All Episodes
252: How to Make Your Stories Repeatable and Retweetable - a chat wit…
At the end of your business stories, can people repeat anything they heard - word for word? If not, you're out of sight, out of m…
251: The curse of knowledge and how to follow better internal communi…
Trent Anderson, of prewrite.com, shares tips on how companies can do better internal communication to keep employees updated and …
250: How to use social media polls to nurture leads
Social media polls on Instagram and LinkedIn are another great way to connect with prospects and nurture leads. Let’s find out ho…
249: WMT Radio Replay: How to keep a balance in this digital world wh…
Christoph Trappe joined Doug Wagner on the WMT Radio Morning Show to discuss this topic. This is a replay of the live broadcast f…
248: How giving can bring you business success
Bob Burg, author of “The Go-Giver”, joins Christoph Trappe on this episode of the podcast to talk about why giving can help you b…
247: Amazon star ratings: How Amazon calculates star ratings for diff…
Amazon star ratings matter. If we can say our book has 5 out of 5 stars that matters. Even 4.5 is probably okay. But people certa…
246: The power of improv in business (with Kathy Klotz-Guest)
Kathy, of https://www.keepingithuman.com, joins Christoph Trappe on this episode to talk about the importance of improv and humor…
245: Digital marketing fundraising tips with Sarah Willey
Sarah Willey, a fundraising and marketing professional based in St. Louis, joins Christoph Trappe to discuss how fundraising can …
244: Ranking in voice search (from Content Marketing World 2020)
This is audio from my talk at Content Marketing World in 2020 on the topic of ranking in voice search and what you need to consid…
243: The importance of creativity with Adam Morgan
Adam Morgan, a top creative and executive creative director at Adobe, joins Christoph Trappe to discuss the importance of creativ…
242: The state of writing - a chat with Sarah Mitchell
Content expert Sarah Mitchell joins Christoph Trappe on this episode to discuss the state of writing around the globe.
241: What is data science and why should you care?
Data scientist Ted Lorenzen joins Christoph Trappe on this live recording of the Business Storytelling Podcast.
240: Do you really need a marketing plan? (feat. Jason Bradwell)
Jason Bradwell and Christoph Trappe discuss the topic of what kind of marketing plan you actually need - if any. The year 2020 ce…
239: How to use the Amazon Live Streaming Platform
Amazon now allows you to go live and do your own infomercial. Christoph Trappe tried it and shares his experience in this episode…
238: How executives should build a brand on social media
Chantelle Marcelle joins Christoph Trappe on this episode of the Business Storytelling Podcast.
237: How to track podcast ads and CTAs with a pixel
Sean Creeley, of https://podsights.com, joins me to discuss how to use technology to track podcast advertising conversions.
236: How to live tweet your presentation
Christoph Trappe shares how you can easily live tweet your presentation in this podcast episode. There are basically two ways:
235: Why content should be thought of as a product - a chat with Nick…
Nick Goellner of https://www.makingchips.com/ joins Christoph Trappe on this livestream recording of the Business Storytelling Po…