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EPISODE DESCRIPTION
Episode 100: Matt and Taylor hit the century mark in podcasting by publishing their 100th episode of the Kelowna Real Estate Podcast! A huge thank-you goes out to their spectacular families, all of the amazing guests who've been so gracious with their time and knowledge, and of course, every listener who's tuned in. They wouldn't be here without all of your support. Here's to the next 100! 🥂
Matt & Taylor discuss:
→ What the next 100 episodes could look like for the podcast.
→ Where the market could be going, the swing to renting as opposed to owning, and the potential impacts of no GST for first-time homebuyers on the market.
→ The 5 steps when buying & selling a home including: preparing to sell & finding an agent, getting a pre-approval, buying the home, having an accepted offer, and gaining possession.
View the "5 Steps When Buying & Selling a Home" breakdown here.
***
FOR INFORMATION ABOUT PODCASTING
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***
OUR SPONSOR
The Kelowna Real Estate Podcast is brought to you by Century 21 Assurance Realty, the gold standard in real estate. To learn more, visit: www.c21kelowna.ca
***
CONNECT WITH THE SHOW
Kelowna Real Estate Podcast: @kelownarealestate
Kelowna Real Estate Podcast YouTube: @KelownaRealEstatePodcast
Kelowna Real Estate Podcast Instagram: @kelownarealestatepodcast
***
CONNECT WITH MATT
Matt Glen's Website: www.mattglen.ca
Matt Glen's Email: matt.glen@century21.ca
Matt Glen's Instagram: @mattglenrealestate
***
CONNECT WITH TAYLOR
Taylor Atkinson's Website: www.venturemortgages.com
Taylor Atkinson's Email: taylor@venturemortgages.com
Taylor Atkinson's Instagram: @VentureMortgages
***
1
00:00:00,000 --> 00:00:02,820
Hello everyone, Brandon Love and
Tom Moffat here.
2
00:00:02,820 --> 00:00:05,300
Welcome to this week's episode of
Commission Breath.
3
00:00:05,300 --> 00:00:09,760
And this is going to be a bit of a
shock maybe to some of you.
4
00:00:09,760 --> 00:00:12,620
It's something that we've been
mulling over and wrestling with
5
00:00:12,620 --> 00:00:14,880
back and forth for a bit.
6
00:00:14,880 --> 00:00:17,470
But this is going to be the last
7
00:00:17,470 --> 00:00:20,570
episode of Commissioned Breath, at
least for a little while.
8
00:00:20,570 --> 00:00:20,710
while.
9
00:00:20,710 --> 00:00:20,990
Fuck, man.
10
00:00:20,990 --> 00:00:22,550
I don't know where to take it from
here.
11
00:00:22,550 --> 00:00:25,130
But basically, like you said, it's
been something we've been thinking
12
00:00:25,130 --> 00:00:25,770
about for a while.
13
00:00:25,770 --> 00:00:26,350
And it's bittersweet.
14
00:00:26,350 --> 00:00:29,330
You know, we've been doing this
for how long now?
15
00:00:29,430 --> 00:00:29,990
Almost two years, maybe.
16
00:00:29,990 --> 00:00:30,770
We've enjoyed it.
17
00:00:30,770 --> 00:00:32,009
It's been a crazy ride.
18
00:00:32,229 --> 00:00:33,910
But for us, you guys know, like,
19
00:00:33,910 --> 00:00:35,290
shiny object is real.
20
00:00:35,550 --> 00:00:37,810
And this isn't a shiny object.
21
00:00:37,810 --> 00:00:38,750
It's more so like...
22
00:00:38,750 --> 00:00:40,250
We've taken on a lot over the
23
00:00:40,250 --> 00:00:41,740
years of doing this.
24
00:00:41,740 --> 00:00:43,700
And we felt that now is a really
25
00:00:43,980 --> 00:00:47,060
good time for us to dial in on
what we're trying to accomplish,
26
00:00:47,060 --> 00:00:50,740
cut out anything that's not
helping us obtain our goals in
27
00:00:50,740 --> 00:00:50,940
mind.
28
00:00:50,940 --> 00:00:52,340
This isn't really something that's
29
00:00:52,340 --> 00:00:54,400
permanent, might revisit this in
the future.
30
00:00:54,400 --> 00:00:59,580
But as of right now, we just need
to free up some more time for us
31
00:00:59,580 --> 00:01:00,740
to focus on building tango,
essentially.
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00:01:00,740 --> 00:01:01,520
Yeah, exactly.
33
00:01:01,520 --> 00:01:02,420
We often talk about being
34
00:01:02,420 --> 00:01:05,400
ruthlessly efficient with your
time, talk about being ruthlessly
35
00:01:05,620 --> 00:01:09,660
efficient with your time, putting
the blinders on, cutting out the
36
00:01:06,340 --> 00:01:09,240
noise and just focusing on what
really matters.
37
00:01:09,240 --> 00:01:14,870
And I think Tom and I kept mulling
over where we saw the podcast
38
00:01:14,870 --> 00:01:15,190
going.
39
00:01:15,190 --> 00:01:16,290
Is it something we scale?
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00:01:16,290 --> 00:01:19,710
Do we get sponsorship?
Do we get more guests?
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00:01:19,710 --> 00:01:21,370
Do we do this?
Do we do that?
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00:01:21,370 --> 00:01:24,210
And then we built out a lot of
models of where do we actually
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00:01:24,210 --> 00:01:26,050
want our life and our business to
go?
44
00:01:26,050 --> 00:01:30,030
And one of the things we realized
is that like, We do love training.
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00:01:30,030 --> 00:01:30,970
We love sharing content.
46
00:01:30,970 --> 00:01:33,030
We love interacting with you guys,
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00:01:33,030 --> 00:01:34,630
meeting you at events, the DMs,
all that stuff.
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It does fill our bucket.
49
00:01:36,320 --> 00:01:38,740
But really where our heart was and
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00:01:38,740 --> 00:01:41,880
is, is pouring all of that energy
into the growth of Tango Ontario
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00:01:41,880 --> 00:01:46,780
and into the experiences of the
agents that have come to join us
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00:01:46,880 --> 00:01:47,040
there.
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00:01:47,040 --> 00:01:49,480
So we're going to build out some
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00:01:49,480 --> 00:01:51,960
really awesome stuff for them.
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00:01:51,960 --> 00:01:54,160
So those of you that are listening
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00:01:54,160 --> 00:01:56,760
and are with Tango Ontario, you
have something to look forward
57
00:01:56,760 --> 00:01:56,920
there.
58
00:01:56,920 --> 00:01:58,760
And those of you who aren't, maybe
59
00:01:58,900 --> 00:01:59,440
it's worth having a chat.
60
00:01:59,440 --> 00:02:00,840
We never wanted this podcast to be
61
00:02:01,140 --> 00:02:03,240
something that's like directly
always trying to push there.
62
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That's not like some of the other
podcasts out there, but you know,
63
00:02:05,920 --> 00:02:08,699
the natural side effect of talking
about mortgages all the time.
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And it's something that we're
excited about, it's something that
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we're excited about, right?
So obviously we're going to chat
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about Tango here and there.
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00:02:14,700 --> 00:02:16,840
You touched on a good point.
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00:02:16,920 --> 00:02:18,520
Like we explored the root of...
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00:02:18,520 --> 00:02:18,220
possibly building out like a
70
00:02:18,220 --> 00:02:20,200
scenario of having sponsors to
support the podcast and actually
71
00:02:20,200 --> 00:02:21,160
get some revenue from this.
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00:02:21,280 --> 00:02:22,800
And it's like, at the end of the
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00:02:22,800 --> 00:02:26,900
day, we probably could have like,
we actually never really tried to
74
00:02:26,900 --> 00:02:29,220
find a sponsor this whole time.
75
00:02:29,220 --> 00:02:31,140
And we're paying a good amount of
76
00:02:31,260 --> 00:02:32,480
money to just host this podcast.
77
00:02:32,480 --> 00:02:33,860
And we're like, what if we can
78
00:02:33,860 --> 00:02:36,920
just find a lender, someone in the
mortgage space, that's like a tech
79
00:02:36,920 --> 00:02:39,800
software or something that can
help us pay for the podcast and
80
00:02:39,800 --> 00:02:41,780
then, you know, pay for our time
as well.
81
00:02:41,780 --> 00:02:45,060
And we could have gone that route
and likely could have got a
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00:02:45,060 --> 00:02:45,180
sponsor.
83
00:02:45,180 --> 00:02:46,880
But then we're just like, What if
84
00:02:46,880 --> 00:02:48,480
we just put that effort into
building Tango?
85
00:02:48,480 --> 00:02:49,820
And that was really like the
deciding factor there.
86
00:02:49,820 --> 00:02:52,320
It's like running a podcast is
almost like a separate business if
87
00:02:52,320 --> 00:02:54,560
you want to scale it that way and
have sponsors and you're
88
00:02:54,560 --> 00:02:55,480
maintaining a relationship with a
sponsor.
89
00:02:55,480 --> 00:02:59,860
It's not just an easy like, hey,
let's set it and forget it and get
90
00:02:59,860 --> 00:03:02,680
this like whatever X amount of
dollars override every single
91
00:03:02,680 --> 00:03:02,880
month.
92
00:03:02,880 --> 00:03:03,800
It's not really how sponsorships
93
00:03:03,800 --> 00:03:03,960
work.
94
00:03:03,960 --> 00:03:06,700
So that was the deciding factor as
95
00:03:06,700 --> 00:03:09,220
to which avenue and route we
should go.
96
00:03:09,220 --> 00:03:10,780
That's what led us to this
decision.
97
00:03:10,780 --> 00:03:11,140
Yeah.
98
00:03:11,140 --> 00:03:12,680
So I think going out in style, you
99
00:03:12,680 --> 00:03:16,560
know, that's why I've got the fur
on the back here because someone
100
00:03:16,560 --> 00:03:19,700
told me it looked like I was in a
wheelchair.
101
00:03:19,700 --> 00:03:21,960
You look like early 2000s rapper.
102
00:03:21,960 --> 00:03:24,080
That's actually how I feel today.
103
00:03:24,080 --> 00:03:25,780
Like, I feel a little gangster.
104
00:03:25,780 --> 00:03:28,120
I think it'd be cool to touch on
105
00:03:28,140 --> 00:03:31,380
some of the highlights of the pod
and episodes that a lot of you
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00:03:31,380 --> 00:03:32,160
reached out and were excited
about.
107
00:03:32,160 --> 00:03:33,340
So let's do that, Tom.
108
00:03:33,340 --> 00:03:35,880
Yeah, well, you go first.
109
00:03:38,180 --> 00:03:39,600
I didn't really think about this
piece.
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00:03:39,860 --> 00:03:41,500
You obviously have some top of
mind.
111
00:03:41,760 --> 00:03:42,760
Yeah, I sprung it on you.
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00:03:42,760 --> 00:03:44,400
I think a lot of people got into
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00:03:44,400 --> 00:03:46,100
doing asks more as a result of
commission.
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00:03:46,100 --> 00:03:49,340
a lot of people got into doing
asks more as a result of
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00:03:49,660 --> 00:03:49,800
commission.
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00:03:50,020 --> 00:03:51,540
That's one thing that I always get
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00:03:51,540 --> 00:03:53,720
DMs about is like, hey, I'm
consistent with asks.
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00:03:53,720 --> 00:03:55,120
Like it's really worked in my
business.
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00:03:55,120 --> 00:03:56,720
And we've talked about that since
like the beginning, commission.
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00:03:56,720 --> 00:03:59,700
hey, probably like episode three.
121
00:03:59,700 --> 00:03:56,400
I think that was episode one or
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00:03:56,400 --> 00:03:56,500
two.
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00:03:56,500 --> 00:04:00,460
Like I think it was our first like
124
00:04:00,460 --> 00:04:01,900
full length episode was the ask
muscle.
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00:04:01,900 --> 00:04:02,040
Yeah.
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00:04:02,040 --> 00:04:03,520
So like we've obviously always
127
00:04:03,520 --> 00:04:05,680
kept that theme and that's
something that people have like
128
00:04:05,680 --> 00:04:08,280
reached out and said it's made
such a huge difference in their
129
00:04:08,280 --> 00:04:08,440
business.
130
00:04:08,440 --> 00:04:10,560
always kept that theme and that's
131
00:04:10,560 --> 00:04:13,560
something that people have like
reached out and said it's made
132
00:04:13,870 --> 00:04:14,750
such a huge difference in their
business.
133
00:04:14,750 --> 00:04:18,089
And I was always super stoked
about that because that was the
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00:04:18,089 --> 00:04:21,250
one thing that really changed my
business and helped me go from
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00:04:21,250 --> 00:04:23,630
like being a poor farmer to.
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00:04:23,630 --> 00:04:24,590
earning an income and having a
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00:04:24,590 --> 00:04:20,290
gangster for a throw on my chair.
138
00:04:20,290 --> 00:04:20,930
I would agree.
139
00:04:20,930 --> 00:04:23,370
Ask Muscle for sure is there.
140
00:04:23,370 --> 00:04:24,410
It's funny, like if you look at
141
00:04:24,410 --> 00:04:25,930
the different directions, we
started taking our business and
142
00:04:25,930 --> 00:04:26,830
our viewpoints on things.
143
00:04:26,830 --> 00:04:27,910
Like if you go to earlier
144
00:04:27,910 --> 00:04:29,950
episodes, we were just like
realtors, realtors, realtors.
145
00:04:29,950 --> 00:04:32,810
That's the only way to scale and
build your business.
146
00:04:32,810 --> 00:04:34,960
And it's like the most efficient
way.
147
00:04:34,960 --> 00:04:41,240
And we were always a bit skeptical
on social and whether like... that
148
00:04:41,240 --> 00:04:43,680
was something that can feed your
business from like an actual
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00:04:43,680 --> 00:04:44,680
regular cadence and leads.
150
00:04:44,680 --> 00:04:47,300
And I feel like I've debunked that
151
00:04:47,300 --> 00:04:48,260
myth for myself.
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00:04:48,260 --> 00:04:49,160
Like I always thought like social
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00:04:49,160 --> 00:04:52,780
was this thing that you should
build out for many reasons.
154
00:04:52,780 --> 00:04:55,560
But at the end of the day, can you
just build a thriving business off
155
00:04:55,560 --> 00:04:57,180
of referral partners and do that
forever?
156
00:04:57,180 --> 00:05:01,000
Sure, you can, but I've... sort of
gone the other side now where I
157
00:05:01,000 --> 00:05:02,800
know social media fucking works.
158
00:05:02,800 --> 00:05:05,540
Like I just know now because of
159
00:05:05,540 --> 00:05:08,800
the amount of leads I get from it
on a regular cadence.
160
00:05:08,800 --> 00:05:11,880
Now you're building an asset that
you're not relying on other
161
00:05:11,880 --> 00:05:12,160
realtors.
162
00:05:12,160 --> 00:05:13,480
It's a really clarifying thought
163
00:05:13,480 --> 00:05:15,180
that I don't have to rely on
realtors anymore.
164
00:05:15,180 --> 00:05:18,400
So I guess that's one of my
parting takeaways and notes for
165
00:05:18,400 --> 00:05:19,800
you as listeners.
166
00:05:20,000 --> 00:05:22,440
Don't be so blinded to something
167
00:05:22,440 --> 00:05:24,820
and shut your blinders on and
other opportunities, like explore
168
00:05:24,820 --> 00:05:27,000
it and you'd be surprised what
actually works.
169
00:05:27,000 --> 00:05:28,620
And social media does work.
170
00:05:28,620 --> 00:05:30,300
Yeah, another one for me was just
171
00:05:30,300 --> 00:05:32,280
the evolution of our client
journey.
172
00:05:32,280 --> 00:05:35,020
And I think it was really cool to
constantly have different insights
173
00:05:35,020 --> 00:05:37,080
from people who would message us
or come on as guests.
174
00:05:37,080 --> 00:05:40,600
And thank you to anyone who came
on as a guest who's listening.
175
00:05:40,600 --> 00:05:45,760
But it was great to take all of
that stuff and then iterate and
176
00:05:45,760 --> 00:05:47,000
apply it to our business.
177
00:05:47,000 --> 00:05:49,540
And I think our client journey
178
00:05:49,540 --> 00:05:52,760
right now is pretty cool because
it's been this evolved form of
179
00:05:52,980 --> 00:05:53,540
where we started.
180
00:05:53,540 --> 00:05:54,400
talking on the podcast, hearing
181
00:05:54,400 --> 00:05:57,760
different ideas, changing it, you
know, revising, revisiting.
182
00:05:57,760 --> 00:06:03,220
And now it's pretty awesome not to
pat ourselves on the back too
183
00:06:03,220 --> 00:06:05,700
much, but I think it's one of the
good ones.
184
00:06:05,820 --> 00:06:08,140
And a lot of that has come from
just like every week talking here,
185
00:06:08,320 --> 00:06:09,180
thinking of new ideas.
186
00:06:09,180 --> 00:06:10,380
How can we improve this?
187
00:06:10,380 --> 00:06:13,000
How can we improve that?
It's just kind of constantly grown
188
00:06:13,140 --> 00:06:13,820
our viewpoint on the business.
189
00:06:13,820 --> 00:06:15,960
And to that note, like also our
190
00:06:15,960 --> 00:06:18,100
skills and communication and all
that stuff.
191
00:06:18,100 --> 00:06:22,010
Thank you to those of you who have
listened because you've given us
192
00:06:22,270 --> 00:06:25,190
an opportunity to practice and
evolve as individuals as well.
193
00:06:25,190 --> 00:06:27,170
Yeah, I'm sure at some point we'll
do this.
194
00:06:27,170 --> 00:06:29,550
But if we went back to earlier
episodes and actually listened to
195
00:06:29,550 --> 00:06:33,210
those, I'm sure we would sound
awful or we would think in our
196
00:06:33,210 --> 00:06:35,490
heads that we sounded awful
compared to what we sound now.
197
00:06:35,550 --> 00:06:36,410
We're by no means perfect.
198
00:06:36,990 --> 00:06:37,570
We're still.
199
00:06:37,570 --> 00:06:43,130
idiots up here, but I'd like to
think we improved over the two
200
00:06:43,130 --> 00:06:43,310
years.
201
00:06:43,390 --> 00:06:44,570
And that's the thing.
202
00:06:44,570 --> 00:06:48,090
Like if you're thinking about
exploring a podcast for your own
203
00:06:48,090 --> 00:06:49,890
business or YouTube, social,
whatever the case is, like the
204
00:06:49,890 --> 00:06:53,990
very worst case scenario, if
you're not going to get leads from
205
00:06:54,150 --> 00:06:55,270
what you're doing, you're still
developing a skill.
206
00:06:55,270 --> 00:06:57,270
And I think like doing commission
breath for two years has
207
00:06:57,270 --> 00:06:59,270
definitely helped me communicate
better for sure.
208
00:06:59,270 --> 00:07:01,450
All right, right, everyone, we
will leave it at that short and
209
00:07:01,450 --> 00:07:01,570
sweet.
210
00:07:01,570 --> 00:07:03,770
But one last ask for all of you is
211
00:07:03,950 --> 00:07:06,300
if you see us at an event, come
say hi.
212
00:07:06,300 --> 00:07:06,480
Sayonara.
213
00:07:06,500 --> 00:07:06,960
Peace out.
00:00:00,000 --> 00:00:02,820
Hello everyone, Brandon Love and
Tom Moffat here.
2
00:00:02,820 --> 00:00:05,300
Welcome to this week's episode of
Commission Breath.
3
00:00:05,300 --> 00:00:09,760
And this is going to be a bit of a
shock maybe to some of you.
4
00:00:09,760 --> 00:00:12,620
It's something that we've been
mulling over and wrestling with
5
00:00:12,620 --> 00:00:14,880
back and forth for a bit.
6
00:00:14,880 --> 00:00:17,470
But this is going to be the last
7
00:00:17,470 --> 00:00:20,570
episode of Commissioned Breath, at
least for a little while.
8
00:00:20,570 --> 00:00:20,710
while.
9
00:00:20,710 --> 00:00:20,990
Fuck, man.
10
00:00:20,990 --> 00:00:22,550
I don't know where to take it from
here.
11
00:00:22,550 --> 00:00:25,130
But basically, like you said, it's
been something we've been thinking
12
00:00:25,130 --> 00:00:25,770
about for a while.
13
00:00:25,770 --> 00:00:26,350
And it's bittersweet.
14
00:00:26,350 --> 00:00:29,330
You know, we've been doing this
for how long now?
15
00:00:29,430 --> 00:00:29,990
Almost two years, maybe.
16
00:00:29,990 --> 00:00:30,770
We've enjoyed it.
17
00:00:30,770 --> 00:00:32,009
It's been a crazy ride.
18
00:00:32,229 --> 00:00:33,910
But for us, you guys know, like,
19
00:00:33,910 --> 00:00:35,290
shiny object is real.
20
00:00:35,550 --> 00:00:37,810
And this isn't a shiny object.
21
00:00:37,810 --> 00:00:38,750
It's more so like...
22
00:00:38,750 --> 00:00:40,250
We've taken on a lot over the
23
00:00:40,250 --> 00:00:41,740
years of doing this.
24
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And we felt that now is a really
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good time for us to dial in on
what we're trying to accomplish,
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cut out anything that's not
helping us obtain our goals in
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mind.
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This isn't really something that's
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permanent, might revisit this in
the future.
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But as of right now, we just need
to free up some more time for us
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to focus on building tango,
essentially.
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Yeah, exactly.
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We often talk about being
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ruthlessly efficient with your
time, talk about being ruthlessly
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efficient with your time, putting
the blinders on, cutting out the
36
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noise and just focusing on what
really matters.
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And I think Tom and I kept mulling
over where we saw the podcast
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going.
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Is it something we scale?
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Do we get sponsorship?
Do we get more guests?
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Do we do this?
Do we do that?
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00:01:21,370 --> 00:01:24,210
And then we built out a lot of
models of where do we actually
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want our life and our business to
go?
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And one of the things we realized
is that like, We do love training.
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We love sharing content.
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We love interacting with you guys,
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meeting you at events, the DMs,
all that stuff.
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It does fill our bucket.
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But really where our heart was and
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is, is pouring all of that energy
into the growth of Tango Ontario
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and into the experiences of the
agents that have come to join us
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there.
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So we're going to build out some
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really awesome stuff for them.
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So those of you that are listening
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and are with Tango Ontario, you
have something to look forward
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there.
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And those of you who aren't, maybe
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it's worth having a chat.
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We never wanted this podcast to be
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something that's like directly
always trying to push there.
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That's not like some of the other
podcasts out there, but you know,
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the natural side effect of talking
about mortgages all the time.
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And it's something that we're
excited about, it's something that
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we're excited about, right?
So obviously we're going to chat
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about Tango here and there.
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You touched on a good point.
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Like we explored the root of...
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possibly building out like a
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scenario of having sponsors to
support the podcast and actually
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get some revenue from this.
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And it's like, at the end of the
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day, we probably could have like,
we actually never really tried to
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find a sponsor this whole time.
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And we're paying a good amount of
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money to just host this podcast.
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And we're like, what if we can
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just find a lender, someone in the
mortgage space, that's like a tech
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software or something that can
help us pay for the podcast and
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then, you know, pay for our time
as well.
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00:02:41,780 --> 00:02:45,060
And we could have gone that route
and likely could have got a
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sponsor.
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00:02:45,180 --> 00:02:46,880
But then we're just like, What if
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we just put that effort into
building Tango?
85
00:02:48,480 --> 00:02:49,820
And that was really like the
deciding factor there.
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00:02:49,820 --> 00:02:52,320
It's like running a podcast is
almost like a separate business if
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00:02:52,320 --> 00:02:54,560
you want to scale it that way and
have sponsors and you're
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maintaining a relationship with a
sponsor.
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00:02:55,480 --> 00:02:59,860
It's not just an easy like, hey,
let's set it and forget it and get
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this like whatever X amount of
dollars override every single
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month.
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It's not really how sponsorships
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work.
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So that was the deciding factor as
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to which avenue and route we
should go.
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That's what led us to this
decision.
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Yeah.
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So I think going out in style, you
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know, that's why I've got the fur
on the back here because someone
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told me it looked like I was in a
wheelchair.
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00:03:19,700 --> 00:03:21,960
You look like early 2000s rapper.
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00:03:21,960 --> 00:03:24,080
That's actually how I feel today.
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Like, I feel a little gangster.
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I think it'd be cool to touch on
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some of the highlights of the pod
and episodes that a lot of you
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reached out and were excited
about.
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00:03:32,160 --> 00:03:33,340
So let's do that, Tom.
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Yeah, well, you go first.
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I didn't really think about this
piece.
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You obviously have some top of
mind.
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Yeah, I sprung it on you.
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I think a lot of people got into
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doing asks more as a result of
commission.
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a lot of people got into doing
asks more as a result of
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commission.
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That's one thing that I always get
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DMs about is like, hey, I'm
consistent with asks.
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Like it's really worked in my
business.
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And we've talked about that since
like the beginning, commission.
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hey, probably like episode three.
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I think that was episode one or
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two.
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Like I think it was our first like
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full length episode was the ask
muscle.
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Yeah.
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So like we've obviously always
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kept that theme and that's
something that people have like
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reached out and said it's made
such a huge difference in their
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business.
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always kept that theme and that's
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something that people have like
reached out and said it's made
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such a huge difference in their
business.
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And I was always super stoked
about that because that was the
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one thing that really changed my
business and helped me go from
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like being a poor farmer to.
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earning an income and having a
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gangster for a throw on my chair.
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I would agree.
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Ask Muscle for sure is there.
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00:04:23,370 --> 00:04:24,410
It's funny, like if you look at
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the different directions, we
started taking our business and
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our viewpoints on things.
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Like if you go to earlier
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episodes, we were just like
realtors, realtors, realtors.
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00:04:29,950 --> 00:04:32,810
That's the only way to scale and
build your business.
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00:04:32,810 --> 00:04:34,960
And it's like the most efficient
way.
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00:04:34,960 --> 00:04:41,240
And we were always a bit skeptical
on social and whether like... that
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was something that can feed your
business from like an actual
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regular cadence and leads.
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00:04:44,680 --> 00:04:47,300
And I feel like I've debunked that
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myth for myself.
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Like I always thought like social
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was this thing that you should
build out for many reasons.
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But at the end of the day, can you
just build a thriving business off
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of referral partners and do that
forever?
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00:04:57,180 --> 00:05:01,000
Sure, you can, but I've... sort of
gone the other side now where I
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know social media fucking works.
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00:05:02,800 --> 00:05:05,540
Like I just know now because of
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the amount of leads I get from it
on a regular cadence.
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00:05:08,800 --> 00:05:11,880
Now you're building an asset that
you're not relying on other
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realtors.
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00:05:12,160 --> 00:05:13,480
It's a really clarifying thought
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that I don't have to rely on
realtors anymore.
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So I guess that's one of my
parting takeaways and notes for
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you as listeners.
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Don't be so blinded to something
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and shut your blinders on and
other opportunities, like explore
168
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it and you'd be surprised what
actually works.
169
00:05:27,000 --> 00:05:28,620
And social media does work.
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00:05:28,620 --> 00:05:30,300
Yeah, another one for me was just
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the evolution of our client
journey.
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00:05:32,280 --> 00:05:35,020
And I think it was really cool to
constantly have different insights
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from people who would message us
or come on as guests.
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And thank you to anyone who came
on as a guest who's listening.
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00:05:40,600 --> 00:05:45,760
But it was great to take all of
that stuff and then iterate and
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apply it to our business.
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00:05:47,000 --> 00:05:49,540
And I think our client journey
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right now is pretty cool because
it's been this evolved form of
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where we started.
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00:05:53,540 --> 00:05:54,400
talking on the podcast, hearing
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different ideas, changing it, you
know, revising, revisiting.
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00:05:57,760 --> 00:06:03,220
And now it's pretty awesome not to
pat ourselves on the back too
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00:06:03,220 --> 00:06:05,700
much, but I think it's one of the
good ones.
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00:06:05,820 --> 00:06:08,140
And a lot of that has come from
just like every week talking here,
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00:06:08,320 --> 00:06:09,180
thinking of new ideas.
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00:06:09,180 --> 00:06:10,380
How can we improve this?
187
00:06:10,380 --> 00:06:13,000
How can we improve that?
It's just kind of constantly grown
188
00:06:13,140 --> 00:06:13,820
our viewpoint on the business.
189
00:06:13,820 --> 00:06:15,960
And to that note, like also our
190
00:06:15,960 --> 00:06:18,100
skills and communication and all
that stuff.
191
00:06:18,100 --> 00:06:22,010
Thank you to those of you who have
listened because you've given us
192
00:06:22,270 --> 00:06:25,190
an opportunity to practice and
evolve as individuals as well.
193
00:06:25,190 --> 00:06:27,170
Yeah, I'm sure at some point we'll
do this.
194
00:06:27,170 --> 00:06:29,550
But if we went back to earlier
episodes and actually listened to
195
00:06:29,550 --> 00:06:33,210
those, I'm sure we would sound
awful or we would think in our
196
00:06:33,210 --> 00:06:35,490
heads that we sounded awful
compared to what we sound now.
197
00:06:35,550 --> 00:06:36,410
We're by no means perfect.
198
00:06:36,990 --> 00:06:37,570
We're still.
199
00:06:37,570 --> 00:06:43,130
idiots up here, but I'd like to
think we improved over the two
200
00:06:43,130 --> 00:06:43,310
years.
201
00:06:43,390 --> 00:06:44,570
And that's the thing.
202
00:06:44,570 --> 00:06:48,090
Like if you're thinking about
exploring a podcast for your own
203
00:06:48,090 --> 00:06:49,890
business or YouTube, social,
whatever the case is, like the
204
00:06:49,890 --> 00:06:53,990
very worst case scenario, if
you're not going to get leads from
205
00:06:54,150 --> 00:06:55,270
what you're doing, you're still
developing a skill.
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00:06:55,270 --> 00:06:57,270
And I think like doing commission
breath for two years has
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00:06:57,270 --> 00:06:59,270
definitely helped me communicate
better for sure.
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00:06:59,270 --> 00:07:01,450
All right, right, everyone, we
will leave it at that short and
209
00:07:01,450 --> 00:07:01,570
sweet.
210
00:07:01,570 --> 00:07:03,770
But one last ask for all of you is
211
00:07:03,950 --> 00:07:06,300
if you see us at an event, come
say hi.
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00:07:06,300 --> 00:07:06,480
Sayonara.
213
00:07:06,500 --> 00:07:06,960
Peace out.