Allen Adamson, author of Shift Ahead: How the Best Companies Stay Relevant in a Fast-Changing World, joins Christoph Trappe on this episode to discuss what it takes for companies to recognized needed change and how to implement it.
Find his book here: https://amzn.to/3ovjSeM
Christoph's blog: https://lnkd.in/bDTft_d
Need help with your marketing: https://lnkd.in/e4xpVPm or ctrappe@gmail.com
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