261: How PR and social media complement each other

Deirdre Breakenridge, https://lnkd.in/ew4f23p, joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss how the two disciplines work together for maximum success.  Get her book "Answers for Modern Communicators:" https://amzn.to/3kFOaJB  Follow Deirdre on Twitter: https://lnkd.in/eTyb5rM  Christoph's blog: https://lnkd.in/bDTft_d  Christoph's content performance book: https://lnkd.in/e3dWVd5  Need help with your marketing? Contact Christoph now: https://lnkd.in/e4xpVPm  Subscribe to future podcast episodes: https://lnkd.in/eFBsw73