Podpage Logo Made with Podpage
Feb. 11, 2021

The Rise of Customer-Led Growth with Georgiana Laudi

The Rise of Customer-Led Growth with Georgiana Laudi

Technologies come and go, but your customers are forever. So why then is it so common for marketers to build a growth strategy dependant on a single tool? Georgiana Laudi joins Katelyn Bourgoin in this episode of Customer Show.


Technologies come and go, but your customers are forever. So why then is it so common for marketers to build a growth strategy dependant on a single tool? In today's episode of Customer Show, Georgiana Laudi joins Katelyn Bourgoin to share how to think like a customer-led growth marketer. 

On this episode of Customer Show, Katelyn and Georgiana discuss:

  • The Difference Between Customer-Led Growth and Product-Lead Growth
  • How She Used This Method To Grow Unbounce 900% In Only A Few Years
  • How To Get The Necessary Insights To Become Customer-Led Without Buy-In or Budget

Georgiana (Gia) Laudi is the co-founder of Forget The Funnel and is a SaaS marketing & growth strategist.

LinkedIn: https://www.linkedin.com/in/georgianalaudi

Twitter: https://twitter.com/ggiiaa

Forget The Funnel: https://www.forgetthefunnel.com/

--------

Follow Katelyn for daily marketing & buyer psychology insights: https://twitter.com/KateBour

Get your free Customer Ranking Calculator: https://customercamp.co/calculator