21 / Yariv Adan (ex-Google) und Murièle Bolay | Rettet AI mit Kreativität die Welt?

0:20 I where come you to a very special EPISODE of AI und Gesellschaft Wege in die neue Welt this time it will be in English because we have a very special guests here it's muriel so long boley who i know for long time, she's a visionary and doing differencings also in the field of ai of connected with AI and creativity. And then we have he yarif adan who was was for misereal and he was working a long time for google and developed differencings there and is in in artificial intelligence much longer and we all arg is or whens did you start to do something with AI yarif?

1:06 I did in dirty thousands, but like the the last chapter of the last zero chaptered google started around two thousandfifteen. Ja so, ja so The Last stop to stop to the it're on two th people and at the time spitch you can't start and lee much much battle boss the ability of AI on the standard on spitch. And also it started sounding and that kind of you know uped my imagination and back, then i was action you know thinking of the world i we have now we've just gpt that we are starting to feel it what the means that we can like to the start communicating we's machines music language.

1:52 Because every in my carrier, i my first experience with my on start up one the web revolution happend and then like to on. I also have the operatunity turked google and mobile happend and i suffest hand how every time you do it technology that is more with you and more intuitive to us, it's up them the connects people and it enables new words and new services and completely new class. This is of things that i'm just of the things we do today on mobile. The not exist the new verbs you know checking in checking in e mail like you know all of the things the not exist for all of this ups.

2:33 And then i'd just imagine that he's not the interface that then we you can speak to it to express what you want you don't need to lernen you i you don't need to lernen a computer, you don't need the Stream you don't need the keyboard such them me any one can use so one that he's three rolls i want to he's a hundred you rolls i want to he's reach so one that he's pores i'm one that he's very technical so i've have you've going to integrate if you've know I'd I've want you can integration. Like it makeing everyly intelligent, so so that Kind of start my imagination in the for things we try to be it was the Google assistant so i was I'm on the the team that start that the Google assistant so really division was how can we make a in interface to computer. That you can't can use speech you know again and language what we are kind of the all users of and then a very shortly have that we deside to give is to the google assistant because it's very cleared that language is a very acurate. But you don't want to us a language for everything you know when you go to a restaurant, you don't one the water to readed the and the manu to you you want to see the manu you just one to chus and you don't want to chus we the tablet you want to speak what you trus and we's that how do we combine i is we speak so we created what be can google lens. And then for multipleers i actually followed my imagination.

4:00 I try to crate. What does it mean for an assistent to be proactive, what does it mean for an assistent to understand your context, how can we get assistance the ability to us to us that for intended for humans, so we bild applications that assistent can call on the phone can us the browser think that now we want to starting to us ja that was an amazing journey. And then i move to Google Cloud so in Google Cloud AI basically in stat of building the intire application are sales. We two the technology that google build the language understanding models, the speech understanding models, the vision models and we worked we's companies and enterprise is to have them build or on experiences on top of our models, so we worked in transciping healts in customers support in in car assistance so so we. That's a good starting point for our talk today because it's about what artificial intelligence does bring to alive and the specially we are going to talk about creativity. And that's also something that solange is really involved in moke, many creative things and one of those things is the future of humanity experience witch will be take part you ring art Basel, and maybe you can

5:30 tellers a bit about what it is. And just for a people to know you're already did somsing as like a starter to this in the was it was a walk it what just tell me about all the details i just herd about it so I'm not so so good prepared, but you can tell us. Absolute I'm have to do so and will you're asking this question. Something poped up, we we just met like of you, there's a go and I'm remember you sing the only downside of AI is it's name right, so i just because i think this is the really creative a protuctory to think about AI and how it is you know changing out a perception so. Can you can like repeat that real like what you that there? Yeah, so it's i think like you know. I think AI create a lot of niger creation and expectations it for thes good because artificial intelligence. I think like you know there is nothing outpificial init, the samway that you know what you know what you know Bird builds and as to a monk you is a stick what we build is all so part of nature and in extension of us and i think you does and stand in any a special category competit or and i think also intelligence is a very load at term that like you know when you diggin like not not much, we don't trilly understand it and i think it's a very load at term that then cats a lot of reactions and a specialy.

7:00 I like to contrastate for example, contronsity contrasit with all of to the things but like for example, like nutch all a science is physics like that that's out like a found it like much and my pin and you know alice contoversal, but when you think what you're actually do in natural, a science is like you know think about sern you're outficialy generating some experiment, then you're collecting some parshal data that is limited by or basical trank to crate mathematical Modell that best on the data will predic. Something in the world, what you're like the what i'm the intelligence that but like you get this one not cheral sciences so people kind with soton expectations and the discussion does and go to or so for replaces when you qualitative intelligence and the me everyone has a positive or negative Neger so so i think like it's nice to have marketing, but i think in disk is the marketing just like to to are spate from the substance. So I Gould Love you know.

7:54 Ja, Let's go it something Gels. Ja and that's it interesting Perspektive because i am myself so this artificial intelligencing come becomes more and more natural because it's natural use to use it to nowadays in my daily life and i think this happens. As well is many other people, there's just today was a study was publish about what do people use AI for the singies that people use it as a companion and for there personal life so not so much for business or entertain them, and so we come back to creativity.

8:36 I think it is crusal crusal crusal to have the curiosity to learn right and to be educated what that actually means and do's to your body to them beable to integrated. We're it probabley onlicious and you us that words are will times. I love it your imagination for something novel something that does and existed in this world. And then it can of cours like also be used for you know down word spival situations, we're you probible are not quite aware of what technology is actually doing doing do you to your brain and to your thugs and belief systems and there for to your have. You know by the end of the day so i think that's that's we're creativity and health and well being and imagination and the future all comes together so it really like education like people like you really think you for you know stepping up and and coming to the forfront and educating people and bringing new a wearness to you.

9:48 Know I'll like you know. Passion are you mind myself of that? I we just all was be like superhumble at the moment we're like caveman, we just discovered fire and we're trunk to match and what can you do is fire i can see you know we're in the caval kay back in putfire and diffent corners of the caval i like you know the potential of just like you know i think like for starting to on the stand you know we're verimity like the ferting that you us technology and you're discover is like in you're on carant way of doing things but there. Real Potential positive's.com up you know in action. You know the world changes around it so think like really you know caveman fire that's not quilly to know two early just that's startt waring and makeing shoe that we is the carntivirment we controll it it can also already do lot of damage, but i think like you know the potential he's farbion in my opin in are kind and this the imagination and i think like.

10:46 It's just in amazing the portunity to to haveing bing born and haveing bing like you know in the in the place where i's have aning and i think just grub dat and and injoy the right that's. All that's what I think is bell we live in very interesting times, even live you have to be also to be of scard of it, we just herd to they of some companies for. Who i storing out there people and doing there that i do the work as tell us what i you go planning to do it. How does it work? So yeah with the future of humanity experience, it was really an initiation that started briefly before the world economic form happend. This, your and.

11:27 Total out and you know mit actually now the talk Kind back. I want to get back to what you just set with like you know. Companies liding go they're employes certan economists and futures, they're predicting that and you would probly say that evan havens here, but in about like twenty, here's only 8% of the population actually works in a way that we know work now so i find it of cars like you know every individual who loes as it's job. That's not phone and that changes you know intire family situations and this and that you know zooming out a little bit more and going to the future.

12:12 It is a very interesting transformation that we collective lee are experience and right now and that's you sad, it's a super interesting time at the same time chaling to live in and with the future of you not at the experience we explorer this. With like different feels that we are you know seeing as potentials one, we call animas opians so from like Homos opians if you belief in the system, but just that you know to us a word we right that in two words homo meaning. You know human sopian's system so between the human and it's system there's still quide gap that is what anima sopian's we right in one word and anima stands for soul, we're by sopian's stase system, so if we as a human rase evolve into like a more tuned inversion of ourself's right, we will learn to explorer.

13:12 Our essence are hard frequencies. Are you know capabilities and a holt different way then we have an also Stream transhumanism. Probably a lot have hered of that term already that is one biology and technology actually merge right now. We're still you know most of us, but not all of us are using technology you know outside of biology as you know devices and so one and sofort but more and more and this is another topic that is very there to my heart is that we need to educate people that in several industrys as specialy you know around to. The health sector this merges and a lot of people don't even know with that they are swallawing you know no particles that can be very helpful in one way, but you just have to be very where that if technology is in your body frequencies can go bothways.

14:17 Right, so i can't send signals out which will be very hauptful you know informative, but at the sametime you can program. There's you know particles with serton things. I don't want to say one is good, one is bad, one is bad or one is was all i want to say is they're need to have and all a lot of education about for people to no how to design. It's not only about things in the future and I'll but it's all are you if you have it all of the electronical devices and things and kameras and. Think that we are really so this, this world is already in in part of a world, just what just tell me what execly or is going to happen in Basel on the was like workshops or manifestations or performance is or what execly or you going to do that.

15:10 Yes, so Baby. We start like sex mont to go right we. That this inspiration to bring more creativity to acroud that is full of decision megers you know there in the world economic form, we can doubles and we're like you know when you like back in history creative, we're always some what for seeing the future and we're you know part of a kingdom you know part of like the Kings. Right so to speak to to hell pim understand where you know we're to lead his his people tours to now a days.

15:51 It's all was a little bitmore.de touch from me, choter it's things and we one it to bring this world back world's back together because you can learn so what from the creatives because they just a lot of them selbst to be brave and think outside of the box, the boxes, the univers you know it goes for some time. And we reached so people just with the word, the future of humanity from around the world like we have artist from six continents applying and then all of there networks and so on and so force that and that was literity digital Art and a little bit of you know physical Art. And we're like after this davos, we we sorry we we're sing ok and i we probible hit anerve we need to continue. So buzzle is you know five weeks from today and we just sad ok like to in all the one, but this time at you know a conference to it, but in a more creative setup right, so not this classical panel conversations we have like three people talking and the rest is listening, but we really one a go into a dialog with everyone in the room and it's a very select group of people that.

17:14 We will invite into the space and eventually will beable to you know tuning online. Maybe the will be a little bits of space for like inperson attendance but your so. Not not, it will be a dialog basically. It will be a dialog. Yes, very will curated tho so this is one part and we want to create a create future of humanity report out of that that will hope for me be helpful, you know two many industrys and companies out there that is like one part, we still have the digital and physical art and on top of that we will have an installation which is very much speaking to this topic, it's called RTBT.

18:04 Art Beat and it will be an Installation. We're you can two like you can connect yourself with your heart beat and you're going to be sitting in your own heard and you're now in state of the all the way around and two that like go on two like a very creative, very human experience. So, if you're don't get me wrong, but you i think you not coming from this hole creative site. It's what's you're. I're not you're all so coming from the technical site and the business site, so but this all this bothes map merches together so what makes the moment you're looking for you're investing in start ups connected to ai, so what makes it so important oder so interesting for you.

18:54 Is creativeity aspekt is this it i. Can't touch Creative to us so i want to tuch like a one point on you know topic of future of ubinity you're I'm a optimist and i'm going to like building and makeing the future but that and and we we know we know all of psycholity tears of that is humans we're los of vers it's much will pen for for us to just ten dollars then to we know hundred dollars and i think we can't focusing on all the things of we mike los like but. I like to Fokus on if we have AI tomorrow, what can we fix and today as a society we struggle we so many problems that are at the moment to complex for on intelligence to so valone have education, climate pollution, immigration global economy, you know geting to space science finding Medicine Dilling with a pedemic you know or of the things that i like you know superpan von super important at the Moment.

19:52 We don't have a good past will sovity in as and twenty usen suddenly we have this technology that that's bring the promi's toxaly accelery that i think that's a you'd game and very acciting for the future of the conomy and for for a society interesting for the am slip so i think like for is like you know so i think like there is a lot of you have we're talk about the riskinst up, but we're also look at the potential upsight. And way them now we about the creativeity i actually and almost very every on have to i start to working in the product I've actually going to AI art, so I've in AI art space for a decka and two things like to me back to you know what create first because you know the moment i was thinking ok so i create the sing that sees and speaks and can and just stand me. What exiting things can i do?

20:44 Is it also the business and product as it all art what be amazing you know can we do art to get them and i do think that definitiv go to me super exited back is the forest I'm castbar of say and then off to what's these a don't see the same about go that one they song AI plank chess or plank go we'll the famest move number for the same and what every twas. Such on lee, they so a one new way to play the game. They think just play the game different in AU mit and then i's at well. Ok, that's apply that to otherfield and one again that cam to art you know i think we think that we i like you know supercative and open mind it. But i was are you know very exited by the option to can i partner with something that is intelligent, but in a different was and me can it actually open our rises to completely different way of doing art and looking at art and thinking about arts i start to that very naivly i deside to start and convers with the art world. The contemporary Art foral and to them Hey AI new white it no no they'll me meet itly we don't want to he about machines and art art as for humans by humans and then i that ok for get outificial intelligence, imagine alien intelligence emanian aliens coming from a different star and telling us hey, we do art we want to do art with you we want to discus are, but we you don't know no no this on of quest you with one to do it. And i don't have aliens at the

22:16 moment, but AI is as close to aliens as we will have a get and i actually create it alien intelligencethat.org and i like to the started this and i started this conversation i got fasted it so i got actually to create out ai art myself so i like a create at someworks in ai, the firstwork was i was trunk to think ok so I've Aliens land. What would i do? We that me for i want to explain to them art so that was the first project and then i think that i with one to do is to communicate that idea that art at lest for me is the projection of an idea for one medium to another. That's a life you sudely to see to in a completely different like this is have i view art and then i's at ok what objection that i think and i's like the human face this is two those and fifte and i's ok i would like i call it to para idolia. Paradolia is this mental condition that you see phases in plases with that and no phases, you know i've going to you know is it and what i want to to do is to start with very classic portrates of phases and then askit train it to create the three the the real phase that this depics to dates is it backs and it was very are.

23:26 I need it to train my on model i scrapeds or you museums websites and stop to to train my on modas it was nothing to us back then but then i want to slowly to take it. It now to abstract art and then to object and see what kind of face is that bai get to see that was the first project igerated and then i learns so that project. Hey, this is not a tool. This is some in the taz it's on wish is and limited i came was my on idea out the project to be and it end it up very different i feldmuch more like AQ orafer walking with the danceal or composal with the orchestra radrven you know some one with a brush. And that's got to me if an frasering to AR and i get it's a more critical works on AI, so i'm like you know.

24:12 I'm like all in on on AR and creative t and ya so i think it's like again i think it's we should and to limit technology no even products in or there games or social there is communication there is productivity and i think art is just like and not the aspekt with this i madeing technology can and reachers. So kurz we say that Baby. That what the call artificial intelligence if it's not to good name, bring s art and our life or bring makes makes more sense out of art or makes art with the sense for thinking out of the box to bringing us to other ideas with smite also help us and other aspects of a life like the health systems or.

24:56 Ja. So for you think health as. One of the projects of them carthy working is an Art project is I'm. And you know as you know AI is not creative, so I'm action you think AI to be a creative mental for people right you know many people have that tability, but then it someone to have them get it to out you know what is the sing to guide you know to find to create this i like to create and AI that helpes you is a you man find the creative to in you so so then me because this creative mental with II think it's a funny interesting white, so is it creative or not if it are so so, so so so so that that I'm think that that I'm exited then as for sure i think. It can and rich and and just like bring new idea and and any one the interacted and bounce to idea cemaxary. So interaction of devity, I'm in we was this are known for. We was we call Schubladen denken, we think in boxes and there there's art and there's business. And there's i don't know economy or the hell system or i don't know medicine and this of things it everything together and. This i think you for sing that because i think that is executive the evolution or transformation that we're now going to as you know a global society. It is about understanding that if wething is connected and intertwind and if you approach this, you know as a hobby. You can not separate that hobby be in a creative person from your daily job.

26:28 It's some how influences you because you are still you right so all of as i'm you like at something from a different perspektive just because the night befor you're like you know exploring something and found som found out something about yourself what you do it don't befor right so the next they you go to work you bring this in and. The most crusal thing is that we break free and we explorer are selfs because it can't very will be that the example that you're all today is going to hit manymore companies you know many many people will be in the streets and if they don't know what to do with them selfs right we have.

27:10 Little bit of a Social is you right there, so it's an now a social responsibility as leaders and futures and you know policy makers and so one and so fors to really for see that this mic happen so how to we need to educate people and give them guidance in learning how to build something proactively when they have all the freedom they were always hoping for to have because what do you do with all your time? When you have a new purpus. What a do you cate it sounds of a little bit what very what top Down. I think we just have to bring them on the or we're have to bring it or on i new ideas and new perspektives.

27:52 I what probably say media quit coming here and really. Play for me with games with you know like gatherings of all sorts, but educading in a playful way not like you know the way we know it from school officy, but i think media can really be a proactive leader in that by not sing this is good or this is bad, but just like if you try that. How do it make you feel if you try the other? How do that make you feel right because what you're just sing you know with this AI artistic coach? I what say that is grate and then also in order to not bekomme that one they as a human rase.

28:38 It is also very deportant do teak do to det touch yourself from it and just you know sit. Maybe you know some really nature reconnect with the basics and be like what comes out of me without in me tools and technology, and then one's you have like this. You know Inspiration or what have or coms you then go and you's that coach to a millerate and inprove you know. It's i think we have to be where you aware of everything what i think it's not only in the media, it's also what what doing for long time like inventing all just cool things like Google Lens and all all the other things and what you doing now like you're investing in AI companies and all do's people i can just is the other side is there other people have new business ideas or ideas how to change. And the world and like the world better as well, this is some new tools and i think it's not on in the medias also important that we have people and companies and people who support them like like you to my i say so.

29:52 To that and that is proba lee, we're you know the future of your manity com's in again. It's grate to be things right what i am seeing the is. That there is offentimes no direction, no no star. What are we building this for offentimes it's very very short sideed very still very money driven you know some times a little bit of purpus in it, but what i wanna see and that is you know we're the future of humanity is a viucl for is that we have clear visionaries coming together and. Off and times when i talk with you know decision makers and i ask them will how do you for see the world that you are co building.

30:40 Oh, we have that's the difical question, so we need to have visionaries that or clearly defining you know anort start and then based on that build companies or build new ideals, but not just randomly something because. It's not for the grate or good of the society and i think we have to be very careful with our resources and thinkmore in a circular. You know aconomy way so we should build things that are actually moving us for word in a in to a world that we want to live in. You if it's in that in value word working it google, the we're some ai principles I'll. At estabulishing them was what what what Kind of principles for the.

31:33 Also i also the i like to the good and fortful i don't you'm in the all of them but basic lead was to be a very responsible steward, the was asset of very clearsings that we would not do and and you know no harm and not get involved in certan industrys. And i think like you know be transparent and in form, and but actuity are you it's i actuity we out it like so when we open the. Are fund that investing in AI, we actually took inspired by dispensibles bei google, we actually in are on corporation, we we mets similar commitments and principle we're up to ditalitabit so it's relevant to a fund, but basically you know to to dispond is much is we can to make sure that we actually support AI for good i think there is the naval portunity and III i'd just some of the areas we're there is bos and economical. Benefit for intreprenored because it the and out the one's that i'm makeing musal the progress, but there is also benefit from society to be very shotful and and desize if in in making shure that we do i for good and at the samtime haveing very clues of and red lines that we're not going to that direction and i get that's very important i think. You know there is a debatte you know you know is there in invisible hand of the economy.

33:05 Oh can you you know? Can you really point the economy and i know i think definity we need to make sure that the same will some of position that i'm not of risoses that are bing put in to building product to is economic value is also bing put to make sure that one we're kiting such a power for technology reactity on the stand it and we can controll it and of fors controlled there is what the technology das but. So what are you critarius today? We know there's when you're you're going for startup companies with ideas, so do you is there in aspekt of like out, we can make a lot of money with it for is it all more like out is is a really a new idea we can bring som som benefit to are society.

33:56 So for sure we we always you know a commitmentor investors must be all so you know like you're the things to be successfood we are ja, but then like you know we we're going on pass i so you know for example companies that we have invested in are in the drug design space are in how do you we do's? Energy consumption in in Manufaction Optimize Manufacturing in Security makeing shoe that agents of Secure harkan you random modus morificently on on device is a losecure fast there and sever so there is a lot for me there in natur all a limance like you know i always.

34:43 Gravitate or it's this areas, i want to feel good, i like a don't want to be sex and for and feel that about what I'm doing you so. But in all of that, also the creativeity has a main roll like as. Yes, i can know to me creativeity you know it's basity navigating the space of all possible. I dias and landing on original Hi Value One so I'm also the space is just like noise. And then you know i there right, there is a lot of trivial. I ideas floting out there that any one you know is there is a land of after ten minute thinking, but in grill creative to you know and people of sign well is designed of you know ideas and forts that the pass to get them is not trivial and is a unit to have like discind of people just i have a weld way of very smartway to traferisal that ideas or the some how rich it. But i also really strongly that that like when you the best ideas that kinding when you're pushing the limits in building stuff because the grate ideas doesnt kind of your brain, the grate ideas kind of reality, you can you have the sortisies of how it the words it be you bild something. And now reality coms with it's or color for chalenges and just like puts this used chalenge to you that there is no way through.

36:06 I don't been creative and this is what i love you know that kind of really products and it the cuting edge and there's complex and big of there we that can be because you are just forest to to thin creative, and we know is humans that anising that requires a lot of energy. In Sports or you know, I'm think it's the resent to strong for thing funktion you just don't do it so, so yes, so like I love it you know walking we start ups that are on the bleeding edge of technology and product dreaming beak at pushing cost there the one satal. The horizon of what's possible with discrazy dream of i one to change the world and that's the engine of amazing and inspiring ideas so this is like in a why i because in investor and why i work we start ups and so for me yes, i need to tright to like it's access with, but it's passion for really creating something out of nothing that's my big a passion.

37:02 And looking from that Perspektive what? What's so exiting about the project, solange is and wolfed in and you know as well. Because i think nothing can be more open ended, then the future of humanity like youtube the timed dimension youtube, everything the matters most. And you're but you're poting it very going to right like you know, they're are very big and concreate questions now was this like you know crasy technology that is fast of that we can conprient. And i also believe that like you know smoothing like like i think like if in the question on creativeity that that's begin off the question of you know are home, you manity that that's be goso.

37:48 I think this conversations of so important and you know we you guys, we're talking about what's the most important for people i just think that people need to be in formed that big asproblem.com we people are uninformed and then it's are like you's when manipulate the populate is right and then that's the word because people are manipulate. We is in agenda so so i think like the most important thing is to have conversations and idealy conversations that are connecting different polarized that to be a frate of polarized distutions bring people from different areas in or artist bilder, thinkers, scientist and and and tust them we is hey guys putogether a petrum the future on humanity i think that's an amazing access is that evening fit.

38:35 That's and gerate an iminted Value, I'm British oder that seeed so much things that when you will looking Perspektive, you will a baby ah ok, this is we're this beauted for thing was first seeed it so are this is I'm anmising people so are I'm like super exrited it's. We're already about our normal time, but it was a very interesting talk so for and what i want to have you the last word. Yeah, so you know haveing some one like yarif here and like just see in the quality of the people that we will bring together. I do have a more future oriented question, we're talking about aiiiiii some circles are talking about AGI right and i feeling certan industrys it's actually used already a lot more then. They bring to the table and that is we're people are not informed about it and that is what i would really like to see that we not only what you're sing you know like takeling down optimizing you know what we already have but actually stepping over that into the ideal version of i are you know future and then revers engineer and see. Is that even need it to up to maise that and really then you know takal that down and really investing to those you know visions that filler that nortstar i'm think that word over and will over it just that

40:09 is what i'm really care is about if you can. And something with AGI because i think that with bring us like to a little bit of a more futuristic level. Of cors, there's so much going on almost not almost every big, almost every day. I we I'm think you will be is there and and develop and also doing the time we doing this podcast we just like one and the half years now so mal so many things developed and. And i'm sure that this was not the last time. We we me met as he i hope you to have you to have you here again. We have do as here. It's out of it, the future of you man at teed on. We Gould we go it. We can it so to what's things going on and thank you very much and i wish you all the west and it's fix suxess and them very curies to here about what's going on and. And it's like to be a part of it is. What I you see you, I don't we all. Ok, so think you're right what thanks for call me here. And you was one.