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Jan. 23, 2022
453: Author chat: Positioning for Advantage with Kimberly Whitler
Kim joins me to discuss techniques and strategies to grow brand value - a topic she discusses in her book.
We discuss:
- What is positioning for advantage?
- Why it matters
- What's a superior brand?
- How to move forward positioning for your advantage
- And more...
Join us.
Check out her book here: https://amzn.to/3BiKSn8
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