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Episodes

July 9, 2021

387: How to setup Podchaser for your podcast and podcast appearances

Think of Podchaser.com as a social network for podcasts. It's one of the 16 channels my Business Storytelling Show syndicates to.…

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July 7, 2021

386: Answers for Ethical Marketers - a chat with Deirdre Breakenridge

Deirdre's book on the topic is now out and we are here to discuss the topic and its implication on marketers. Join us. Grab a …

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July 3, 2021

385: How to easily create T-shirts and other products to sell on Amaz…

Jim Fuhs and Chris Stone of Dealcasters join me on this live recording of the Business Storytelling Podcast to discuss Merch.Amaz…

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July 1, 2021

384: Are you doing multicultural marketing correctly?

Sarah Marske of Saramar Group joins me on this live recording of the Business Storytelling Podcast to discuss multicultural marke…

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June 28, 2021

383: When should you use product-led SEO strategies?

Eli Schwartz , author of “Product-led SEO” joins me on this episode to talk about what product-led SEO is and when you should use…

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June 23, 2021

382: Should you gate your content ever?

Strong opinions on this one... Mike Wolber, CRO at Rent Dynamics, joins Christoph on this live recording of the Business Storytel…

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June 21, 2021

381: How to keep the conversation on livestreams going

Livestreaming expert Ross Brand joins Christoph on this live recording of the Business Storytelling Podcast to discuss how you ca…

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June 18, 2021

380: Expert panel: How to win with account-based marketing

Due to the increasing need to become customer-centric, account-based marketing (ABM) has become a priority for businesses. But, h…

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June 17, 2021

379: How to be more productive in your content strategy without drivi…

Productivity expert Angela Proffitt joins Christoph Trappe on this live recording of the Business Storytelling Podcast to tell hi…

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June 15, 2021

378: Ushering in a new era of professionalism for career creators

I'm joined by the American Influencer Council on this live recording of the Business Storytelling Show. My guests for this 27-min…

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June 13, 2021

377: Why Being Specific Is The Key to Great Content

Content Marketer Tamara Sykes joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss how y…

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June 11, 2021

376: How I use Switcher Studio for my livestreams

I walk you through my process here and chat with Nick Walker of Switcher. This was originally live streamed on Amazon. The show i…

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June 7, 2021

375: ABM strategies that work and that build relationships

Martin Boyle of Web Insights joins me on this live recording of the Business Storytelling Podcast to discuss account-based market…

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June 6, 2021

374: What’s the difference between a client and an one-off project?

Author Andy Strote joins Christoph Trappe on this episode to discuss his book "How to Start a Successful Creative Agency: Essenti…

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June 5, 2021

373: Can a Wi-Fi extender solve my internet issues?

I recently hooked up a Wi-Fi extender near my office/podcast studio and it's helping with connectivity. Check out the extender th…

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June 2, 2021

372: Data storytelling: Creating stories from data - automatically

Narrative Science creates stories from data and I’m chatting with their vice president of marketing, Cassidy Shield, on this live…

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May 31, 2021

371: How to build an audience - feat. Tracy Repchuk

Tracy joins Christoph Trappe on this live recording of the Business Storytelling Podcast to talk about steps to grow your audienc…

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May 29, 2021

370: Drive business results with content - a chat with Joe Pulizzi

Joe Pulizzi joins me on this live recording of the Business Storytelling Podcast to discuss the second edition of "Content Inc." …

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