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Episodes
422: The role of humans in artificial intelligence
Geertrui Mieke De Ketelaere joins me to discuss the topic. Join us and check out her book here: https://amzn.to/2UaxWQK Read mor…
421: What kind of stories work in sales anyways?
Dan Jourdan joins me to discuss the topic on today’s show. Check out Dan’s book “Sales Proverbs” here: https://lnkd.in/eTujkmK7 …
420: How important is AP Style in your content strategy?
Carmen Hill joins me to discuss the importance of AP Style in your content. Join us. Connect with Carmen here: https://chillcon…
419: Is the iPhone 13 worth getting for content creators?
I've been using my new iPhone 13 since it first came out and have some things to share. Let's discuss the following topics of int…
418: Expert panel: How to make your B2B marketing truly customer-cent…
In this era of highly-competitive markets, the customer has quite rightly moved to the forefront of marketers' thoughts. For B2B …
417: Author chat: “Binge Marketing” with Carlijn Postma
How do you build a brand in a time of information overload where the media are so fragmented that you can barely get the attentio…
416: Modern B2B demand gen - a chat with Jon Miller
Jon is the CMO at Demandbase and joins me on this livestream to discuss the topic. Join us. We cover: The role of tech in accoun…
415: How to trust your intuition
Sunil Godse returns to the livestream and podcast to discuss the topic with me. Join us. Find his books here: https://lnkd.in/dJh…
414: Driving profit with a clear brand story
One thing is clear to me: Clear brand stories are better than those wishy-washy, buzzword-filled ones. But how do we create clear…
413: Author chat: Still procrastinating?
Dn Joseph Ferrari, author of "Still Procrastinating: The No Regrets Guide to Getting It Done" joins me on this episode to discuss…
412: Why technical SEO matters
Stephanie Long of Stephanie Marie Marketing joins me to discuss why the technical aspect of search engine optimization also is im…
411: Author chat: Trustworthy: How the Smartest Brands Beat Cynicism
Margot Bloomstein joins me to discuss the topic. Join us. Check out her book here: https://amzn.to/3xKM0hA
410: Author chat: How should marketers use AI?
Jim Lecinski joins me on this live recording to discuss the topic, which is covered in his book “The AI Marketing Canvas.” Join…
409: Author chat: The art of caring leadership
Heather R. Younger joins me to discuss the topic. Join us. Check out her book here: https://amzn.to/3xIfa0x Learn more about he…
408: How much effort do you put into conclusions for your blog posts?
Conclusions to articles definitely matter but how much time do people spend on them? How much effort is put into them? Alexandra …
407: Author chat: Exit Rich - planning your business sale from the st…
Michelle Seiler Tucker joins me on this show to discuss the topic. Grab her book "Exit Rich" here: https://amzn.to/3u2vLMp This e…
406: Why businesses should consider a branded magazine
Luke Acree, of remindermedia.com, joins me to discuss the topic. Read an article on the topic here: https://authenticstorytellin…
405: Shep Hyken's new book: "I'll be back."
Shep's new book is out today and he joined me on this episode to talk about the difference between repeat and loyal customers. Mi…
404: Every space has a story - a chat with Martha Weidmann
Martha Weidmann is CEO and co-founder of NINE dot ARTS and joins me on this episode to discuss how art and immersive experiences …
403: Is Racket.com the next big audio social network?
I've been recording some Rackets - 9-minute audio clips - on the network myself. It's kind of like a mini podcast and others can …
402: Why you must understand AI to further your career
Mike Kaput, CCO of the Marketing Artificial Intelligence Conference, joins me give us the answer and shares much more about AI. R…
401: Understand how people use voice to inform your brand strategy
Scot Westwater and Susan Westwater return to the show to discuss their latest report on voice strategy. Join us and read the repo…
400: What's the best advise you've ever received?
Some of our previous guests share the best and worse advise they've previously received. Join us to learn together. --- Send i…
399: What has changed in the social media job market?
Jennifer Radke's team has commissioned another study on the topic. She returns to the show to give us the scoop. You can review t…