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The Business Storytelling Podcast

The Business Storytelling Podcast

Top 14 content marketer Christoph Trappe and guests share tips on how to connect better with target audiences. Named a Top 5 storytelling podcast. a Top 50 podcast to listen to in 2021 and a Top 2.5 percent global podcast.

Over half a million downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels.

Guests have included:
Joe Pulizzi
Michael Brenner
Kristina Podnar
Tamara Burkett
Andy Crestodina
Scott Brinker
Seth Godin
Barry Schwartz
... and many more.

Produced by Trappe Digital LLC.

Latest Episode

Recent Episodes

595: Maximizing Your Sales Potential with Branded Podcasts a chat with Ross Romano
June 1, 2023

595: Maximizing Your Sales Potential with Branded Podcasts a chat wit…

Ross Romano of "Be Podcast Network" joins me to discuss how branded podcast help with sales and networking. Join us and connect with Ross here: https://www.linkedin.com/in/rossromano/ Related content: Should your company laun...

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BONUS: New to podcasting? Who is your podcast coach?
May 29, 2023

BONUS: New to podcasting? Who is your podcast coach?

Podcasting is an excellent way for leaders to build their brands, but given that the medium can be new to many, podcast coaching for leaders with an actual podcast coach is worth considering. Learn more on this episode, and i...

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594: How AI tools will impact corporate communications teams - a chat with Chris Keefe of Poppulo
May 26, 2023

594: How AI tools will impact corporate communications teams - a chat…

Chris Keefe, Chief Product Officer at Poppulo, joins me to discuss the topic on this live recording of "The Business Storytelling Show." We touch on: How AI impacts corporate communications How to use AI tools to your advanta...

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BONUS: What is voice marketing?
May 23, 2023

BONUS: What is voice marketing?

Here's why your brand needs to invest in voice marketing now. Join me and learn more by reading this must-read book on the topic: https://amzn.to/3MqAeU9

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593: Don't Let Burnout Derail Your Content Strategy - Here's How to Avoid It - a chat with Julie Bee
May 20, 2023

593: Don't Let Burnout Derail Your Content Strategy - Here's How to A…

Julie Bee helps teams avoid burnout and joins me on this episode of "The Business Storytelling Show" to discuss the topic. Join us and connect with her here: https://lnkd.in/gQpWhkYN

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592: What kind of customer research should inform my content strategy? A chat with Lori Highby
May 17, 2023

592: What kind of customer research should inform my content strategy…

Lori Highby, founder of Keystone Click, joins me on this live recording of "The Business Storytelling Show" to discuss the topic. Connect with her here: https://lnkd.in/gYCyiuW5

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