment.

00:04:38.615 --> 00:05:10.778
> Ben Russo>And, um, when I finished university, I was working for an events company designing stages and putting on, uh, events and exhibition stands and designing kind of corporate experiential events. And seeing people interact with my work and kind of guiding them on a journey that you could kind of plan was really exciting. And I know that the people using and experiencing my work were getting a real buzz out of it. And so I felt I'd.

00:05:10.906 --> 00:06:07.605
> Ben Russo>I'd found my. Found my calling. And as I kind of moved on from doing events, which was the first job that I got after university, I set up a studio creating interiors and artworks, um, for some of these events companies, um, which allowed me to kind of continue creating these experiences for people. And it's, it's. It's something where I have a connection where I'm taking people on a journey which allows, um, them to kind of be something they're not. You know, if we're designing an event or, um, whether it's a bar or a restaurant or a hotel, you're kind of taking people away from their normal lives and giving them a new experience. And that was a really fun thing to do with my work.

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> Ben Russo>I could tell you more about that and some of the different places I've created my work.

00:06:16.829 --> 00:06:18.125
> Curtis Jackson (also known as DJ Curveball)>Uh, yeah, do that.

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> Ben Russo>So, um, yeah, one, one thing, one place that was quite interesting. And you know, I've been very lucky to have worked in many different, um, exciting locations. But, um, as a good example of something quite extreme, I, um, I worked at a, uh, the ice hotel in Arctic Sweden, which is 200km up into the Arctic Circle, um, near, uh, a city called Kirina. And this, um, there's a village called Yukasyavi, which is basically a beautiful little village set on the river. And the river flows really fast up there, which means that the ice sets really thick in the wintertime. It's over a meter in depth. So, you know, it's kind of like over three And a half foot thick. And they harvest the ice, make these amazing ice hotels with a bar at church. Um, they have, uh, yeah, hundreds of rooms to stay in, and these beautiful artists suites where each room is designed by a different artist from a different country.

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> Ben Russo>And I've been lucky to go out there and, and work with this amazing team and create a unique room. Um, where you design the room, it stays open for a number of months, um, for this, the winter season.

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> Ben Russo>And then during the summer, the ice and the whole hotel melts and runs back into the river. And then the next year you go back and create it again from scratch. And, you know, creating a hotel out of ice is a, you know, absolutely magical experience. Um, it's hard work. Um, it's very difficult. Um, it's not something you can do a lot of training in because even, you know, moving these huge blocks of ice is quite a challenge, is also quite dangerous because the ice weighs a lot, and if you slide it around, you can move these huge, heavy bits of ice.

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> Ben Russo>But you've got to know how to maneuver them because it's quite easy to have an accident if you're unprepared or unskilled. And, um, the tools have to be super sharp to cut the ice. So you have these ice chisels and chainsaws. But, um, we create these really beautiful environments that, um, we put lighting into and create these unbelievably beautiful, kind of magical environments made of ice. And, um, it's a really, really breathtaking space to be and to entertain. And because I have a real passion for lighting design, um, the lighting element was something that I was really attracted to. And, um, I've made some really beautiful rooms there. The first room was almost like, um, it's like the inside of a spaceship. Um, it's quite an organic, organic room. And you'd have to kind of look back on some of my projects on my website because it's much easier to visualize it. But, um, if you imagine it's a glowing room that you sleep on a, um, a. A bed with a. A mattress covered with reindeer skin. So you're effectively sleeping in a room made of snow and ice. And the temperature is minus 8 degrees. So what's that in Fahrenheit for you guys? Um, it's pretty low, but, um, as you can imagine, it's all made of ice. And, um, it's, it's. It's a unique experience. Um, and I've also created projects out in the desert in Burning Man. Um, I'm sure Some of you guys are familiar with the Burning man.

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> Ben Russo>And um, that is equally a majestic experience working with lots of very interesting creative people in a quite hostile environment. Um, as in working in a desert with extreme heat and dust. Um, is has its own challenges. But once you overcome the challenges and you build your project, um, it's a very rewarding scenario when you get to see customers and um, just the party goers of Burning man experience the work that you've created. Um, so for me, a connection, a human connection with my work and is really essential.

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> Ben Russo>You know, without that human connection, my work almost, it doesn't have a meaning or a purpose. Um, it can, it can stand alone as a beautiful piece of furniture or a beautiful sculpture. But unless that human interaction is there enjoying it, then um, then I kind of feel my work has no, um, fulfillment. If that makes sense.

00:11:20.625 --> 00:11:30.445
> Curtis Jackson (also known as DJ Curveball)>Oh, that makes perfect sense. And that goes into my next question. Tell us about how lighting can touch human emotion and transform spaces.

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> Ben Russo>Well, I think, um, lighting, um, is a magical thing for the senses where it can just elevate and make someone, you know, light up with positive energy and goodness.

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> Ben Russo>Um, you know, I use a, let's say a description of I created a beautiful living room for someone and uh, have let's say, feature details that some shelving that can illuminate overhead lighting, little pockets and details that illuminate a texture on the, on the wall. And it's not until all these details come on at the right time. So the levels of lighting are really important. It's not like a bright light that fills you with too much of an intense light. It's very strategically positioned lighting.

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> Ben Russo>And um, the lighting, um, powered in certain volumes so that um, it's all a nice ambience and a comfortable level.

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> Ben Russo>And when people see that and experience these, these, These rooms and settings, when I've dressed the lighting at a really perfect level, it just fills someone with this, this kind of perfect balance of happiness and positive energy. And um, there's so many different environments that I create. Whether it's a domestic room or in a house and a living room in a house or whether it's a bar and a restaurant, you know, they have very different, um, needs for how the lighting should be dressed. So if I'm creating a nice restaurant setting, for instance, you know, and I want that to be more of a, uh, let's say a romantic setting, the lighting tends to be much more intimate and much darker. And the textures are. Are highlighted in very different ways. But you know, the lighting is really what creates the atmosphere and you know, that room, let's say it's a, it's a beautiful restaurant and if the lights were really bright and harsh, it wouldn't have this lovely intimate, romantic feeling. So there's a, there's a means to make the lighting work in a certain way with the environment to create an emotion between the users. And um, and that does take a lot of planning and, and um, and expertise. But it's, it's fun. And the, the what I say is, um, what I declare as beautiful lighting is when someone actually can't quite tell how great the lighting is because they just, they're just enjoying the atmosphere and enjoying the space and enjoying the, the setting that they're in so much that they, they kind of don't notice.

00:14:21.067 --> 00:14:25.455
> Ben Russo>Why, why it's all so perfect and it's so enjoyable.

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> Ben Russo>Um, um, you know, if we were creating something for let's say a band or a, you know, a dj and it needs to be much more energetic and up tempo, then you know, we make the lighting have different, um, different rhythms that can be triggered, triggered by music and a different energy. And so you know, a space or an environment, um, we use lighting to create a different energy and a different kind of um, a different atmosphere. And so it's, it does have an emotional connection and it's just, you know, it's a really magical um, trigger for, in you know, enhancing the senses. Um, so it's, yeah it's, it's, it's a very visual thing. Um, but you can kind of feel it in your heart. And um, I am blessed to be working with it. So um, I think there's a good point for me to steer people to my website or my um, Instagram page whether they can see some of the work because it's certainly a uh, lot easier to see it in person and understand how that lighting benefit can um, be enjoyed.

00:15:42.519 --> 00:15:46.029
> Curtis Jackson (also known as DJ Curveball)>Yeah, go ahead and uh, throw out your website, your contact info.

00:15:46.029 --> 00:16:52.315
> Ben Russo>M. Yeah, so my website is under wwen russo.com which is spelled B E N R O U S for sugar, e a u.com or my Instagram, which is a good place to see a lot of my visual work is um, uh, at B Russo which is R O U S E A U underscore Studio. And um, if you to both go to either of those places, you'd see some, plenty of examples of my work, both uh, commercial projects, um, some of my um, my artworks. I'm uh, um I'm a, I'm a, I'm a I'm a celebrator of all things that have encompassed my use of lighting. So whether that's artwork or furniture or interiors, you'll see a, you'll see a clear direction where lighting has a means of enhancing it.

00:16:54.585 --> 00:16:57.085
> Curtis Jackson (also known as DJ Curveball)>Well, tell us about the clocks that you create.

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> Ben Russo>Yeah, so, um, um, just excuse me one second.

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> Ben Russo>My um, my timepieces are one of the most um, important pieces of work that I've been um, experimenting with over the last number of years. Um, I am very uh, passionate about time and engineering and innovation. And this timepiece collection is called Tempus. And it is effectively a kinetic artwork that represents the time using a building pattern of light over a 12 hour time path. So I have um, what looks kind of like a familiar ah, clock faces and it's a round clock face. And then there is a number, there are 60 illuminating seconds that run around the outside in a order. And as they constantly build, each second builds and then the next build and the next build. And um, as all 60 build then the next minute will illuminate. So then we have 60 minutes um, on a middle ring and then in the central ring we have 12 hours. And this is basically like a digital display of light that builds in a beautiful hypnotic and kind of rhythmic pattern, um, which constantly changes throughout the day and the evening. And these timepieces are ah, designed to be innovative. Um, take inspiration from automotive and um, aviation engineering. I, I love beautiful car details. I love the, the rotational um, inspiration of machines like propeller blades and jet engines and even wheels on a luxury sports car. And I, um, I created these timepieces after making some static artworks which were designed to look like um, artwork from the hotel of the future. Where I was kind of imagining that if in 50 years time what would the artworks look on the wall, would we still be having paintings and various bits. And I kind of wanted to challenge myself to how would the, how would I decorate a futuristic building? And part of that would be with patterns of light and um, pieces that would kind of animate and give off a positive energy and almost have something kind of hypnotical and kind of soothing about them. So if you, if you're watching the seconds go by on my clocks, um, you could just sit and enjoy watching this calm pattern slowly pulse and build. Um, when I've done shows at some of the hotel exhibitions that I've done, I've, you know, I've had people stood there and say, hey, I've been, I've been stood here just watching your clock for the last 20 minutes. Um, there's something very soothing and calming about watching these patterns of light go round. And you know, one thing that I, I do say to people is that what's important for me with these timepieces is, you know, we've never been busier, uh, in our lives. Everyone is crazy busy. We've all got so much going on.

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> Ben Russo>We've got so many levels of communication. We've got email, we've got WhatsApp, ah, Facebook phone calls, text message, you know, um, there's just so much going on. You know, I've got Pinterest channels, I've got, uh, people communicate on, you know, other sorts of art, uh, programs.

00:20:48.601 --> 00:21:14.585
> Ben Russo>And you know, it's exhausting even trying to find where you've had a conversation or you've been contacted by someone. And sometimes you just got to have some time to yourself and you know, it's like being able to stop, appreciate we're healthy, I'm alive, the family are well. You know, it's like I'm going to have, I'm going to have five, uh, minutes just staring, watching the clock go by.

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> Ben Russo>Appreciating living in the moment.

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> Ben Russo>And I'm here now, I'm happy and I'm gonna deep breathe for a bit. You know, I'm gonna calm down, the world's good and then, uh, you know, it's relaxing. So for me, the timepiece, the Tempest collection, is about appreciating living in the moment. It is about a piece of beautiful, highly engineered design, but it is also has a meaning to it and know that there is a connection that I want people to have.

00:21:48.789 --> 00:22:18.721
> Ben Russo>Um, so, you know, again, these, these kind of pieces, uh, all have a common thread which is this kind of lighting detail that has a connection with people, makes people feel calm, makes people feel happy and excited. The way that I make them with the materials and the engineering and these beautiful repeating geometries that I often use, all of these kind of ingredients are, uh, kind of noticeable through all of my work.

00:22:18.792 --> 00:22:52.184
> Ben Russo>So you will notice a lot of them have these repeating forms, um, but they also have this common thread where they're designed to make people feel good and they have a connection which, um, I think is very important. So, um, um, I hope that that kind of makes sense when I'm, uh, trying to describe my work because, uh, describing it on a podcast without, um, the visual aspect is, um, uh, you know, is obviously missing one part. So, um, hopefully you can use your imagination, listeners.

00:22:53.684 --> 00:22:59.825
> Curtis Jackson (also known as DJ Curveball)>Absolutely. So tell us about any upcoming projects that you're working on that listeners need to be aware of.

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> Ben Russo>Yeah. So I've got a brand new project which I'm really um, excited about is, is my kiss, my art project. And um, that is um, it's basically a beautiful gift box that um, is designed for this Christmas. And obviously we have Valentine's then coming up after, after Christmas.

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> Ben Russo>So it's another gift that um.

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> Ben Russo>Well, it's another piece that has a connection, but it's what I'd like to call as a connection between um, almost between two lovers. So it could be for, you know, let's say it's the uh, the. Let's say it's the businessman. He's, he wants to buy something special for his wife. He buys her this beautiful gift box.

00:23:50.015 --> 00:25:02.038
> Ben Russo>She doesn't know what's uh, what's coming. So in the gift box she has a piece of lips, a lipstick and a number of cards. Um, and she basically applies the lipstick kisses, kisses the card, leaves her print of her beautiful kiss on the card, puts it in her envelope, sends it back to me. And she doesn't know then what's coming. So it's a two part gift, gift, gift sequence. I then receive the print of her kiss. I turn that into a beautiful artwork that I kind of manipulate to a degree. And then I um, cover it in um, 23 carat gold leaf. So it's a genuine gold. And it then turns into a glass artwork which I frame, um, which is you know, mounted on the wall as like a large artwork that celebrates the beauty of someone's partner. And um, so basically captures this beautiful, a beautiful set of lips that is, you know, it's a kiss is a unique thing between a couple. Um, you know, you don't share your kiss with just anyone. So.

00:25:02.207 --> 00:25:34.787
> Ben Russo>And every kiss, like a fingerprint has a very different um, print to it. So you know, every kiss is unique. Every fingerprint is unique. And um, so I think it's a very intimate and special gift. And um, it's, it's. It. We've only been doing it for a number of weeks. Um, I launched it actually at the Fred Siegel showroom, the uh, Fred Siegel home store in uh, in Malibu. Um, there's a wonderful showroom there. Team are brilliant.

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> Ben Russo>And um, you've got to go down there and have a look. Um, so anyone in the um, anyone in the California area, obviously, I suppose it's a fair, fair old distance for you to get there on a train. How long would it take you to fly there or travel to Malibu?

00:25:51.884 --> 00:25:56.317
> Curtis Jackson (also known as DJ Curveball)>I don't know, probably a couple of days. I'm in the Midwest, and that's on the West Coast.

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> Ben Russo>Okay. Yeah. Okay. Have you.

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> Ben Russo>Have you been there yourself?

00:26:00.788 --> 00:26:02.224
> Curtis Jackson (also known as DJ Curveball)>No, I haven't been there.

00:26:02.605 --> 00:26:04.930
> Ben Russo>Okay. Okay. Well, it's, uh.

00:26:05.373 --> 00:26:17.586
> Ben Russo>It's a. It's a lovely place. So, um, you should, uh, put it on your, um. Put it on your checklist or your bucket list, as they say. Um, but, um. So this, um. This gift is.

00:26:17.651 --> 00:26:17.946
> Curtis Jackson (also known as DJ Curveball)>Is.

00:26:18.010 --> 00:26:20.650
> Ben Russo>Is. Is. It's. It's available now.

00:26:20.650 --> 00:26:28.855
> Ben Russo>Um, it's ready for the Christmas market. Um, I've then also been doing a. Which is more of a. It's meant for the.

00:26:29.234 --> 00:26:58.411
> Ben Russo>It's kind of more meant for the female, um, or the partner. Um, and I've done a, uh, another gift which is the. It's like the silhouette of a car. So potentially the car collector, the wife might decide to buy the husband a, um, an artwork where I taken a silhouette or a drawing of someone's car.

00:26:58.522 --> 00:27:12.326
> Ben Russo>You know, it could be their special. Their old Porsche or, you know, their old Corvette, whatever they might have. And they create a beautiful artwork in gold leaf that's almost like the highlight of the car. So if you imagine the.

00:27:12.510 --> 00:28:30.058
> Ben Russo>It looked, uh. Let's say it's a moonlit night and your car was. Was on the road, and just the silhouette of the. Of the roof line and the bonnet and the kind of fenders and the wheel arches are all just highlighted in that moonlight. So it's a very delicate, beautiful kind of silhouette with some highlights on which I would create in gold leaf and, um, generate this really unique image of a car. And that's a customizable, um, service where I can take the image of any car and turn it into this unique artwork. So, again, my work is. These pieces are following in the common thread of customization, uh, you know, deep connection with that one person, because, you know, I'm m. Effectively making this one thing for that one person. Um, and that, for me is. Is a very important connection between myself and them. You know, um, that's something that, you know, I don't just make work that's for anybody, you know, that can go anywhere. It's like there's a. There is a. There is a big connection between myself and the person who's buying my work or commissioning this sort of piece that I'm doing.

00:28:30.146 --> 00:28:39.015
> Ben Russo>So, you know, that. That's kind of really important for me. Um, and, um, I think it kind of makes it quite special. Does that make sense?

00:28:39.595 --> 00:28:55.595
> Curtis Jackson (also known as DJ Curveball)>Yeah. Ben Russo.com, ladies and gentlemen. Be sure to hit up his website and check out his work. So close us out with some final thoughts. Maybe if that was something I forgot to talk about that you would like to touch on or any final thoughts you have for the listeners.

00:28:56.724 --> 00:29:02.049
> Ben Russo>No, I think, um, you know, I think I've covered, uh, a few interesting bits.

00:29:02.049 --> 00:29:13.825
> Ben Russo>Um, you know, I'd love. I'd love people to reach out and tell me what they think and, um, you know, if everyone's got any special ideas, I'd love to. I'd love to hear how I could, um, potentially help them.

00:29:13.829 --> 00:29:15.920
> Ben Russo>Um, you know, it's, um.

00:29:16.565 --> 00:30:00.570
> Ben Russo>The world's an exciting place and um, you know, even if people, if people are, you know, don't, don't, don't see the beauty in my work, but they see, you know, they see the, the design intelligence in it. That's something that, um, you know, I'd be, I'm, I'm ex. I'm interested in. You know, I like to think I'm. I sit somewhere between an engineer, an artist, a designer. You know, I'm, I'm a creative and I, I want my work to be enjoyed by everyone. But, you know, sometimes it's probably not going to be everyone's taste because it is quite modern and not everyone, you know, not everyone likes modern stuff. You know, I live in.

00:30:00.722 --> 00:30:17.079
> Ben Russo>We live in England where lots of people still want to live in old castles and you know, Victorian buildings here are absolutely beautiful and um, whereas, you know, I choose to live in something super high tech and brand new. So it's um.

00:30:17.835 --> 00:30:49.045
> Ben Russo>The world is all about tastes. So anyone listening out there, you know, your. Everyone's taste is just as valid and important as everyone else is. And it's good to be. It's good to be different and everyone is individual. And I just, um, would just like to say to everyone, you know, thanks for listening to my story and hearing what I have to say and um, you know, I'd be, um, I'd be honored to hear what you think. Um, so, um, thanks very much for listening to me.

00:30:49.085 --> 00:30:55.184
> Ben Russo>And um, Curtis, thanks for, um, your questions. It's been a lot of fun talking to you.

00:30:56.125 --> 00:31:32.654
> Curtis Jackson (also known as DJ Curveball)>Absolutely. Ladies and gentlemen, if you have any feedback for Ben or any guest suggestions or any feedback for the show, Curtis Jackson, 1978 is the place to send them. Jump on your favorite podcast app. Follow Us Leave a Review Share this episode to as many people as possible, especially those who, you know, like the type of lighting and the timepieces that Ben, that Ben is into. Check out benrusso.com for more information. Thank you for listening and supporting the show. And Ben, thank you for all that you do. And thank you for joining us.

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> Ben Russo>Thank you ever so much. Curtis, it was lovely, uh, talking to you. Really appreciate it.

00:31:38.744 --> 00:31:46.729
> Curtis Jackson (also known as DJ Curveball)>For more information on the Living the Dream podcast, visit www.djcurveball.com.

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> Curtis Jackson (also known as DJ Curveball)>until next time, stay focused on living the dream.

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> Ben Russo>Dream.