"Not-for-profit" is a tax status, not a business model. To create high-value corporate sponsorship and partnership programs, associations should make business-type decisions, while adhering to their organization's mission.
Bruce Rosenthal has advanced corporate partnership programs for 20+ years. He is a strategic advisor, consultant, and educator to associations and not-for-profit organizations, creating corporate partnership programs that increase revenue, add membership/constituent value, and foster sustainability. He demonstrates leadership in identifying and cultivating sponsorship and partnership best practices, opportunities, and solutions as Convener of the Partnership Professionals Network (PPN), a national sponsorship/partnership organization.
*About the 21 in 21 Talks*
What can you learn in the next 21 minutes? We’re here to find out!
Welcome to the 21 in 21 Talks where invited speakers share their 21-minute talks about all kinds of topics – ranging from beer brewing to building a business! This series consists of 21 talks – 21-minutes long – all taking place in 2021!
Speakers can choose to use slides or choose to forgo them entirely as long as they don’t go over 21 minutes, the floor is theirs!
All talks can be watched live or as replays on the Association Chat YouTube channel! https://www.youtube.com/c/AssociationChat/
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Please watch: "Valuegraphics: Revolutionize Your Marketing Strategy with David Allison | Values-Driven World 🌍"
https://www.youtube.com/watch?v=CtaCKnRQ070
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