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Jan. 28, 2021

How To Find And Fix Success Gaps That Lead To Unhappy Customers

How To Find And Fix Success Gaps That Lead To Unhappy Customers

Success gaps are an invisible force keeping your customers from reaching their desired outcomes -- a confusing checkout process, vague product descriptions, or even a broken website. Claire Suellentrop joins Katelyn Bourgoin on this episode of Customer Show podcast.


Success gaps are an invisible force keeping your customers from achieving their desired outcomes with your solution -- a confusing checkout process, vague product descriptions, or even a broken website. Claire Suellentrop joins Katelyn Bourgoin on this episode of Customer Show podcast to explain how to find these success gaps, fix them, and turn them into money-making opportunities. 

On this episode of Customer Show, Claire and Katelyn discuss:

  • How To Discover Success Gaps In Your Buyer's Journey (And Fix Them)
  • What Questions To Ask Your Customers If You Suspect A Success Gap
  • How To Create Marketing Collateral To Fill Success Gaps
  • And So Much More

Claire Suellentrop is the co-founder of Forget The Funnel and is a SaaS Marketing & Growth expert. 

LinkedIn: https://www.linkedin.com/in/clairesuellentrop

Twitter: https://twitter.com/clairesuellen

Forget The Funnel: https://www.forgetthefunnel.com/resources/saas-audience-research-habits

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Connect with Katelyn on Twitter:  https://twitter.com/KateBour

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