Explore the innovative story behind the umbrella rental club in New York City. Discover how this unique concept transformed the way we use umbrellas and changed consumer habits in urban fashion, especially for men, during the rainy season. #UmbrellaInnovation #UrbanFashion #NewYorkCity #ConsumerTrends #FashionHistory #QuirkyStories #RainySeason #DesignEvolution #HistoryOfFashion #AccessoryTrends