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The Business Storytelling Podcast

The Business Storytelling Podcast

Top 14 content marketer Christoph Trappe and guests share tips on how to connect better with target audiences. Named a Top 5 storytelling podcast. a Top 50 podcast to listen to in 2021 and a Top 2.5 percent global podcast.

Over 330,000 downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels.

Guests have included:
Joe Pulizzi
Michael Brenner
Kristina Podnar
Tamara Burkett
Andy Crestodina
Scott Brinker
Seth Godin
Barry Schwartz
... and many more.

Produced by Trappe Digital LLC.

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Recent Episodes

May 20, 2022

491: How to come up with a good name for a brand

Rob Meyerson, author of "Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service" joins me on t…

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May 17, 2022

490: How to tailor business storytelling to Gen Z

Gen Z. expert and author Hana Ben-Shabat joins me on this live recording of The Business Storytelling Show to discuss Gen Z. What…

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May 17, 2022

489: How to be a good podcast guest

In this episode, Christoph Trappe shares his tips on how to be a good podcast guest. Join him to learn more. Read the related art…

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May 13, 2022

488: How to turn your book into a bestseller

Ellen Violette , of Books Open Doors, joins me on this live recording of the Business Storytelling Show to discuss why writing a …

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May 11, 2022

487: Are you making the most of content operations?

On this live episode of The Business Storytelling Show, The Content Advisory's Cathy McKnight joins me to discuss content ops. We…

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May 9, 2022

486: Don't make your editors drink - and here's how to accomplish that

Author Rob Reinalda joins me to discuss how we can share better stories through clarity and sometimes humor. Join us and check hi…

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