Product Positioning Posts

Dec. 6, 2023

Summary: Building a culture of excellence | David Singleton (CTO of Stripe)

David Singleton is the CTO at Stripe, where he oversees engineering and design teams. Since joining Stripe, David has helped grow the technology org across the U.S. and developed new engineering hubs in Singapore and Dublin as well as Stripe&rsquo…

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Oct. 26, 2023

Summary | Lessons from scaling Spotify: The science of product, taking risky bets, and how AI is already impacting the future of music | Gustav Söderström (Co-President, CPO, and CTO at Spotify)

Gustav Söderström is the Co-President and Chief Product and Technology Officer at Spotify. He is responsible for Spotify’s global product and technology strategy, overseeing the product, design, data, and engineering teams. Prior t…

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Aug. 12, 2023

Summary: April Dunford on product positioning, segmentation, and optimizing your sales process

April Dunford is an expert at nailing positioning for scaling tech companies and wrote Obviously Awesome, a definitive guide to product positioning. She spent 25 years leading marketing, product, and sales teams and is now an independent consultan…

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